123FormBuilder vs. FormAssembly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
123FormBuilder
Score 6.5 out of 10
N/A
123ContactForm is an online form and survey builder. Its drag and drop interface doesn't require coding skills, thus it can be used by both technical and non-technical people. The web forms can be integrated with various 3rd party apps and can be fully customized to match business or individual needs.
$37
per month per user
FormAssembly
Score 9.3 out of 10
N/A
FormAssembly is an enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. With the latest edition of the platform, FormAssembly Atlas, and its built-in AI assistant, Fai, forms and workflows build themselves, connect to Salesforce and other systems in just a few clicks, and ensure every record is structured, secure, and ready for automation or AI. In short, FormAssembly is designed to eliminate the manual work of…
$59
per month
Pricing
123FormBuilderFormAssembly
Editions & Modules
Gold
$37.00
per month per user
Platinum
$49.00
per month per user
Diamond
$99.00
per month per user
Enterpise
$225
per month per user
Basic
Free
Atlas Explorer
Starting at $59.00
per month
Atlas Team
Contact sales
Gov Cloud
Contact sales
Atlas Enterprise
Contact Sales
Offerings
Pricing Offerings
123FormBuilderFormAssembly
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsDiscount of up to 50% available for annual pricing.
More Pricing Information
Community Pulse
123FormBuilderFormAssembly
Considered Both Products
123FormBuilder

