HubSpot fanboy & his honest opinion
Updated September 30, 2015

HubSpot fanboy & his honest opinion

Tobias Pasma | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller

Software Version

Professional

Modules Used

  • All

Overall Satisfaction with HubSpot

We use HubSpot for all our inbound marketing and to measure the success of all our marketing activities.

Pros

  • The HubSpot COS is the best CMS I have every worked with.
  • HubSpot works super intuitive and it is very easy to learn how to use the tools.
  • The constant roll-out of product updates makes sure you are always working with the latest and greatest tools available.
  • The connectivity is great. I can connect HubSpot with pretty much anything I would want to connect it to.

Cons

  • I would like to have a place in the software where I see all my content combined. Not on landingpage, blogpost, social or campaign level; but just everything from everywhere.
  • I think buyer persona's should have a more prominent place in the software and should come back in every content tool.
  • After we moved over to the HubSpot COS we saw a 60% increase in organic traffic.
Spokal was really not so good. It lacked so much compared to HubSpot. AgileCRM also lacked some things; not as much as Spokal though. But it was a lot less easy to work with.
For the companies with a really tiny budget for marketing HubSpot might be a little bit expensive, because the Basic version starts at €160 a month.

HubSpot Marketing Hub Feature Ratings

9.7
WYSIWYG email editor
9
Dynamic content
10
Ability to test dynamic content
Not Rated
Landing pages
10
A/B testing
Not Rated
Mobile optimization
9
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
9.0
Lead nurturing automation
9
Lead scoring and grading
8
Data quality management
Not Rated
Automated sales alerts and tasks
10
8.5
Calendaring
7
Event/webinar marketing
10
8.5
Social sharing and campaigns
7
Social profile integration
10
10.0
Dashboards
10
Standard reports
10
Custom reports
Not Rated
7.8
API
10
Role-based workflow & approvals
9
Customizability
Not Rated
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
1
Integration with SugarCRM
9

Using HubSpot

7 - Content creaters, marketing consultants and sales representatives

Comments

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