Item: Miro
Rating: 9
Author: Nicholas Carita

Overall Satisfaction with Miro

Use Cases and Deployment Scope

We use Miro to help us create timelines for marketing campaigns, create mind-maps for our brand strategy process, and it helps us to think through all steps in any project we have going on.

Pros and Cons

Pros

There are many templates to choose from. This helps each person to use a map that relates to how they think.
It's easy to use! Click on a template, fill in, and go!
You can design the outline however you need. You can color coordinate, shape coordinate, etc.

Cons

When I'm creating my own templates, I can't always make it look how I want to look. It looks like it should be easy, but there are times when it isn't.
The UI is way overwhelming. There's a lot of info. I think the UI should be designed to be more simplistic.

Return on Investment

Miro has helped us chart a pathway for involved projects. It takes what could be weeks in planning and helps us map it out so we're all aligned. It saves us time.
Because there are many templates, it helps us map out what we need to map out HOW we need to map it out. It's very versatile.

Implementation Rating

We were not involved in the implementation.

Ease of Integration

We don't use an integration. We use it as a standalone.

Collaboration

It helps us to be on the same page at all times.

It helps us think through complicated campaigns and projects.

Key Insights

Do you think Miro delivers good value for the price?

Yes

Are you happy with Miro's feature set?

Yes

Did Miro live up to sales and marketing promises?

Yes

Did implementation of Miro go as expected?

I wasn't involved with the implementation phase

Would you buy Miro again?

Yes

Alternatives Considered

ClickUp and Figma

Miro seemed like it would be much simpler to use. ClickUp's interface is not simple. Figma wasn't suiting the OVERALL reason we needed to use it.

Because marketing campaigns can be very overwhelming with many different steps, Miro helps us make sense of it all. For anyone whose projects involve multiple steps that have multiple steps, Miro helps you plan your path.

I'm not sure there's necessarily any scenarios where it's less appropriate because it's exactly what we need.

Comments

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Miro is a strong solution when you need to map your project or mind!