42 Ratings
37 Ratings
42 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.5 out of 100
37 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.5 out of 100

Feature Set Ratings

    Survey Format & Appearance

    123FormBuilder

    Feature Set Not Supported
    N/A
    9.2

    FormAssembly

    92%
    FormAssembly ranks higher in 3/3 features

    Survey templates

    N/A
    0 Ratings
    9.8
    98%
    7 Ratings

    Themes

    N/A
    0 Ratings
    8.5
    85%
    8 Ratings

    Custom logo/branding

    N/A
    0 Ratings
    9.3
    93%
    9 Ratings

    Survey Content

    123FormBuilder

    Feature Set Not Supported
    N/A
    9.0

    FormAssembly

    90%
    FormAssembly ranks higher in 3/3 features

    Changes to live survey

    N/A
    0 Ratings
    9.7
    97%
    8 Ratings

    Question design help

    N/A
    0 Ratings
    7.5
    75%
    7 Ratings

    Multiple question types

    N/A
    0 Ratings
    9.8
    98%
    9 Ratings

    Survey Logic

    123FormBuilder

    Feature Set Not Supported
    N/A
    9.8

    FormAssembly

    98%
    FormAssembly ranks higher in 1/1 features

    Survey logic flexibility

    N/A
    0 Ratings
    9.8
    98%
    8 Ratings

    Survey Reporting & Analytics

    123FormBuilder

    Feature Set Not Supported
    N/A
    8.5

    FormAssembly

    85%
    FormAssembly ranks higher in 5/5 features

    Response tracking

    N/A
    0 Ratings
    9.7
    97%
    9 Ratings

    Data export

    N/A
    0 Ratings
    9.5
    95%
    8 Ratings

    Standard reports

    N/A
    0 Ratings
    7.9
    79%
    6 Ratings

    Custom reports

    N/A
    0 Ratings
    7.7
    77%
    6 Ratings

    Analytics

    N/A
    0 Ratings
    7.5
    75%
    6 Ratings

    Survey Administration & Security

    123FormBuilder

    Feature Set Not Supported
    N/A
    8.7

    FormAssembly

    87%
    FormAssembly ranks higher in 2/2 features

    Access controls

    N/A
    0 Ratings
    7.9
    79%
    6 Ratings

    Compliance

    N/A
    0 Ratings
    9.6
    96%
    6 Ratings

    Survey Distribution

    123FormBuilder

    Feature Set Not Supported
    N/A
    7.9

    FormAssembly

    79%
    FormAssembly ranks higher in 2/2 features

    Vendor-offered crowdsourcing

    N/A
    0 Ratings
    6.0
    60%
    1 Rating

    Respondent restrictions

    N/A
    0 Ratings
    9.7
    97%
    4 Ratings

    Attribute Ratings

    • FormAssembly is rated higher in 4 areas: Likelihood to Recommend, Likelihood to Renew, Availability, Support Rating

    Likelihood to Recommend

    9.0

    123FormBuilder

    90%
    8 Ratings
    9.8

    FormAssembly

    98%
    12 Ratings

    Likelihood to Renew

    6.0

    123FormBuilder

    60%
    4 Ratings
    8.5

    FormAssembly

    85%
    3 Ratings

    Usability

    8.0

    123FormBuilder

    80%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Availability

    8.0

    123FormBuilder

    80%
    2 Ratings
    10.0

    FormAssembly

    100%
    2 Ratings

    Performance

    9.0

    123FormBuilder

    90%
    2 Ratings

    FormAssembly

    N/A
    0 Ratings

    Support Rating

    7.0

    123FormBuilder

    70%
    2 Ratings
    10.0

    FormAssembly

    100%
    2 Ratings

    Online Training

    8.0

    123FormBuilder

    80%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Implementation Rating

    8.0

    123FormBuilder

    80%
    2 Ratings

    FormAssembly

    N/A
    0 Ratings

    Configurability

    9.0

    123FormBuilder

    90%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Ease of integration

    9.0

    123FormBuilder

    90%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Product Scalability

    7.0

    123FormBuilder

    70%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Vendor post-sale

    8.0

    123FormBuilder

    80%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Vendor pre-sale

    8.0

    123FormBuilder

    80%
    1 Rating

    FormAssembly

    N/A
    0 Ratings

    Likelihood to Recommend

    123FormBuilder

    123FormBuilder is perfect for creating many different types of forms from questionnaires to surveys and more! I’ve never had an issue finding what I needed because they have an endless amount of options to design and brand whatever type of form your business needs! However, there is a learning curve (due to the many different options) so it can be overwhelming, and the outdated look doesn’t help. Also, the price point is a bit high at over $20 a month but if you can afford to pay this then it will definitely have you covered on anything and everything you’ll ever need to create endless beautiful and professional forms
    Read full review

