Quick setup, easy to learn platform to communicate effectively with your audience!
October 18, 2022

Quick setup, easy to learn platform to communicate effectively with your audience!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

We use Mailchimp for eCommerce customer Automations and email marketing campaigns. Mailchimp is synced to our eCommerce platform and is easy to use for most of the marketing people at the customer. Overall, pretty simple plug-and-play Email marketing system.
  • Email Automations
  • Welcome series emails
  • Email Marketing / Promotional Emails
  • The design of the emails feels a bit outdated
  • Previews of emails on light and dark mode would be useful
  • Newsletters are inexpensive and easy to communicate w/ customers
  • Abandoned Cart emails have been great ROI
Easier to setup and use, but less feature-rich for super advanced customizations and automations.
Simple for new users to setup and onboard; the tutorials and documentation are very helpful as well!
Only have used the Email marketing and Mailchimp forms for specific collection of Email addresses, which is a nice feature. Haven't used many other features, as other platforms we use cover these features.
Email marketing is still your best and cheapest returning customer purchasing tool, and best way to communicate with new customers! Way more reliable than social media, and less expensive than advertising. Money spent on good emails and templates has a better ROI than money spent on Advertising IMO.

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Ease of use signing up new customers on Mailchimp; its not as advanced as some other options, but its quick and most people can understand the platform pretty quickly.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
Not Rated
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Standard reports