Would recommend especially for early stage and startups.
June 25, 2025

Would recommend especially for early stage and startups.

Tobi Davis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot CRM

It is our central CRM and marketing automation tool. We use inboxes, deals, contacts, companies, and more every day. Other features that we utilise often are forms, feedback surveys, workflows, and email features. In short, it is an crucial part of our business that is heavily utilised across all teams, both for customer and internal communications.

Pros

  • The workflows tool is brilliant, better than any other platform.
  • Creating lists and sending mass emails is extremely easy.
  • Great hub for all customer data that can then be integrated with other tools.
  • Very quick to learn and use.
  • Their support is really excellent, again, I think better and quicker than any other tool in our stack.

Cons

  • There are a few QOL niggles, for example you can’t use Cmd+Enter to use the primary button. It is pretty much the only software I use that doesn’t have that.
  • Some parts of the platform feel clunky compared to others; for example, on feedback surveys, it can sometimes be challenging to locate all the necessary information.
  • The support hub/chatbot is not very good. We have since switched to an intercom for this functionality, as the customer experience with the previous system was not satisfactory.
  • Saved loads of time in streamlined collaboration.
  • We didn’t need to buy 10 different things when our business was much smaller.
  • No need for a dedicated ‘CRM Manager’ role
Yeah, it’s great. As I mentioned, there are a couple of things I would change, but overall, when compared with other similar software, it is by far the best I have personally used.
Better in almost every way for a small business - more straightforward, more functionality out of the box, really easy to understand, and get support too.

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

As I say, although it works as an all-in-one solution, as your business grows, it becomes clear that there are better solutions for specific use cases. However, particularly if your business is in its infancy, I think HubSpot is a nearly perfect tool. I have used HubSpot and also Salesforce in a previous role. I would say it is way better - cheaper than Salesforce, with less time needed for upkeep and to learn where everything is.

HubSpot CRM Feature Ratings

Customer data management / contact management
10
Workflow management
10
Opportunity management
8
Integration with email client (e.g., Outlook or Gmail)
8
Quote & order management
9
Interaction tracking
10
Case management
6
Call center management
5
Help desk management
6
Lead management
10
Email marketing
10
Task management
7
Billing and invoicing management
7
Reporting
9
Forecasting
8
Pipeline visualization
9
Customizable reports
9
Custom fields
10
Custom objects
10
API for custom integration
10
Role-based user permissions
10
Single sign-on capability
10
Social data
8
Social engagement
8
Marketing automation
9
Compensation management
7
Mobile access
7

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