Tealium Customer Data Hub an amazing Customer Data Hub (CDP)
November 17, 2023
Tealium Customer Data Hub an amazing Customer Data Hub (CDP)
Score 5 out of 10
Vetted Review
Verified User
Modules Used
- Data Collection
Overall Satisfaction with Tealium Customer Data Hub
Tealium Customer Data Hub allows business to centralize, unify and integrate data from multiple sources such as mobile applications, websites, offline sources and it helps us to organize users online behavioral data. Once data is organized that data can be shared in real time with partners like google, facebook, bing etc.
- Centralize and unify customer data
- Data sources from website, mobile apps, crm
- Integration with advanced marketing automation systems.
- Implementation phase is difficult
- Not an easy tool to use
- Depends heavily on third party systems
- Customer data centralization
- Support for muliple sources like mobile app, crm, websites
- User online behavioural data
- Effectiveness depends on the availability and compatibility of integration with third party systems.
- Tags are almost plug and play which is good.
- Not an easy tool to use, requires Tealium Customer Data Hub support.
Tealium Customer Data Hub ability to enable and integrate other applications is good, however implementation is a bit difficult.
Tealium Customer Data Hub is cost effective in terms of comparison with sap but for organization who requires high retention and solution as per requirement and needs of customer it is best to go with sap solution.
Do you think Tealium Customer Data Hub delivers good value for the price?
Yes
Are you happy with Tealium Customer Data Hub's feature set?
Yes
Did Tealium Customer Data Hub live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Tealium Customer Data Hub go as expected?
No
Would you buy Tealium Customer Data Hub again?
Yes