TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Contact about FormAssembly

Please fill out the form below to get in touch.

FormAssembly

Connect with FormAssembly

What are you interested in?

Already have an account?

You hereby consent to have TrustRadius share the information supplied on this form with FormAssembly so that FormAssembly and TrustRadius may contact you in regard to the information requested.

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    123FormBuilder

    Score6.7 out of 10
    N/A123ContactForm is an online form and survey builder. Its drag and drop interface doesn't require coding skills, thus it can be used by both technical and non-technical people. The web forms can be integrated with various 3rd party apps and can be fully customized to match business or individual needs.

    $37

    per month per user

    FormAssembly

    Score8.9 out of 10
    N/AFormAssembly is an enterprise data collection and automation platform designed to enable organizations to capture clean, compliant data from the start. With the latest edition of the platform, FormAssembly Atlas, and its built-in AI assistant, Fai, forms and workflows build themselves, connect to Salesforce and other systems in just a few clicks, and ensure every record is structured, secure, and ready for automation or AI. In short, FormAssembly is designed to eliminate the manual work…N/A
    Pricing
    123FormBuilderFormAssembly
    Editions & Modules
    Gold
    $37.00
    per month per user
    Platinum
    $49.00
    per month per user
    Diamond
    $99.00
    per month per user
    Enterpise
    $225
    per month per user
    Basic
    Free
    Atlas Explorer
    Contact Sales
    per month
    Atlas Team
    Contact sales
    Gov Cloud
    Contact sales
    Atlas Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    123FormBuilderFormAssembly
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsDiscount of up to 50% available for annual pricing.—
    More Pricing Information
    Community Pulse
    123FormBuilderFormAssembly
    Considered Both Products
    Kiteworks
    No answer on this topic
    FormAssembly
    Chose FormAssembly
    FormAsssembly is the leader in Salesforce integrated forms. It is the most powerful, dependable,and has the best Salesforce integration.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    39 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    31 Answers
    Happy with the feature set
    No answers on this topic
    90%
    Happy with the feature set
    37 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    91%
    Lived up to sales and marketing promises
    20 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    29 Answers
    Features
    123FormBuilderFormAssembly
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of 123FormBuilder and FormAssembly
    Feature
    123FormBuilder
    -
    Ratings
    FormAssembly
    8.4
    47 Ratings
    4% above category average
    Survey templates00 Ratings8.430 Ratings
    Themes00 Ratings7.943 Ratings
    Custom logo/branding00 Ratings8.946 Ratings
    Survey Content
    Comparison of Survey Content features of 123FormBuilder and FormAssembly
    Feature
    123FormBuilder
    -
    Ratings
    FormAssembly
    8.6
    46 Ratings
    1% above category average
    Changes to live survey00 Ratings8.539 Ratings
    Question design help00 Ratings8.238 Ratings
    Multiple question types00 Ratings9.048 Ratings
    Survey Logic
    Comparison of Survey Logic features of 123FormBuilder and FormAssembly
    Feature
    123FormBuilder
    -
    Ratings
    FormAssembly
    9.0
    43 Ratings
    7% above category average
    Survey logic flexibility00 Ratings9.045 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of 123FormBuilder and FormAssembly
    Feature
    123FormBuilder
    -
    Ratings
    FormAssembly
    8.1
    46 Ratings
    0% below category average
    Response tracking00 Ratings8.745 Ratings
    Data export00 Ratings8.945 Ratings
    Standard reports00 Ratings7.936 Ratings
    Custom reports00 Ratings7.433 Ratings
    Analytics00 Ratings7.56 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of 123FormBuilder and FormAssembly
    Feature
    123FormBuilder
    -
    Ratings
    FormAssembly
    8.5
    41 Ratings
    2% below category average
    Access controls00 Ratings8.239 Ratings
    Compliance00 Ratings8.839 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of 123FormBuilder and FormAssembly
    Feature
    123FormBuilder
    -
    Ratings
    FormAssembly
    7.0
    28 Ratings
    14% below category average
    Vendor-offered crowdsourcing00 Ratings6.01 Ratings
    Respondent restrictions00 Ratings7.929 Ratings
    Best Alternatives
    123FormBuilderFormAssembly
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    QuestionPro
    Score9.1 out of 10
    QuestionPro
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    123FormBuilderFormAssembly
    Likelihood to Recommend
    1.0
    (8 ratings)
    8.9
    (53 ratings)
    Likelihood to Renew
    6.0
    (4 ratings)
    9.0
    (7 ratings)
    Usability
    8.0
    (1 ratings)
    9.0
    (42 ratings)
    Availability
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (1 ratings)
    5.8
    (3 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    9.1
    (1 ratings)
    Configurability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    8.2
    (28 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    123FormBuilderFormAssembly
    Likelihood to Recommend
    Kiteworks
    If you have a lot of customer interaction with your site, where you need to collected specific, targeted, situational data, 123FormBuilder is an absolute winner. If your site is more information and perhaps leads to a software platform or other product or service, 123FormBuilder might prove unnecessarily robust for you. Something simpler and cheaper might make more sense for you. But in most cases where you're seeking to collect information from customers, I'd happily recommend 123FormBuilder.
    Incentivized
    Read full review
    FormAssembly
    Well suited to get information into Salesforce. For the pricepoint you have to pay and the workflow you have to set up it is less appropriate when using Microsoft 365. The Google connector is very simple and you can use it with forms, it hinders us that is not an option unless a workflow is used.
