Item: Outreach
Rating: 9
Author: Verified User

Overall Satisfaction with Outreach

Use Cases and Deployment Scope

We use Outreach for all outreach to our prospects within the BDR org. We use it really to organise all of our work into one place, stay on top of our work with tasks, but to also improve our individual successes and team successes by collaborating with the analytics. We're already being successful by doing the basics. There is so much we could add on to our game with Outreach and excited for the recent roadmap announcements.

Pros and Cons

Pros

Analytics & Metrics
Clean UX
Task management

Cons

The loading from task to task can be clunky

Return on Investment

Really hard to say since we've always had Outreach!

Scalability

Anyone with fingers can use it. So yes definitely in all industries and sizes of business will Outreach help. To break through the noise in 2025, you need to have a modern approach to your prospects. And to stay on top of your multi channel, personlized approach, you need Outreach.

Usability

Outreach has a clean UX and easy to navigate around the platform. It also has a ton of resources and people to help you be successful. Instead of having 100 tabs open, you only need Outreach. Whether it's doing one off outreach or a full on sequence with hundreds of people, it's clear where to go and what to do.

Alternatives Considered

Salesloft

Outreach and Salesloft are the two market leaders in my opinion. Outreach wins since their analytics and metrics are superior. Learning from your work is so important and it's just easier to learn on the job using Outreach. Being able to get those in depths insights and having a platform help you personalise with their clean UX and prospect layout (allowing you to only have 1 tab open) is why I choose Outreach.

Key Insights

Do you think Outreach delivers good value for the price?

Yes

Are you happy with Outreach's feature set?

Yes

Did Outreach live up to sales and marketing promises?

Yes

Did implementation of Outreach go as expected?

Yes

Would you buy Outreach again?

Yes

Likelihood to Recommend

Outreach is the market leader. The platform is well suited for any SaaS BDR team above 5. It will help you stay on top of your workload - you really need a tool like Outreach for manage hundreds of personalised outreach on different channels to be successful in 2025.

It may be less appropriate if you are just starting off as a business.

Using Outreach

Users and Roles

The team that uses Outreach the most at OneStream is Business Development. Account Executives also have a license but only some use it.

Our BDR team use Outreach on a daily basis to organise their outreach to prospective clients. They do all their calls and emails through outreach and sometimes LinkedIn messages and connections requests too.

Support Headcount Required

2 - We have a Revenue Ops team who manages the full tech stack of our revenue team and part of that is for them to manage and continously make sure we are getting the most out of Outreach. So while that team is much bigger, we have 2 people really dedicated to owning Outreach and helping the users with it.

Business Processes Supported

Booking Meetings
Creating Pipeline
Task Organisation
Workflow
Strategic Organisation and Learnings

Innovative Uses

A/B testing different outreach strategies
Analytics on messaging
Learnings from calling hours

Future Planned Uses

Kaia - learning from out calls
AI Research Agents
Better Sequence Adoption

Likelihood to Renew

It's the industry standard. It's the best. Switching now would be such a gamble. I don't want to fix what is not broken. Of course Outreach has some improvements to make but they truly are the platform for the BDR.

Evaluating Outreach and Competitors

Products Replaced

Key Differentiators

Scalability

Outreach was bought when we had a much smaller team. But we knew we would be growing fast in the coming years and needed something that could not just handle our growth but help our growth. Outreach was the one for us and we trusted them to be our enterprise solution.

Evaluation Lessons Learned

I would test out the sequence workflow of tasks a bit more. I think that workflow can be a bit cluncky and laggy. Also the layouts. I want to customize those views better and make sure we are providing the team with the best insights on those layouts. But that one we can still fix.