No answer on this topic

FormAssembly
Chose FormAssembly
FormAsssembly is the leader in Salesforce integrated forms. It is the most powerful, dependable,and has the best Salesforce integration.
Features
123FormBuilderFormAssembly
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
123FormBuilder
-
Ratings
FormAssembly
8.9
31 Ratings
11% above category average
Survey templates00 Ratings9.020 Ratings
Themes00 Ratings8.428 Ratings
Custom logo/branding00 Ratings9.330 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
123FormBuilder
-
Ratings
FormAssembly
9.3
30 Ratings
10% above category average
Changes to live survey00 Ratings9.622 Ratings
Question design help00 Ratings8.824 Ratings
Multiple question types00 Ratings9.430 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
123FormBuilder
-
Ratings
FormAssembly
9.5
27 Ratings
14% above category average
Survey logic flexibility00 Ratings9.527 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
123FormBuilder
-
Ratings
FormAssembly
8.2
30 Ratings
2% above category average
Response tracking00 Ratings9.129 Ratings
Data export00 Ratings9.128 Ratings
Standard reports00 Ratings8.021 Ratings
Custom reports00 Ratings7.320 Ratings
Analytics00 Ratings7.56 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
123FormBuilder
-
Ratings
FormAssembly
8.7
27 Ratings
1% above category average
Access controls00 Ratings8.224 Ratings
Compliance00 Ratings9.225 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
123FormBuilder
-
Ratings
FormAssembly
7.1
18 Ratings
13% below category average
Vendor-offered crowdsourcing00 Ratings6.01 Ratings
Respondent restrictions00 Ratings8.218 Ratings
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User Ratings
123FormBuilderFormAssembly
Likelihood to Recommend
1.0
(8 ratings)
9.8
(30 ratings)
Likelihood to Renew
6.0
(4 ratings)
8.5
(3 ratings)
Usability
8.0
(1 ratings)
9.5
(18 ratings)
Availability
8.0
(1 ratings)
10.0
(1 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
7.0
(1 ratings)
10.0
(1 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
Configurability
9.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
7.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
123FormBuilderFormAssembly
Likelihood to Recommend
Kiteworks
If you have a lot of customer interaction with your site, where you need to collected specific, targeted, situational data, 123FormBuilder is an absolute winner. If your site is more information and perhaps leads to a software platform or other product or service, 123FormBuilder might prove unnecessarily robust for you. Something simpler and cheaper might make more sense for you. But in most cases where you're seeking to collect information from customers, I'd happily recommend 123FormBuilder.
Read full review
FormAssembly
Our primary use case for FormAssembly involves using it for data intake into Salesforce. We've found that FormAssembly for the cost is the best and most flexible form builder on the market to allow us to quickly create and test forms to get data into Salesforce. We've even been able to accommodate quite complex logic in FormAssembly forms to process form data into actionable information internally. Outside of the specific Salesforce power-ups, I probably would not be as keen to recommend FormAssembly over other applications such as Google Forms. While we love the Salesforce connectivity, I would say there are other apps on the market that offer better options in terms of sharing settings, user validation, and overall look and feel of the forms.
Read full review
Pros
Kiteworks
  • Ease of constructing a form with requisite inputs
  • Customizable look and feel options based on varying requirements in our case
  • Logic based branching & validation
Read full review
FormAssembly
  • It integrates well with Salesforce. It allows for bi-directional communication which is critical for our form. To provide the custom with a good UX, the form dynamically responds to their input, saves their choices as records in Salesforce and then puts in them in the next step in the process.
  • FormAssembly allows for custom scripts to be used (javascript, CSS and html). This has allow for our forms to align better with our branding and provide for a more robust and clean UX.
  • We can communicate from one form to another using dynamic url variables. Due to the complexity of our forms this is huge. It allows for our customers to input less, save their info in Salesforce and they stay in a natural workflow regardless of how many forms we need to incorporate.
Read full review
Cons
Kiteworks
  • Some employees are intimidated at first. After all, it is html.
  • There is so much functionality that it can be easy for novices to get lost.
  • Will there be more payment flexibility? parents use more of the bank to person payment options.
Read full review
FormAssembly
  • we could always use more styling options when it comes to the form builder
  • in our past use of the form builder when adding attachments to a form, there was an upload limit of 35MB. It would be great if this limit was increased.
Read full review
Likelihood to Renew
Kiteworks
I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
Read full review
FormAssembly
FormAssembly continues to meet our needs, and the product functionality continues to grow, providing us with new opportunities to utilize the software. We've built many forms and associated processes on FormAssembly. It would require a large effort to migrate to another platform. We have invested a lot of time in learning FormAssembly.
Read full review
Usability
Kiteworks
Easy to install and quickly explain to others how to use
Read full review
FormAssembly
I've used FormStack and compared to FormAssembly it's connectors to Salesforce personally I think is much easier (Not sure if formstack had any changes since I've used them since 2019 only). I also like how it's easy to create new fields and easily map them to Salesforce and especially the calculated fields which really helps for creating assessment type forms for our clinical department.
Read full review
Reliability and Availability
Kiteworks
I did not encounter any blackout issues
Read full review
FormAssembly
No answers on this topic
Performance
Kiteworks
The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
Read full review
FormAssembly
No answers on this topic
Support Rating
Kiteworks
Very neutral, did not have to use support a lot
Read full review
FormAssembly
While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
Read full review
Online Training
Kiteworks
I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
Read full review
FormAssembly
No answers on this topic
Implementation Rating
Kiteworks
123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
Read full review
FormAssembly
I didn't participate in the implementation.
Read full review
Alternatives Considered
Kiteworks
Compared to JotForm or Woofoo, 123ContactForm offers a much better interface and better flexibility than the other tools. I have used JotForm only to get stumped by their inability to push the limits of the form. As for Woofoo, the level of ease of use in terms of their interface leaves much to be desired. Any updates made to their form was down using a WYSIWYG, where with 123ContactForm you can make the updates while building the form
Read full review
FormAssembly
When we were researching options 2 years ago, FormAssembly beat other form tools hands down based on Salesforce integration features. The ability to declaratively set up prefill and post-submission data connectors supporting complex hierarchical data relationships was huge there. We also valued the ability to authenticate Salesforce users on the form. This allowed us to ensure that only authorized individuals could make updates to their records (and not other people's records) via the form. Since we embed it so heavily into Salesforce, we often compare FormAssembly to Salesforce's native Visualforce and Lightning Component frameworks when deciding how to fulfill a data capture requirement. Unless something very custom is called for, we very often choose FormAssembly first for the flexibility it gives us to build and iterate in the early phases of a new program.
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Scalability
Kiteworks
It was easy to install and I believe that would make it easy to use across several websites
Read full review
FormAssembly
No answers on this topic
Return on Investment
Kiteworks
  • 123ContactForm has been positive for my business. It has saved us money because we did not require any development I was able to do this myself.
Read full review
FormAssembly
  • We used to use Joomla built-in forms on our site... oh wow, what an upgrade. FormAssembly is miles ahead. We've saved so much time - we get better, cleaner responses and our users don't have to waste time.
  • Updating our existing client records using FormAssembly is a godsend. It's super easy to direct our clients to the proper places.
  • We get creative, sometimes. We've built in a feature for our Excel reports that automatically pushes a response through FormAssembly, into SalesForce - so that when salespeople complete an Excel report, then can quickly/easily update SalesForce without logging into anything. Thanks for the workaround, FormAssembly!
Read full review
ScreenShots

123FormBuilder Screenshots

Screenshot of the 123FormBuilder home pageScreenshot of the dashboardScreenshot of the form editorScreenshot of the new form windowScreenshot of where to add integrations to formsScreenshot of

FormAssembly Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of