What users are saying about
174 Ratings
174 Ratings
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Score 8.9 out of 100
144 Ratings
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Score 8.8 out of 100

Likelihood to Recommend

Ahrefs

When you can afford it Ahrefs is the most capable of all its competitors. However, it requires someone who really understands SEO and is willing to put in the time to learn the tool and make use of everything. If anyone is new to the SEO world I would recommend choosing a different software.
Anonymous | TrustRadius Reviewer

Google Search Console

Search console must be integrated with every website as it is crucial to get a thorough keyword analysis of webpages. It helps in improving your click-through rate and fasten the process of your post getting crawled. Its Robots.txt settings is a bit complicated, hence avoid it if you are not a technical person
Ruby Goyal | TrustRadius Reviewer

Feature Rating Comparison

SEO

Ahrefs
8.1
Google Search Console
7.4
Keyword analysis
Ahrefs
8.4
Google Search Console
7.2
Backlink management
Ahrefs
9.5
Google Search Console
6.8
SERP ranking tracking
Ahrefs
8.0
Google Search Console
8.0
Page grader
Ahrefs
7.8
Google Search Console
7.9
Competitive analysis
Ahrefs
9.1
Google Search Console
5.9
Site audit / diagnostics
Ahrefs
8.1
Google Search Console
8.8
Site recommendations
Ahrefs
7.8
Google Search Console
7.2
Task management
Ahrefs
6.6
Google Search Console
7.1

SEO Channels

Ahrefs
8.0
Google Search Console
8.0
Local SEO
Ahrefs
7.3
Google Search Console
7.8
Social SEO
Ahrefs
7.6
Google Search Console
7.1
Mobile SEO
Ahrefs
8.2
Google Search Console
8.2
Global SEO
Ahrefs
9.0
Google Search Console
9.0

SEO Platform & Account Management

Ahrefs
8.6
Google Search Console
8.8
Multi-domain support
Ahrefs
8.9
Google Search Console
8.6
Integration with web analytics tools
Ahrefs
8.3
Google Search Console
9.0

Pros

Ahrefs

  • Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
  • Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
  • Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
  • Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
Mitch Lee | TrustRadius Reviewer

Google Search Console

  • Provides details on what other sites contain backlinks to your site, along with the page they direct to within your site
  • Displays impressions and click throughs for Google search queries
  • Individual page performance by location and device category as it pertains to generating clicks leading to your site
  • Basic indexing and readability issues within your site
  • The new interface that just rolled out is much easier on the eyes
Anonymous | TrustRadius Reviewer

Cons

Ahrefs

  • Anchor text alert notifications for a specific domain would be nice to have.
  • Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
  • Adding emails to forward the exports to from running a report would be good too.
Joshua Titsworth | TrustRadius Reviewer

Google Search Console

  • It can be a little difficult to navigate
  • More training resources would be an asset. A beginner is given the power to completely destroy a sites search results at the push of a button. Likewise it is a powerful tool to enhance search results also.
  • An option to take care of multiple versions of the same site simultaneously would be helpful. An option to use the same validation script across all versions and administer them simultaneously would be a time save (i.e. non-www, www, http://, and https:// versions of the same site).
Adam Lumley | TrustRadius Reviewer

Likelihood to Renew

Ahrefs

Ahrefs 10.0
Based on 5 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Anonymous | TrustRadius Reviewer

Google Search Console

No score
No answers yet
No answers on this topic

Usability

Ahrefs

Ahrefs 10.0
Based on 2 answers
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Anonymous | TrustRadius Reviewer

Google Search Console

Google Search Console 10.0
Based on 1 answer
Google Search Console is a simple program that allows organizations to get a solid understanding of the way their site functions and how users land on it. It can be used for making critical business decisions regarding marketing budgets and that within itself is why it deserves a 10.
Stefanie Cash | TrustRadius Reviewer

Support Rating

Ahrefs

Ahrefs 8.8
Based on 28 answers
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King | TrustRadius Reviewer

Google Search Console

Google Search Console 6.2
Based on 13 answers
As with all Google software, your primary source of help is their forums, their knowledge base articles, or whatever tutorials you can find on the web. Often answers on their forums are not straightforward and may not address the actual issue you're experiencing. The KB articles are typically written like instruction manuals - for better or for worse. Tutorials on the web may vary, but the odds are good someone out there had the same questions as you and was kind enough to document their experience.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Ahrefs

I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information
Anonymous | TrustRadius Reviewer

Google Search Console

We use Google Search Console in tandem with other products like Google Analytics - not in place of it. Search Console definitely provides information about organic search keywords that Google Analytics does not provide, so that's been a very helpful addition. We also use Yoast to help with optimization of pages that might be identified by Search Console. In the past, I've used tools like Moz and Screaming Frog do some similar search/ranking analysis; those do have some more unique features that help to guide next steps, but I don't think they're replacements for what Search Console provides, especially given the crawl/sitemap features.
Ben Rubenstein | TrustRadius Reviewer

Return on Investment

Ahrefs

  • We can help sales by providing them with info on potential sites' areas that need boosting.
  • We can help sales by providing them with info on competing sites and how they are beating our potential client, and how we can help them.
Anonymous | TrustRadius Reviewer

Google Search Console

  • I'd say there is no business in the world that had negative ROI from GSC, since it's completely free, super easy to implement and has a great value for people with a brain. All of the companies I worked for in the last 10 years were using it and all of these companies had positive ROI.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Ahrefs

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Ahrefs Editions & Modules

Edition
Lite$99.001
Standard$179.001
Advanced$399.001
Agency$999.001
  1. per month
Additional Pricing Details

Google Search Console

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Google Search Console Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Ahrefs
9.1
Google Search Console
9.2

Likelihood to Renew

Ahrefs
10.0
Google Search Console

Usability

Ahrefs
10.0
Google Search Console
10.0

Support Rating

Ahrefs
8.8
Google Search Console
6.2

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