Tealium Customer Data Hub.
June 11, 2024

Tealium Customer Data Hub.

Kevin Capeder | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Data Transformation and Enrichment
  • Data Standardization
  • Data Collection
  • Data Integration
  • Data Activation

Overall Satisfaction with Tealium Customer Data Hub

We leverage Tealium iQ TMS, AudienceStream CDP, and EventDB. Primary business items that are helped solved by Tealium's products include customer data privacy and preference management, real-time use case activation, and yielding rich datasets to enable AI/ML use cases.

Pros

  • Illustration of real-time activation use Trace feature.
  • Visitor lookup API for data privacy requests.
  • Real-time visitor stitching.

Cons

  • Server-side lookup tables.
  • Visitor stitching.
  • Real-time activation.
  • Data privacy and consent integrations.
  • Increase in revenue from real-time use cases.
  • Decrease in lead qualification times.
  • Increase in lead quality.
Support team is an amazing and is always incredibly thoughtful.
Tealium offers integrations between our various tech stack vendors without having to go "all-in" with one specific SaaS company.

Do you think Tealium Customer Data Hub delivers good value for the price?

Yes

Are you happy with Tealium Customer Data Hub's feature set?

Yes

Did Tealium Customer Data Hub live up to sales and marketing promises?

Yes

Did implementation of Tealium Customer Data Hub go as expected?

Yes

Would you buy Tealium Customer Data Hub again?

Yes

Tealium has been a long-time partner of our team, and their support over the past decade has been second to none.

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