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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AdRoll

    Score3.7 out of 10
    N/AAdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

    $40

    per month

    Pinpointe On-Demand

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Pinpointe On-Demand is an email marketing platform best suited to medium-sized businesses and agencies. Pricing starts at $36 / month for 5,000 email. Pinpointe also offers plans based on number of active subscribers.

    $74

    Contacts, Email Volume

    Pricing
    AdRollPinpointe On-Demand
    Editions & Modules
    Essentials
    $12
    per month
    Growth
    $25
    per month
    Starter
    Free
    Standard Edition
    $74+
    Contacts, Email Volume
    Enterprise Edition
    $390+
    Per User; Email Volume
    Offerings
    Pricing Offerings
    AdRollPinpointe On-Demand
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    AdRollPinpointe On-Demand
    Considered Both Products
    NextRoll
    No answer on this topic
    Pinpointe On-Demand
    No answer on this topic
    Key User Insights
    Would buy again
    80%
    Would buy again
    12 Answers
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    12 Answers
    No answers on this topic
    Happy with the feature set
    87%
    Happy with the feature set
    13 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    92%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    92%
    Implementation went as expected
    12 Answers
    No answers on this topic
    Features
    AdRollPinpointe On-Demand
    Ad Network Integration
    Comparison of Ad Network Integration features of AdRoll and Pinpointe On-Demand
    Feature
    AdRoll
    6.8
    21 Ratings
    8% below category average
    Pinpointe On-Demand
    -
    Ratings
    Data Transfer6.721 Ratings00 Ratings
    DSP integration6.815 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of AdRoll and Pinpointe On-Demand
    Feature
    AdRoll
    4.2
    44 Ratings
    61% below category average
    Pinpointe On-Demand
    -
    Ratings
    Ad campaign creation1.143 Ratings00 Ratings
    Ad deployment8.044 Ratings00 Ratings
    Display advertising4.041 Ratings00 Ratings
    Ad display and retargeting segmentation4.044 Ratings00 Ratings
    Sequence targeting4.026 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of AdRoll and Pinpointe On-Demand
    Feature
    AdRoll
    1.7
    44 Ratings
    128% below category average
    Pinpointe On-Demand
    -
    Ratings
    Ad dashboards1.144 Ratings00 Ratings
    Ad performance reports1.144 Ratings00 Ratings
    Ad conversion tracking3.042 Ratings00 Ratings
    Ad attribution reporting1.138 Ratings00 Ratings
    Cross-channel ad management3.031 Ratings00 Ratings
    Ad forecasting and optimization1.128 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of AdRoll and Pinpointe On-Demand
    Feature
    AdRoll
    -
    Ratings
    Pinpointe On-Demand
    9.0
    7 Ratings
    11% above category average
    WYSIWYG email editor00 Ratings9.17 Ratings
    Dynamic content00 Ratings9.16 Ratings
    Ability to test dynamic content00 Ratings9.16 Ratings
    Landing pages00 Ratings8.53 Ratings
    A/B testing00 Ratings9.16 Ratings
    Mobile optimization00 Ratings9.17 Ratings
    Email deliverability reporting00 Ratings9.17 Ratings
    List management00 Ratings9.17 Ratings
    Triggered drip sequences00 Ratings9.14 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of AdRoll and Pinpointe On-Demand
    Feature
    AdRoll
    -
    Ratings
    Pinpointe On-Demand
    9.3
    7 Ratings
    20% above category average
    Dashboards00 Ratings9.17 Ratings
    Standard reports00 Ratings9.17 Ratings
    Custom reports00 Ratings9.66 Ratings
    Best Alternatives
    AdRollPinpointe On-Demand
    Small Businesses
    Google Ad Manager
    Score8.3 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    Emma by Marigold
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AdRollPinpointe On-Demand
    Likelihood to Recommend
    1.1
    (49 ratings)
    9.1
    (9 ratings)
    Likelihood to Renew
    7.0
    (6 ratings)
    9.0
    (3 ratings)
    Usability
    8.0
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (6 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    8.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    AdRollPinpointe On-Demand
    Likelihood to Recommend
    NextRoll
    Adroll is perfect for companies and situations in which you are trying to retarget customers with specific products. Their platform is perfect for dynamic content on their web and social ads. Also, if you are running multiple campaigns at once then the Adroll platform is perfect when organizing many different campaigns at once. If you are just running one or two social campaigns I feel it is easier to go directly to the source and you can probably leave Adroll out of the mix
    Incentivized
    Read full review
    Pinpointe On-Demand
    Pinpointe is perfect for managing large numbers of contacts, including gathering new contacts and storing them throughout your databases, which can further be broken into lists and then individual tags for sorting and sending. Where it really excels is in the email marketing sector. We are able to send as many as several hundred thousand emails per hour, making sure all of our customers get time sensitive marketing material quickly.
    Read full review
    Pros
    NextRoll
    • A customer service rep can help us out with any campaign questions, any time during the work week.
