What users are saying about

Adobe Target

110 Ratings

Progress Sitefinity

Top Rated
180 Ratings

Adobe Target

110 Ratings
Score 7.7 out of 101

Progress Sitefinity

Top Rated
180 Ratings
Score 7.7 out of 101

Add comparison

Likelihood to Recommend

Adobe Target

1. We changed ship dates on individual product pages depending on customer location so they would have an accurate timeline for their orders. This really helped lower our volume of customer service calls on tracking orders.2. We have stores as well as an online presence. With Target we were able to advertise sales on b-stock items from our warehouse to our local customers without letting those that live outside a certain radius see the promo.3. If your marketing team doesn't have a tech background this software has a steep learning curve. There is quite a bit of manual configuration required. The image carousel is one example that we struggled with.
No photo available

Progress Sitefinity

I'm really happy with how Sitefinity functions for our website. It's easy to edit and we've been able to create some custom microsites easily as well. We have some custom integrations that Sitefinity seems to struggle with. It's hard to know if it's Sitefinity or the integration created by our vendor.
Erin Hasinger profile photo

Feature Rating Comparison

Security

Adobe Target
Progress Sitefinity
8.7
Role-based user permissions
Adobe Target
Progress Sitefinity
8.7

Platform & Infrastructure

Adobe Target
Progress Sitefinity
7.1
API
Adobe Target
Progress Sitefinity
7.0
Internationalization / multi-language
Adobe Target
Progress Sitefinity
7.3

Web Content Creation

Adobe Target
Progress Sitefinity
7.3
WYSIWYG editor
Adobe Target
Progress Sitefinity
8.0
Code quality / cleanliness
Adobe Target
Progress Sitefinity
8.0
Admin section
Adobe Target
Progress Sitefinity
7.6
Page templates
Adobe Target
Progress Sitefinity
7.5
Library of website themes
Adobe Target
Progress Sitefinity
5.4
Mobile optimization / responsive design
Adobe Target
Progress Sitefinity
7.3
Publishing workflow
Adobe Target
Progress Sitefinity
7.4
Form generator
Adobe Target
Progress Sitefinity
6.9

Web Content Management

Adobe Target
Progress Sitefinity
6.9
Content taxonomy
Adobe Target
Progress Sitefinity
8.2
SEO support
Adobe Target
Progress Sitefinity
7.9
Bulk management
Adobe Target
Progress Sitefinity
6.2
Availability / breadth of extensions
Adobe Target
Progress Sitefinity
5.5
Community / comment management
Adobe Target
Progress Sitefinity
6.7

Pros

  • Because the software is established there is lots of online help available and most of the bugs have been worked out
  • Adobe has a vast supply of resources if your pockets are deep enough.
  • The dashboard is easy to follow and is getting more user-friendly. You no longer have to be an HTML wizard to implement changes.
No photo available
  • Sitefinity does a great job of making it easy for content managers to drag and drop content into a given page template without the help of developers.
  • Sitefinity makes it easy to create new types of content with its built in dynamic content generator. Tasks that used to take a couple of weeks and a developer or two can be accomplished within hours instead.
  • For developers, it also takes a lot of scut work out of making changes and lets them get back to more interesting problems. I've not run into a problem I have not been able to solve with Sitefinity yet.
Brett Whittington profile photo

Cons

  • There should be some more clarity around what makes a test significant. While this can be decided by the client themselves, some direction from the tool would be helpful.
  • Also, if there was an easier way to organize campaigns and search for them it would be helpful. Right now there is just a long list of campaigns and you have to rely on search to find a specific campaign. What if you don't know the name of the test?
No photo available
  • Documentation lacks. There is no mapping of database fields and usage.
  • Some custom features are lacking completeness. However this can be corrected with expert programming.
Scott Whiting profile photo

Likelihood to Renew

Adobe Target6.3
Based on 24 answers
As per my last response, integration with the rest of the Adobe Marketing Cloud is a key factor for us.
No photo available
Progress Sitefinity4.5
Based on 1 answer
No answer on this topic is available.

Usability

Adobe Target1.1
Based on 4 answers
Can be difficult to learn, but once you understand Mboxes and the nuances of the system it's very user friendly
Brett Johnson profile photo
Progress Sitefinity6.0
Based on 2 answers
Ease of use for what I do.
Dennis Johnston profile photo

Reliability and Availability

Adobe Target6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Target8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Target7.0
Based on 6 answers
They have some idea of how to debug problems, but much of the time was spent on understanding hierarchical structure of the support team because escalation often slow
No photo available
Progress Sitefinity7.3
Based on 1 answer
No answer on this topic is available.

In-Person Training

Adobe Target8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Target6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Target7.2
Based on 5 answers
Was implemented at our organization before I began working with it.
Brett Johnson profile photo
Progress Sitefinity5.5
Based on 1 answer
No answer on this topic is available.

Alternatives Considered

We have looked at Optimizely but at this point are sticking with Test & Target. We like the integration it has with our Analytics tools such as Ad Hoc and SiteCatalyst. Also, we feel that Adobe has some interesting products that we would like to dig into in the future such as Audience Manager.
No photo available
The Sitefinity end user experience was much better than Drupal.
Anthony Colli profile photo

Return on Investment

  • The new cloud-based pricing is cost-effective.
  • The Adobe name gave us trust of the product.
  • Security tests went quickly and smoothly--always a plus.
Arva Adams profile photo
  • It has made the site much easier to maintain requiring less technically skilled professionals to manage content.
  • It has allowed us to customize messaging to in-state and out-of-state users allowing us to maintain key messaging to stakeholders without confusing external visitors.
  • The features of custom modules have been very helpful to build out new tools and site features.
Daniel Kedinger profile photo

Screenshots

Adobe Target

Pricing Details

Adobe Target

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Progress Sitefinity

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details