Ahrefs vs Google Search Console

• Large data set of inbound links across a seemingly infinite set of websites and pages.
• Intuitive interface and dashboard data that can be exported to a spreadsheet.

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• Clearly flags areas where there are technical errors or "low-hanging fruit" we can address, such as duplicate title tags, security issues, or crawl errors.
• Provides an easy way to keep Google up to date on our content/site organization - for example, the ability to upload/update sitemaps.
• Offers sortable search analytics that allows us to determine if we're ranking for terms we think we should be, find unexpected search terms, or identify areas of underperformance. This helps us strategize around what content to create/optimize and potentially feeds into our paid search strategy.

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• I found it difficult to navigate which version of the data I'm looking at - exact URL, prefix, full domain w/ or w/o subdomains. I'd like this to be selected in the initial search rather than being automatically selected for you and then allowing you to change it (if you even realized it was an issue to begin with).
• I'd love if there was a URL / domain ranking over time graph like there is for new / lost links. This way, it's not just a counting metric, but a metric on impact. I'd need to know that we lost 1 authoritative news media link more than I need to know that we lost 5-10 spammy scraper links from dark corners of the internet.
• I'd love impactful alerts for link metrics as alluded to in the previous bullet. Meaning, I don't want to only find out we lost an important link when I see the rankings drop - I want to know about it when it happens for faster processing of the fix (if one exists).

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• I'd like more instructions about how to respond to certain errors I see - it can be difficult to understand when you see a red error message what it really means and how to fix it.
• I'd appreciate warnings being 'ranked' somehow to understand what's really a big deal, and what might be a minor issue.
• Search analytics is helpful but not comprehensive - you can only go back so far in the data, and can't see all the search terms that are sending traffic to your site.

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• We've taken over 75% of our target keyword SERPs since we began using Ahrefs to track our strategy.

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• Google search console takes the guesswork out of sitemap performance and quickly identifies pages that aren't working properly or being crawled to the best of their ability.

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