6sense vs D&B Optimizer

Likelihood to Recommend

If your company wants to identify buying intent before the prospect starts talks with a competitor, or before the prospect even concretely defines their needs, 6sense is the answer.

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Parker O'Very

ABM & Marketing Operations Manager

Impartner SoftwareComputer Software, 51-200 employees

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NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.

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Verified User

Employee in Marketing

Information Technology and Services Company, 11-50 employees

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Feature Rating Comparison

6sense

D&B Optimizer

Advanced search

Identification of new leads

List quality

List upload/download

Ideal customer targeting

Load time/data access

6sense

D&B Optimizer

Contact information

Industry information

6sense

D&B Optimizer

Lead qualification process

Smart lists and recommendations

Salesforce integration

Company/business profiles

Data hygiene

Automatic data refresh

Filters and segmentation

6sense

D&B Optimizer

Append emails to records

Pros

Stores and organizes information by product, department, etc., to make it easier for our website to function.
Help us track the buyer journey, making it a more enjoyable buying process for them on our website.
Help us drive revenue against competitors such as Amazon and Wal-Mart.

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Verified User

Analyst in Marketing

Retail Company, 10,001+ employees

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Update and correct data.
Integrate with your sales and marketing automation systems.
Help maintain updated records.

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Susan Zaney

Vice President of Marketing

KnowledgeVisionInformation Technology and Services, 11-50 employees

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Cons

A bit difficult to navigate at times, so watch all the training videos and ask for help
Not as intuitive but very powerful once you know how to use it
Sometimes there are glitches but they have great support to help and fix it and never a repeat issue

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Rob Morris

Director of Inside Sales

SimplusMarketing & Advertising, 51-200 employees

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Sometimes missing records

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Verified User

Employee in Marketing

Information Technology and Services Company, 11-50 employees

View all 2 answers on this topic

Alternatives Considered

6sense is the most innovative, accurate, and forward-thinking software in the space

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Parker O'Very

ABM & Marketing Operations Manager

Impartner SoftwareComputer Software, 51-200 employees

View all 4 answers on this topic

We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.

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Verified User

Employee in Marketing

Information Technology and Services Company, 11-50 employees

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Return on Investment

Revenue growth
More productive employees

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Laurie Wheeler

Partner Executive

PGiTelecommunications, 1001-5000 employees

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We save time and money having sales people trying to complete and update records.

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Susan Zaney

Vice President of Marketing

KnowledgeVisionInformation Technology and Services, 11-50 employees

View all 2 answers on this topic

Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Rating Summary

6sense

D&B Optimizer

6sense

D&B Optimizer

Likelihood to Recommend

6sense

D&B Optimizer

Feature Rating Comparison

Advanced search

Identification of new leads

List quality

List upload/download

Ideal customer targeting

Load time/data access

Contact information

Company information

Industry information

Lead qualification process

Smart lists and recommendations

Salesforce integration

Company/business profiles

Data hygiene

Automatic data refresh

Filters and segmentation

Append emails to records

Pros

6sense

D&B Optimizer

Cons

6sense

D&B Optimizer

Alternatives Considered

6sense

D&B Optimizer

Return on Investment

6sense

D&B Optimizer

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Rating Summary

Add comparison