Automation made easy
June 17, 2016

Automation made easy

Neville Wiles | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

I switched to Hubspot from a different marketing automation platform and I am really glad that I did. I use Hubspot for email campaigns, reporting, social, landing pages, forms, company website, lists, Etc. I use it like everyone does I suppose. What really set Hubspot apart for me is the ease of use. Everything is where it should be and there is never a instance of "how do I find that again?" which is great! They also make it easy to learn the platform with the academy which gives projects to try, helpful articles, and certification courses that get you up and running quickly. The community is a great resource and seems everyone I talk to that uses Hubspot is happy to give advice and work with you on a project.

Pros

  • Ease of use
  • Learning made simple with the Academy
  • Great support team that gets back to you quickly
  • On boarding process where someone from Hubspot checks in with you weekly for the first month or so

Cons

  • The only issue I have is trying to switch over to the COS for my web hosting. It may be an issue with my current DNS and previous hosting site, but I have been trying (with help from an outside IT company) to switch over for about a month now and haven't been able to.
  • Hubspot works great with AdWord campaigns
  • Hubspot emails you everyday with companies that have been on your website, which my sales team loves because it lets them know who is active and we have been able to close deals because of it
I came from ClickDimensions and it worked fine, but Dynamics was its downfall. Was hard to navigate and I could not also do what I wanted without a lot of workaround. Pardot and Marketo are more of a push automation platform and I really enjoyed the SEO benefits of the inbound approach of Hubspot.
Hubspot is the perfect tool for bringing customers to you, instead of trying to force you on them.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
9
Ability to test dynamic content
9
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
9
List management
10
Triggered drip sequences
9
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
10
Event/webinar marketing
10
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
10
Custom reports
10
API
8
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
9
Integration with Microsoft Dynamics CRM
9
Integration with SugarCRM
9

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