All in one marketing platform - Mailchimp
Updated June 22, 2022

All in one marketing platform - Mailchimp

Abhay Ranjan | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

Mailchimp is one of the most needed software/tools for every organization. I [have been] using this [for the] last five years. Mailchimp is easy to use, easy to integrate. It has hundreds of templates. It has advanced insights and analytics to track your campaign. You can start [with the] free plan and can upgrade according to your need. Mailchimp helps in growing your business online. You can manage your content from [the] content studio. You can create your website from [the] back-end of Mailchimp. The best part is its automation. It is best for eCommerce or any online store to track [the] customer journey. You can also utilize Mailchimp for retargeting ads.
  • Integration
  • Retargeting ads
  • Templates
  • Easy to use
  • Insights and analytics
  • Real time customer support
  • Focus on building more attractive responsive templates
  • Analytics need to be optimized
  • ROI has increased
  • Reaching more customers
  • Helped in scaling business online
I [have been] using this tool [for the] last five years at all levels. It is easy to use. Anyone can use it with [a] small practice. You can also read blogs and watch videos to understand usability.
Yes, it has helped me in managing overall marketing activities. It helps me in integrating my online marketing approach. I have newsletter pop-up enabled on my website and [a] landing page created with Mailchimp.
I am managing, tracking, [and] retargeting my customers (audiences) with the help of Mailchimp. I have seen growth in my business.

Do you think Mailchimp delivers good value for the price?


Are you happy with Mailchimp's feature set?


Did Mailchimp live up to sales and marketing promises?


Did implementation of Mailchimp go as expected?


Would you buy Mailchimp again?


Mailchimp is best suited for any newbie because of its [ease] to use and integration features. Everything is just [...] awesome. Real-time support is needed at account issues.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Standard reports