    • The platform has a very transparent platform that provides great detail about analytics of the ads.
    • The platform shows what digital advertising mediums are working the best for your website, not just the ads that you run through them.
    Read full review
    Pinpointe On-Demand
    • The detailed statistics page is really helpful.
    • Excellent and flexible Builder.
    • Customer Service responds within one hour.
    • Stock photos included.
    • Database separation & sub-accounts.
    • Excellent multi-inbox previewer available.
    • Responsive templates.
    • Invaluable webinars and training.
    Read full review
    Cons
    NextRoll
    • Improved level of support during the technical setup process would really improve the onboarding process
    • Consistent, proactive account management is key with organizations like AdRoll. A dedicated rep goes such a long way.
    • More granular reporting would help with back-end optimization and client recommendations
    Incentivized
    Read full review
    Pinpointe On-Demand
    • Depending on the amount, when I am in the middle of uploading a list of contacts I get bumped out and have to submit a request to increase my dataset. That being said, our company as a whole is happy with what Pinpointe provides us with as is.
    Incentivized
    Read full review
    Likelihood to Renew
    NextRoll
    We like AdRoll as it's filling a hole in our advertising right now, but it's not our favorite platform for running our online ads. Google and Facebook especially are our favorites, as we can do much more with them than we can with AdRoll, hence the 7 out of 10 rating.
    Incentivized
    Read full review
    Pinpointe On-Demand
    Pinpointe On-Demand is a critical component of our marketing infrastructure and we will continue to use it to support our email marketing requirements
    Read full review
    Usability
    NextRoll
    Once tags are given and things are set up, it is fairly easy to utilize the reporting dashboard and check in on your ongoing campaigns. Metrics are simple to follow and can be toggled for specific dates or other qualifiers
    Incentivized
    Read full review
    Pinpointe On-Demand
    No answers on this topic
    Support Rating
    NextRoll
    We don't use AdRoll support much, but when we have it's been fine, in line with other advertising platforms where it takes a few days maximum to resolve an issue that you have with them. In general though, the platform is very self sufficient and we do not have to use their support much, which is a good thing.
    Incentivized
    Read full review
    Pinpointe On-Demand
    They are quick to respond to requests, usually within an hour. If they don't have an immediate fix to a problem, they let me know what the status is and what they are doing about a request. In some cases, if the development team needs to be involved because a bug is found, they have fixed and patched the system same day. Rarely do I ever get that kind of customer support response with any other company. They don't have a premium support tier because they treat every request with the same level of professionalism and response time (again, to at least let you know it was received and an actual person is looking at it, even if they are busy with other requests).
    Read full review
    Implementation Rating
    NextRoll
    Implementation was easy, as all we needed to do was use Google Tag Manager's built in AdRoll tag type and input our client ID and we were up and running. If you're not using Google Tag Manager, I imagine the implementation would be relatively easy as well, as all that's needed is a basic pixel.
    Incentivized
    Read full review
    Pinpointe On-Demand
    No answers on this topic
    Alternatives Considered
    NextRoll
    AdRoll is better than Taboola in that the ad creation process. I like how the ads have better retargeting than Taboola. Also, I can make the ads look more elegant and fit our brand more than Taboola. Adroll's analytics are also better than Taboola in my experience. Lastly, Tabool is relatively the same price as Taboola.
    Incentivized
    Read full review
    Pinpointe On-Demand
    Pinpointe is a great #2 for specialty campaigns. Our bounce rates were higher than with other providers. Pinpointe's detailed reports and interface are a step above the competition.
    Incentivized
    Read full review
    Return on Investment
    NextRoll
    • Mixed - while the tool provides an invaluable productivity gain the actual ROI it provides is less certain. We found if used in combination with other revenue analytics it was useful to determine the impact it had on revenue from returning visitors. If data is used on its own the impact on revenue is less quantifiable.
    Incentivized
    Read full review
    Pinpointe On-Demand
    • Our ROI has gone up significantly since using Pinpointe.
    • We are able to use the coding to implement a join form on our website directly so we don't have to download from our website and upload to Pinpointe each time we want to add our contacts.
    • Our emails show up white-labeled so it is our own branding on all emails.
    Read full review
    ScreenShots

    Pinpointe On-Demand Screenshots

    Screenshot of Industry Leading Reporting & AnalyticsScreenshot of Drag n Drop builder - create mobile friendly, responsive emails in 5 minutes!Screenshot of Compare, Analyze historic trendsScreenshot of Make your campaign stand out - Over 40,000 stock images - freeScreenshot of Improve User engagement - set up Preference CentersScreenshot of Send with confidence. Preview your email in the top 25+ inboxes