Item: HubSpot CRM
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

HubSpot CRM holds all of my contacts in various positions throughout the country (and world) for my use as a consultant. I am able to search and find the right contacts for the consulting and focus groups required by my customers. It is customizable and therefore I am able to glean the exact qualifications regarding each of my consulting contacts for the focus groups I put together.

Pros and Cons

Easy data entry.
Customization
Good searching capabilities.

Customization could be more intuitive.
Searching through the system could also be more intuitive.
I had to Google and use the help section for many of my tasks.

Return on Investment

The platform being free saved me during the pandemic.
I can be highly reliable and identify my consultants in real time using the platform.
I like that I can keep adding to my CRM and it saves for free.

Usability

I have used Salesforce and this is just as usable. Salesforce is very very expensive and in my opinion, it is also very complex when it just doesn't need to be. I like HubSpot CRM because I can keep it simple and streamlined. I think it is so important that a CRM has a functionally usable platform on the free level where you can add additional functions at a cost later on, but Salesforce doesn't have that capacity.

Alternatives Considered

Informatica Cloud MDM - Customer 360 for Salesforce

I chose HubSpot CRM over Salesforce because I have used Salesforce before and it is unnecessarily complicated and cumbersome. On top of that, there is no level of free that I can use for my very young company where I must be careful with every penny spent on overhead. I chose Hubspot CRM for these reasons as it met my needs better.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

Other Software Used

Zapier, Zoom

Likelihood to Recommend

HubSpot CRM is great for a small business trying to save money because it is very functional on the free level. So I really appreciate that I have access to a free format that I need for my small upstart of a business. I would imagine a larger company would require the paid level of service and if they can afford that, that is fine.

HubSpot works great for my business

Overall Satisfaction with HubSpot CRM