Item: Salesforce Marketing Cloud Social Studio (retiring)
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

Social Studio is being used by the marketing organization to manage social media channels, including for scheduling posts and analysis. It simplifies social media management.

Pros and Cons

Scheduling posts
Tracking social media metrics
Analysis

Doesn't allow you to tag other users/accounts in scheduled posts.

Users and Roles

Marketing
PR
Customer communications
Customer support

Other Software Used

AirPR, TrendKite, MS SharePoint, Dropbox Business, Coupa, Concur Travel and Expense

Social studio is well-suited for environments where multiple social media channels are being managed by more than one individual, allowing for shared access and collaboration. There's no reason it wouldn't work equally as well for an individual user without a team needing shared access.

Social Studio, great for scheduling and analysis

Software Version

Overall Satisfaction with Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media)

Use Cases and Deployment Scope

Pros and Cons

Users and Roles

Return on Investment

Other Software Used

Likelihood to Recommend

Salesforce Marketing Cloud Social Studio (retiring) Feature Ratings