Competetive intelligence and web and mobile analytics platform
June 21, 2018

Competetive intelligence and web and mobile analytics platform

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with SimilarWeb PRO

We use SimilarWeb PRO within our Marketing Department, it's been used by all members of our marketing team. We use SimilarWeb PRO to collect and analyze the data about our web and mobile applications, as well as to get some insights about our competitors, about our industry and trends in the industry.
  • SimilarWeb offers a free plan for beginners that includes up to five results per metric, one month of mobile app data, and three months of web data, which is great for a startup company.
  • I like competitors analysis a lot - it is very convenient and gives many insights.
  • Google Play Keywords analysis is great, helps to see what amount of traffic each keyword brings within the Google Play Store
  • Website and mobile app data that showed on similar web sometimes incorrect. I compared data in our Google Analytics and on SimilarWeb and have to say that Google Analytics is much more accurate and processes new data much faster.
  • Pricing options are not good at all; there are just a free account with very limited capabilities, and anEnterprise account, which is expensive. It'd be good to have something in between. Yes, they can customize the plan for each business, but it is always better to see plans and price options before contacting support.
  • It would be great to have an option to download and integrate data from other resources.
  • We did not spend much money for the Similareb, but had many useful insights
I can not say that we selected Similarweb over other mentioned tools. We use Google Analytics too and it is more accurate than Similarweb. We use Moz as well and it offers more capabilities than Similarweb and we use Similarweb together with these two other tools as an alternative for more insights.
Free plan is well suited for companies that do not want to spend much money and at the same time do not need much data to analyze. Enterprise and other customized plans is well suited for medium and big businesses that have enough marketing budget and need to process significant amount of data.