Doesn't require attendees to download a plugin, so makes starting meetings faster and easier

We mostly use it to do screen shares with clients. Since we are a marketing service provider, we're working with many different clients and Join.me allows us to teach them things that would be hard to explain without the visual aids. Often we'll have to have them do something on their end of the Amazon account so Join.me allows them to easily connect our computers so we can walk them through the process. It's also very useful when we are training clients as we can have them do things themselves which helps solidify the information much better than us just showing them.