Leader in the space
April 17, 2018
Leader in the space
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with LookBookHQ
We leverage LookBookHQ to extend engagement with our visitors past a single asset. Previously, we served up a single piece of content tied to an email or paid media and then once the visitor consumed that piece of content (or did they?) we send them an email nurture 2 weeks later. LookBookHQ provided us an opportunity to speed content consumption and engagement significantly.
- Excellent UX; super easy to use, innovative and short learning curve
- Meaningful metrics; much deeper insight than just GA or marketing automation metrics alone
- Product Road Map; constantly improving the product, adding value to our instance at no additional cost
- Sales Enablement; there is an integration with CRM but more so uses the data from CRM rather than enabling sales
- Personalization; wish it could serve up more personalized messaging around the content
- ROI; on the product itself, it has been paid for many times in our first year alone.
- Return on Content Creation; we weren't getting anything measurable to determine if our content was working well relative to its cost, but we are confident that our best content performs well and we are able to recycle out content that performs poorly