Adobe Acrobat DC is the current version of the well-established document / PDF management solution, part of the Adobe Document Cloud (the other part being Adobe's eSign services based on technology acquired with EchoSign in 2011).
$29.99
per month per seat
Cision Communications Cloud
Score 8.0 out of 10
N/A
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
I found Cision [Communications Cloud] to be much more simple to use, and it offers the ability to track [a] wider array of media placements without additional fees attached to it. Now that it has incorporated TVEyes, it can offer print, online, radio, and TV tracking …
Cision Communications Cloud is the best of what's available and out there. There are many companies doing segments of what they do, but Cision brings the entire package together in an efficient and attractive interface, combined with proven success and connections. I haven't …
While platforms like Meltwater seem impressive, functions like the "zip code radius" were important to us and weren't offered through those platforms. In addition, the price point seemed a lot higher with other platforms, especially if we wanted to track print clips (via …
Cision now owns Vocus, but when I used Vocus in the past, it just couldn't compare to what Cision offered. The database wasn't updated nearly as frequently, so reporter contact info was terribly out of date. I like the Meltwater product, but it still has some room for growth to …
The Cision database is massive in comparison, spanning all media types, including trade, consumer, broadcast, etc. In addition, the Cision customer service has always been excellent, as I have never had a long wait to speak with a representative and the issue is always quickly …
I have evaluated other software and I believe that others do not have an appealing visual interface and are not as easy to use when going step-by-step.
When preparing artwork for print production from an application like Adobe Illustrator, Photoshop, or InDesign, the best way to preview and preflight the work is to export to PDF and use Adobe Acrobat's output preview to check process colors, spot colors, dielines, and any special requirements, like foil stamping or varnish. Adobe Acrobat is also where you make any needed final adjustments to ensure correct reproduction on press. Documents intended for screen viewing must be exported to PDF and edited in Adobe Acrobat so as to add and edit needed accessibility features critical for legislative compliance.
For a small start-up, the cost-benefit to add lift to press releases [and] particular milestone accomplishments is definitely there with the Cision [Communications] Cloud. Much of what we do, by necessity, is done internally without the benefit of outsourced press folks, so the Cision [Communications] Cloud ease of use and reporting is very important.
Their upgraded press release templates and ability [to] pull in an entire, completed release makes the [process] faster and easier, and allows for more graphics, such as company mastheads, [are done well].
The media tracking offers the ability to find relevant placements across the entire country.
The journalist database streamlines the process of finding relevant reporters to directly connect [to] on news releases that are relevant to their beats.
The process of setting up, creating, and distributing a release is seamless, easy to use, and not labor-intensive.
More printing settings, like being able to adjust the margins and place the print area on the page when the file size is larger than the page, and I only want to print one section. Illustrator has this feature. Often, we print from Illustrator instead, because of this limitation.
In the media influencer database, the classic Cision allowed us to do a zip code radius search to really drill down to the neighborhood level. That's because we do localized media advisories and press releases for events at neighborhood schools. One part of a big city like Chicago really doesn't care what's happening in another part of Chicago that's too far away. The zip code radius search was a feature in the classic Cision but not with the current Cision Communications Cloud. We've asked for this to be restored several times, but nothing's happened. In fact, we were told to use DMA — which actually goes wider in a search (bigger than a city), not more narrow as needed. This reflects a basic misunderstanding of what we need.
Another missing feature involves a merge field when sending out an email press release through Cision. This is the "select insert field" button in the upper right that's used to personalize a release with the media contact's name and other information. This is key for localization of the release. Many media outlets won't run a release unless it's local. While "county" is a feature in the influencer database when putting together a media list in Cision, "county" is not available to insert into a press release as a merge field. Counties are important because this is how many newspapers and health departments are organized and identify themselves. I've asked for this to be implemented, to no avail. As a workaround, we've had to use "contact city" or "outlet city."
After refining a media list in Cision using filters, I've had to download the list and take it offline to see the big picture, screen for duplicates, etc. While there is a button on the bottom left intended to help with this, it doesn't do the trick. That's because there may be multiple contacts with the same email address. In addition, one media contact may represent numerous media outlets, so this same contact could show up several times. It would be nice to have a better way to see the whole list online and eliminate both duplicates as well as those who previously opted out.
Adobe Acrobat works seamlessly with the other Adobe products we use that are industry-standard. We will certainly continue to use Adobe InDesign, Photoshop, and Illustrator, meaning it will always be convenient to work seamlessly with Adobe Acrobat for our organization. We are happy with the performance of Acrobat and it's meets our expectations.
