6sense
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Top Rated
108 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.6 out of 100
Based on 108 reviews and ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.9 out of 100
Based on 9 reviews and ratings
Attribute Ratings
- 6sense is rated higher in 1 area: Likelihood to Recommend
- Albacross is rated higher in 1 area: Support Rating
Likelihood to Recommend
8.6
6sense
86%
46 Ratings
7.6
Albacross
76%
6 Ratings
Likelihood to Renew
1.0
6sense
10%
1 Rating
Albacross
N/A
0 Ratings
Usability
7.8
6sense
78%
25 Ratings
Albacross
N/A
0 Ratings
Support Rating
7.9
6sense
79%
26 Ratings
8.0
Albacross
80%
3 Ratings
Implementation Rating
1.0
6sense
10%
1 Rating
Albacross
N/A
0 Ratings
Likelihood to Recommend
6sense
6sense is well suited for organizations that are looking for a single ABM orchestration platform. Their intent data and scoring algorithm seem to be very accurate. Their advertising is very easy to use but I don't have confirmation yet as to the accuracy of the targeting.
Marketing Consultant
Aria SystemsComputer Software, 51-200 employees
Albacross
It's well-suited to small companies without a dedicated sales force. It helps collect, organize and analyze leads.Perhaps, it adds value to larger teams too, but it has certainly been a valuable addition to us early on in the business when build lead lists and client lists were more challenging.I'm not sure what the current pricing structure is, but it was good value for us at the time of purchase 2 years; pricing has not increased for us since then. So, again, for smaller teams or teams with a limited reach out budget, this may be a suitable option.
Co-Founder
Yunnan Coffee TradersImport & Export, 1-10 employees
Pros
6sense
- Their predictive analytics has thus far proven to be incredibly accurate
- The UI is intuitive and provides a very good user experience
- Their implementation process was excellent! What might have been overwhelming and cumbersome was made simple and easy to understand.
Digital Marketing Manager
CineMassiveTelecommunications, 51-200 employees
Albacross
- Track companies IP's who are visiting.
- Provides analytics about where they came from and what they did on your site.
- You can find contact info such as name, number and email.
- Unintuitive UI/UX.
Marketing Executive
PowerphraseMarketing & Advertising, 1-10 employees
Cons
6sense
- No way to easily use UTMs for ads. If you want to use UTMs for different campaigns but the same creative, you have to upload the ads multiple times in order to be able to use different UTMs
- Getting the predictive model up and running took a bit longer than we hoped
- Should be able to allow spend to go to the top performing ads in campaigns rather than be spaced out evenly

Verified User
Manager in Marketing
Information Technology & Services Company, 201-500 employeesAlbacross
- It would be nice to have a direct link on the page that visitors have viewed, so I could quickly check out the site myself.
- It is hard to copy-paste the link on the viewed pages report to actually see which page has been viewed.
- A little complicated to use the whole software when you get started, no clear explanation of concepts.
Export Sales IT Manager
DEGA InternationalMining & Metals, 51-200 employees
Pricing Details
6sense
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Albacross
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
6sense
6sense 1.0
Based on 1 answer
product is buggy and I have lost all confidence and support is terrible.

Verified User
Director in Sales
Marketing & Advertising Company, 51-200 employeesAlbacross
No score
No answers yet
No answers on this topic
Usability
6sense
6sense 7.8
Based on 25 answers
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
Director, Marketing Operations
XactlyInformation Technology & Services, 501-1000 employees
Albacross
No score
No answers yet
No answers on this topic
Support Rating
6sense
6sense 7.9
Based on 26 answers
Their Customer Success model is delivered as advertised. We're very satisfied with the availability of support. They care as much about our success as we do. We also had an issue where we believed there was an issue in a piece of functionality. They continued to dig until they found the problem and immediately put the fix into a patch.
SVP Marketing and Communications
OneSource VirtualOutsourcing/Offshoring, 501-1000 employees
Albacross
Albacross 8.0
Based on 3 answers
They are in Sweden so getting a response back from them is slow and I think their team isn't that big.
Marketing Executive
PowerphraseMarketing & Advertising, 1-10 employees
Implementation Rating
6sense
6sense 1.0
Based on 1 answer
dont implement it

Verified User
Director in Sales
Marketing & Advertising Company, 51-200 employeesAlbacross
No score
No answers yet
No answers on this topic
Alternatives Considered
6sense
Based on my team's collective feedback, we just felt that Demandbase fell short of some of the capabilities we expected it to have and have also had a much more positive experience with the 6sense customer success team as well
Field Marketing Manager, North America
NexthinkInformation Technology & Services, 501-1000 employees
Albacross
More or less, Albacross is similar to their competitors but they have a great support, better data accuracy (subjective), and easy setup.
Founder & CEO
Fullfunnel.ioMarketing & Advertising, 1-10 employees
Return on Investment
6sense
- Some ROI seen but we have not had many conversion rates from 6sense thus far
- Win: More decision-makers involved earlier on. 6sense allows us to get across more contacts and multi-thread much more earlier on in the process.
- Overall, being able to get across more accounts.
Strategic Development Representative
Florence HealthcareResearch, 51-200 employees
Albacross
- Positive ROI through one closed deal identified from Albatross.
- Still uncertain on ROI from account-based marketing campaign developed from Albacross data.
VP Growth, Head of SEO
Xivic, Inc.Marketing and Advertising, 51-200 employees