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Robust inbound marketing platform
September 10, 2019

Robust inbound marketing platform

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

We use Hubspot for inbound marketing efforts to host our blog, landing pages, and other content.
  • Easy to use interface
  • Email marketing
  • Workflows
  • Designing custom templates
  • Integrations
  • Segmenting emails
  • ROI
  • Time saved
  • Efficiency working
Hubspot is a more robust and complete tool, whereas Mailchimp is simply focused on email marketing. Hubspot has more integrations, and allows us to do more measurement, assigning roles, and complete campaign management and reporting.
10,000 to 25,000
B2B
Well-suited for driving inbound traffic and leads.

HubSpot Marketing Hub Feature Ratings

9.1
WYSIWYG email editor
7
Dynamic content
7
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
8
Triggered drip sequences
10
8.3
Lead nurturing automation
8
Lead scoring and grading
8
Data quality management
7
Automated sales alerts and tasks
10
8.0
Calendaring
6
Event/webinar marketing
10
10.0
Social sharing and campaigns
10
Social profile integration
10
9.3
Dashboards
10
Standard reports
10
Custom reports
8
8.3
API
7
Role-based workflow & approvals
10
Customizability
7
Integration with Salesforce.com
9