Not a bad program to use
July 05, 2025

Not a bad program to use

Aaron Henderson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Premium

Overall Satisfaction with Intuit Mailchimp

We use it for, as most businesses do, to send out mass email blasts to our clients at different times to let them know what is new in their industry, specials we are running, and how we can help them. Yes, it is an effective tool for sending out a message to a large group of folks quickly - and to make sure that the message is the same. Is it instant? No, but at least you can tailor a good message to that segment of your client base.

Pros

  • Communicate out to large groups
  • On trend with look, and feel - emails don't look dated
  • Ability to add photos and video to messages
  • Tailor message to different segments

Cons

  • You can add videos, but it's still a bit clunky
  • Photo integration could improve - feels a bit templated
  • I would like to see a bit more ease of using different lists for sends, and perhaps better merge options
  • Time Savings to multiple clients
  • Our Open rate has been better on this platform than others
  • The lists seem to be able to be worked with better here
We have not really benefitted from these features in Intuit Mailchimp - that we use in a different way.
  • Dynamic content
  • Campaign templates
  • Email marketing
  • Smart recommendations
  • A/B testing
Have we been able to get the objectives that we have been trying for? Yes, that I believe in the way that we are using Intuit Mailchimp we have been able to get the results that we have been wanting, and to be able to utilize this software in the way that we need to has been an advantage for your company.
As we have grown, and shifted out business Intuit Mailchimp has shifted along with us - when we have had numbers in our client base go both up and down we have been able to utilize the best parts of the software to our advantage and be able to get our messages out to the people we were aiming to.
I have use this software now at 3 different companies, and having the ability to use the site once has been a boon to me, that I have been able to jump to the other companies and just be able to pick up and hit the ground running with the ability and the skill to get a message out in just minutes, and not have to re-learn a program.
I thought both worked similar, but I thought Intuit Mailchimp was easter to use from the get go, and I thought Constant Contact was too "templated" in both appearance and style - that I feel like I have more control in Intuit Mailchimp.

Do you think Intuit Mailchimp delivers good value for the price?

Yes

Are you happy with Intuit Mailchimp's feature set?

Yes

Did Intuit Mailchimp live up to sales and marketing promises?

Yes

Did implementation of Intuit Mailchimp go as expected?

Yes

Would you buy Intuit Mailchimp again?

Yes

It's well suited for getting a message out to segments of your audience that you wish to reach in a very precise way. There isn't a lot of options for variance - and I'm not saying that is bad, because you are using Intuit Mailchimp to get the same message out to a wide variety of clients and customers - but it is going to be a general message, and one not tailored to every client.

Intuit Mailchimp Feature Ratings

6.3
WYSIWYG email editor
7
Dynamic content
7
Ability to test dynamic content
5
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
Not Rated
Triggered drip sequences
Not Rated
Not Rated
Lead nurturing automation
Not Rated
Data quality management
Not Rated
Not Rated
Event/webinar marketing
Not Rated
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Not Rated
Dashboards
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Third-party software integrations
Not Rated

Comments

More Reviews of Intuit Mailchimp

  1. Home
  2. Marketing Automation Software
  3. Intuit Mailchimp Reviews
  4. User Review of Intuit Mailchimp