    FormAssembly

    FormAssembly has been an essential tool to have in our back pocket. It's best when you need a form quickly and can compromise on some of the dynamic elements that would be possible in Visualforce. It serves a particularly critical need when skilled developers are at a premium, but clever admins are available.
    Read full review

    Pros

    123FormBuilder

    • Customizability, particularly with regard to matching website design. This helped things look slick, rather than out of place. The site was seamless with these form additions.
    • Easy UX - not only was I able to work my way through the software easily in no time at all, it was also easy to hand off to others, knowing that it was always a step-by-step process.
    • All the bases were covered - when it came to form creation and data collection, they had fields for everything you could think of, as well as the customizability to add what you needed, where, and when.
    Read full review

    FormAssembly

    • SalesForce integration is really nice. You can map to specific fields with form values, or you can use detailed formulas. You can also choose to bypass assignment rules on a per-form basis, and create customized logic for when cases are created, when leads are created/merged, etc. It's very robust.
    • Form creation in general is very simple. They've gotten good over the years of creating an intuitive, drag and drop interface that's quick to edit. I like that you can also assign values to fields so conditional form building gets easy.
    • I like that you can customize how responses are viewed in the response window. Choose what columns show up so you can find records with ease, and with just one glance. OR you can download everything to excel in a snap too.
    Read full review

    Cons

    123FormBuilder

    • One-off payment integration requires a higher subscription
    • Storage is not commensurate with pricing
    • Not exactly a strong negative, but could work on pricing it better for non-US markets
    Read full review

    FormAssembly

    • It may not be Salesforce Lightning Experience compatible - at least for us - in terms of linking to Lightning Experience Notes
    • Saving a form edit can be confusing depending on where in the form the edit is made
    • It would be nice to add a background image so that the desktop browser doesn't have so much white-space around the form.
    Read full review

    Pricing Details

    123FormBuilder

    Starting Price

    $14.95 per month

    Editions & Modules

    123FormBuilder editions and modules pricing
    EditionModules
    BasicFree1
    Gold$192
    Platinum$393
    Corporate$79/month4

    Footnotes

    1. none
    2. per Month; or $190 per Year
    3. per Month; or $390 per Year
    4. billed annually

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    FormAssembly

    Starting Price

    $0

    Editions & Modules

    FormAssembly editions and modules pricing
    EditionModules
    Professional - Monthly$891
    Premier$2242
    EnterpriseContact sales3
    ComplianceContact sales4

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    Optional

    Additional Details

    Likelihood to Renew

    123FormBuilder

    I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
    Read full review

    FormAssembly

    One major point for us is our migration to a completely Microsoft infrastructure. IN addition to that, the afore mentioned need to ingest external data resources means that we do have our eyes open toward the landscape so that we can fill these needs. This in no way indicates a move away from FormAssembly: their support is first rate, and so far the product has always stood up to the tests we've put it through.
    Read full review

    Usability

    123FormBuilder

    Easy to install and quickly explain to others how to use
    Read full review

    FormAssembly

    No answers on this topic

    Reliability and Availability

    123FormBuilder

    I did not encounter any blackout issues
    Read full review

    FormAssembly

    No answers on this topic

    Performance

    123FormBuilder

    The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
    Read full review

    FormAssembly

    No answers on this topic

    Support Rating

    123FormBuilder

    Very neutral, did not have to use support a lot
    Read full review

    FormAssembly

    While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
    Read full review

    Online Training

    123FormBuilder

    I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
    Read full review

    FormAssembly

    No answers on this topic

    Implementation Rating

    123FormBuilder

    123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
    Read full review

    FormAssembly

    No answers on this topic

    Alternatives Considered

    123FormBuilder

    Compared to JotForm or Woofoo, 123ContactForm offers a much better interface and better flexibility than the other tools. I have used JotForm only to get stumped by their inability to push the limits of the form. As for Woofoo, the level of ease of use in terms of their interface leaves much to be desired. Any updates made to their form was down using a WYSIWYG, where with 123ContactForm you can make the updates while building the form
    Read full review

    FormAssembly

    The big differentiator for me with FormAssembly has always been the Salesforce integration. I have yet to find an alternative form builder that makes building integrations with Salesforce any easier than FormAssembly. I like the look and feel of Typeform forms better than FormAssembly, but I would prefer to have the integration than the fancy form. Zapier's integration has always been confusing to me.
    Read full review

    Scalability

    123FormBuilder

    It was easy to install and I believe that would make it easy to use across several websites
    Read full review

    FormAssembly

    No answers on this topic

    Return on Investment

    123FormBuilder

    • 123ContactForm has been positive for my business. It has saved us money because we did not require any development I was able to do this myself.
    Read full review

    FormAssembly

    • FormAssembly allows staff to gather better data and not have to do so much manual entry. This allows staff to focus their energies on other mission critical items.
    • FormAssembly helps to improve data quality by reducing duplicates and enforcing data quality.
    Read full review

    Screenshots

    Add comparison