While I am happy with the product performance overall, TrendKite's recent merger with Cision is cause for concern. When we first signed on with TrendKite, I spoke with several users and the best response I received was that the company was a startup and we could expect there to be hiccups along the way as the company grew and the platform got more robust. That has certainly been the case. However, now that they have merged with Cision — a company that has grown too fast, has not focused on improving its product and has poor customer service — I have concerns that TrendKite will lose some of the qualities that have made it a great company and great product to work with.
It’s a very easy app to learn and software is essential. I feel like the app could load a bit faster but overall, is one of my go to apps. Makes reading and editing pdfs easy and I enjoy the usability of the app. It is definitely something I make sure to have downloaded on any computer I’m working from
The flexibility and customization of Cision Communications Cloud (TrendKite)* is among its most important features. Changing the dashboards, using keywords in the saved searches to pull out the best stories and the integration with marketing automation tools gives me confidence that I will able to continue using this tool well into the future. The future implementation and integration of the media contact database will complete the suite, making list management and email marketing programs much smoother. *This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
We have not had availability issues with Adobe Acrobat, or at least none that I am personally aware of. Some may encounter crashes of the software during outages of electricity in their city or neighborhood, which no one can plan for, but with generators in our organization, we have been lucky not to have outages
One of the best features of Adobe Acrobat is its speed and stability. When dealing with massive multi-page files, having to reload a crashed program over and over again would slow down progress unnecessarily. And expanding on that, having the table of contents generated allows me to skip to different pages with ease, a necessary feature with exceptionally long files. word searches are even more helpful with text recognition.
Generally, Cision performs well day to day, but it's got some annoying bugs that slow down usage/require user workarounds which is inefficient. More seriously, a few months ago, as a result of a major system upgrade, certain critical functionality was not working and I was unable to use the service for more than a day when I had time-sensitive work to execute
For a while, Acrobat DC crashed pretty frequently. I contacted Adobe Acrobat support about the problem. At first support was unable to provide a solution. After about a month Adobe's software engineers provided a fix. I just wish it had taken less than a month to solve the problem.
For Cision TrendKite in particilar, support always responded, but it was sometimes slow. For some of our booleans and search queries, we would need help refining and excluding terms/phrases that weren't relevant to our client or campaign. This sometimes took 1-2 days just to get a response back, which sometimes was too late when a last-minute report was due. This was only with the support staff, not necessarily our customer success manager or sales rep.
The online training sessions available for the Cision Communications Cloud are helpful and informative. There's more than one option - initially, I signed up for the live webinar classes on basic functions and that is what I recommend other new users do as well. If I have specific questions or something I want to learn more about, I can search the online database and find article or online training videos to get the information I need.
I was not involved with the implementation process, so I cannot answer this question. However, when it was installed on my computer system, they did so virtually. I just sat there while they took control of my computer over the network and watch them install it, lickety split
In my opinion, both complement each other. Microsoft clearly has with Copilot the AI Edge. However, the visual dynamics of Adobe Creative are Outstanding and provide a balanced approach to creativity, utilizing both Excellent, user-friendly Tools.
It's a similar product. I think Meltwater sells itself as being a bit more niche, but I have not found many significant differences between Meltwater and Cision. Meltwater's sales process is a very high pressure and their prices are inflated.
I find that many users aren't aware of many features of the software they use, nor may they be comfortable with learning multiple-step processes. For the simplest of PDF purposes (scanning, downloading, exporting), it gets a thumbs-up. For anything involving electronic signatures, meh--causes eyes to glaze over, or forgetting what all is involved.
Adobe Acrobat has saved us time in managing documents. In this day, everything is fast, moves fast, and keeping up with that pace demands software that functions at the same level. Adobe Acrobat does that. It has streamlined the steps I need to take to edit and create documents we need to manage our customers.
Adobe Acrobat removes the worry and stress associated with managing a large influx of documents. Something as simple as a document featuring an image that was sent to us upside down. Using the old method, I would have to open other software, click 'Edit', find the 'Rotate Image' button, click it a couple of times, save it as a JPEG, then attach it to Word, and finally save it as a PDF. It was a grueling process that consumed a great deal of time. Now, I simply open the image, and Adobe automatically recognizes it is upside down and fixes it for me. I can save and move on; it literally takes me seconds. Amazing.
Adobe Acrobat is intuitive and easy to use, and the additional apps are relevant to the needs that come up. If I have an idea, I can go to the available apps and find exactly what I need. Impressive and speaks to the years of experience this company has had to fine-tune its product and make it obvious that it is aggressive in staying on top.