    Incentivized
    Read full review
    Pros
    Kiteworks
    • Ease of constructing a form with requisite inputs
    • Customizable look and feel options based on varying requirements in our case
    • Logic based branching & validation
    Incentivized
    Read full review
    FormAssembly
    • Integrating with Salesforce - mapping fields is straightforward, and custom formulas allow for some increased complexity in processing.
    • Scalability - we leverage the URL pre-fill and dynamic picklist features to use a single form for multiple different programs.
    • Simple form building via point-and-click is relatively easy. Hidden fields, conditionals, and repeat sections are useful features for more complex form needs.
    • Custom CSS option is useful - has allowed us to visually integrate FormAssembly forms onto our website via iframe.
    Incentivized
    Read full review
    Cons
    Kiteworks
    • Some employees are intimidated at first. After all, it is html.
    • There is so much functionality that it can be easy for novices to get lost.
    • Will there be more payment flexibility? parents use more of the bank to person payment options.
    Incentivized
    Read full review
    FormAssembly
    • FormAssembly could do a much better job supporting customers. As I mentioned, FormAssembly is critical to our day-to-day operations, so it is very important to us that support is prompt and reliable when we reach out. Unfortunately, this has not been our experience. For example, on more than one occasion, I had a support case open for months without hearing back, despite repeatedly following up.
    • FormAssembly could make troubleshooting and configuration updates easier by improving their user interface. Salesforce, for example, has a feature called "Where is this used?" for fields, which makes it easy to address bugs and make changes efficiently and effectively.
    • FormAssembly could benefit from improving training and support resources.
    Incentivized
    Read full review
    Likelihood to Renew
    Kiteworks
    I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
    Incentivized
    Read full review
    FormAssembly
    FormAssembly continues to meet our needs, and the product functionality continues to grow, providing us with new opportunities to utilize the software. We've built many forms and associated processes on FormAssembly. It would require a large effort to migrate to another platform. We have invested a lot of time in learning FormAssembly.
    Incentivized
    Read full review
    Usability
    Kiteworks
    Easy to install and quickly explain to others how to use
    Incentivized
    Read full review
    FormAssembly
    The UI is very intuitive and easy to use, even if you've never used a form building platform before. There is plenty of easy-to-find documentation so if you're unsure on anything, you can sense-check it. I also love the drag-and-drop form building. It is a breeze to use, especially compared to other form builders which are quite clunky, or where the functionality takes a lot of clicks to reach. Everything is easily accessible and ready to use with FormAssembly.
    Incentivized
    Read full review
    Reliability and Availability
    Kiteworks
    I did not encounter any blackout issues
    Incentivized
    Read full review
    FormAssembly
    No answers on this topic
    Performance
    Kiteworks
    The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
    Incentivized
    Read full review
    FormAssembly
    No answers on this topic
    Support Rating
    Kiteworks
    Very neutral, did not have to use support a lot
    Incentivized
    Read full review
    FormAssembly
    While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
    Incentivized
    Read full review
    Online Training
    Kiteworks
    I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
    Incentivized
    Read full review
    FormAssembly
    No answers on this topic
    Implementation Rating
    Kiteworks
    123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
    Incentivized
    Read full review
    FormAssembly
    I didn't participate in the implementation.
    Incentivized
    Read full review
    Alternatives Considered
    Kiteworks
    Compared to JotForm or Woofoo, 123ContactForm offers a much better interface and better flexibility than the other tools. I have used JotForm only to get stumped by their inability to push the limits of the form. As for Woofoo, the level of ease of use in terms of their interface leaves much to be desired. Any updates made to their form was down using a WYSIWYG, where with 123ContactForm you can make the updates while building the form
    Incentivized
    Read full review
    FormAssembly
    FormAssembly's features were more expansive than SurveyMonkey, in my opinion. When doing a comparison, we really liked that we could set up formulas to calculate expenses for us and that they would be easy to update as needed for rates that change from year to year.
    Incentivized
    Read full review
    Scalability
    Kiteworks
    It was easy to install and I believe that would make it easy to use across several websites
    Incentivized
    Read full review
    FormAssembly
    No answers on this topic
    Return on Investment
    Kiteworks
    • 123ContactForm has been positive for my business. It has saved us money because we did not require any development I was able to do this myself.
    Read full review
    FormAssembly
    • FormAssembly makes it easy to share registration forms with targeted groups of users
    • It makes it easy to track registration numbers and form errors and reach out to people who may need assistance
    • It's very easy to create registration forms quickly
    Incentivized
    Read full review
    ScreenShots

    123FormBuilder Screenshots

    Screenshot of the 123FormBuilder home pageScreenshot of the dashboardScreenshot of the form editorScreenshot of the new form windowScreenshot of where to add integrations to formsProduct screenshot

    FormAssembly Screenshots

    Screenshot of an overview of FormAssembly's secure data collection and digital process automation platform.Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot