Looker Studio is quite the product! I highly recommend it!
Overall Satisfaction with Looker
We use Looker Studio to create reports especially ones that connect to other Google products but not exclusive to them. Its also an easy way to share reports/dashboards with stakeholders. Its not simply for small reports, the ability to make multiple pages to cover various channels. Additionally, you can create custom metrics.
Pros
- Reporting
- Analytics
- Insights
Cons
- Insights
- Graphs
- Combining metrics and figuring out the percent change.
- Ad performance
- Leads/Traffic by location
- Identifying volume of broken pages
- Website performance
- List of Leads
Looker Studio is not as robust as Tableau or Microsoft BI. So it does not provide quite as much insight or depth and it has more limitations overall then the other major reporting products. However, it is also free and connects perfectly with other Google products. Plus, all of the of the other reports typically require paid connections as well so paying to connect to other data sources is not any different then the other reports. Plus you can make any kind of report if you add the data to a Google Sheet.
Do you think Looker delivers good value for the price?
Yes
Are you happy with Looker's feature set?
Yes
Did Looker live up to sales and marketing promises?
Yes
Did implementation of Looker go as expected?
Yes
Would you buy Looker again?
Yes


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