Overall Satisfaction with Outreach
Outreach is our choice for a CRM. It is specifically used for our Business Development department. It addresses prospect storage, email strategy, phone call record keeping, and overall relationship storage.
- Outreach allows for excellent social touch sequence designing and implementation. One can interweave phone calls, emails, and social media engagement all in one place for one campaign.
- Outreach has superior support. They respond to issues immediately and have a live updater on issues noticed in the software.
- Outreach produces blog articles and other related content to help you become more savvy with their system. They also inform you of new software features as they go live.
- The prospect search bar isn't always reliable. You may have to search a couple different ways to locate a certain prospect.
- The email throttling can lag at times.
- They removed a feature I really found useful (LinkedIn profile auto-fill in) for prospecting. I brought my disappointment to their attention and their only justification of removing it was that the majority of their users weren't actively using the feature.
- + Definitely has helped us stay organized with email campaigns.
- + Ability to track metrics like open rate, click rates, conversation rates, close rates, etc.
- + Ability to label prospects to help with quick identification.