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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Airship

    Score9.1 out of 10
    N/AThe Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.N/A

    LocaliQ

    Score8.6 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A

    OneSignal

    Score8 out of 10
    N/AOneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.

    $19

    per month

    Pricing
    AirshipLocaliQOneSignal
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Growth
    19+
    per month
    Professional
    999+
    per month
    Free
    Free
    Enterprise
    Custom Pricing
    Offerings
    Pricing Offerings
    AirshipLocaliQOneSignal
    Free Trial
    YesYesNo
    Free/Freemium Version
    NoYesYes
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup FeeOptionalOptionalOptional
    Additional Details—LocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.—
    More Pricing Information
    Community Pulse
    AirshipLocaliQOneSignal
    Considered Multiple Products
    Airship (formerly Urban Airship)
    Chose Airship
    Airship have a very different set of features, we could not find an exact match of it.
    Incentivized
    Gannett
    No answer on this topic
    OneSignal
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    17 Answers
    88%
    Would buy again
    37 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    95%
    Delivers good value for the price
    35 Answers
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    17 Answers
    90%
    Happy with the feature set
    38 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    10 Answers
    84%
    Lived up to sales and marketing promises
    31 Answers
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    94%
    Implementation went as expected
    34 Answers
    83%
    Implementation went as expected
    5 Answers
    Features
    AirshipLocaliQOneSignal
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Airship and LocaliQ and OneSignal
    Feature
    Airship
    -
    Ratings
    LocaliQ
    7.6
    11 Ratings
    4% above category average
    OneSignal
    -
    Ratings
    WYSIWYG email editor00 Ratings7.34 Ratings00 Ratings
    Dynamic content00 Ratings6.69 Ratings00 Ratings
    Ability to test dynamic content00 Ratings8.02 Ratings00 Ratings
    Landing pages00 Ratings6.78 Ratings00 Ratings
    A/B testing00 Ratings8.06 Ratings00 Ratings
    Mobile optimization00 Ratings7.311 Ratings00 Ratings
    Email deliverability reporting00 Ratings9.06 Ratings00 Ratings
    List management00 Ratings7.17 Ratings00 Ratings
    Triggered drip sequences00 Ratings8.63 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Airship and LocaliQ and OneSignal
    Feature
    Airship
    -
    Ratings
    LocaliQ
    7.2
    42 Ratings
    7% above category average
    OneSignal
    -
    Ratings
    Lead nurturing automation00 Ratings7.434 Ratings00 Ratings
    Lead scoring and grading00 Ratings6.79 Ratings00 Ratings
    Data quality management00 Ratings7.438 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings7.224 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Airship and LocaliQ and OneSignal
    Feature
    Airship
    -
    Ratings
    LocaliQ
    7.8
    3 Ratings
    4% above category average
    OneSignal
    -
    Ratings
    Calendaring00 Ratings9.52 Ratings00 Ratings
    Event/webinar marketing00 Ratings6.02 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Airship and LocaliQ and OneSignal
    Feature
    Airship
    -
    Ratings
    LocaliQ
    7.8
    10 Ratings
    12% above category average
    OneSignal
    -
    Ratings
    Social sharing and campaigns00 Ratings8.19 Ratings00 Ratings
    Social profile integration00 Ratings7.69 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Airship and LocaliQ and OneSignal
    Feature
    Airship
    -
    Ratings
    LocaliQ
    7.2
    46 Ratings
    4% above category average
    OneSignal
    -
    Ratings
    Dashboards00 Ratings7.244 Ratings00 Ratings
    Standard reports00 Ratings7.345 Ratings00 Ratings
    Custom reports00 Ratings7.235 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Airship and LocaliQ and OneSignal
    Feature
    Airship
    -
    Ratings
    LocaliQ
    9.0
    6 Ratings
    53% above category average
    OneSignal
    -
    Ratings
    Customizability00 Ratings9.06 Ratings00 Ratings
    Best Alternatives
    AirshipLocaliQOneSignal
    Small Businesses
    EZ Texting
    Score9.1 out of 10
    HighLevel
    Score9.3 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    EZ Texting
    Score9.1 out of 10
    OutboundEngine
    Score10 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AirshipLocaliQOneSignal
    Likelihood to Recommend
    8.9
    (18 ratings)
    8.4
    (51 ratings)
    10.0
    (9 ratings)
    Usability
    6.0
    (1 ratings)
    7.8
    (38 ratings)
    8.0
    (1 ratings)
    Support Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    7.1
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    7.8
    (37 ratings)
    -
    (0 ratings)
    User Testimonials
    AirshipLocaliQOneSignal
    Likelihood to Recommend
    Airship (formerly Urban Airship)
    Well-Suited for: 1. Mobile App Notifications: Ideal for targeted push notifications in apps. 2. Customer Segmentation: Effective for personalized marketing campaigns based on user data. 3. Event-Triggered Automation: Great for automated messaging based on user actions. 4. A/B Testing: Useful for optimizing campaign messages and strategies. Less Appropriate for: 1. Non-Mobile Channels: Less effective if the primary focus is on non-mobile communications like email or direct mail. 2. Basic Email Marketing: Other platforms might be better suited for simple, broad email campaigns without complex segmentation or personalization needs.
    Incentivized
    Read full review
    Gannett
    LocaliQ is well-suited, in our experience, for B2B marketing and, specifically, hyper-targeted and personalized marketing efforts. The geofencing capability is excellent at helping us deliver messages literally to the doorsteps of our target prospects. The proprietary software they use for this targeting is worth the money, and their reps, specifically Nikki Rowell and Sarah Pena, are fantastic and delightful people to work with. The only scenario that was slightly underwhelming was LinkedIn. Their tools don't deliver any additional value to LinkedIn ad campaigns, so it's not worth paying LocaliQ to run these campaigns; we can run them ourselves, which doesn't require much effort. That is just a small downside. We are extremely pleased with LocaliQ and their whole team.
    Incentivized
    Read full review
    OneSignal
    I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
    Incentivized
    Read full review
    Pros
    Airship (formerly Urban Airship)
    • The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
    • The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
    • As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
    Incentivized
    Read full review
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    OneSignal
    • Send instant notifications without any delay.
    • Provide all the necessary features for testing.
    • Highly cost effective.
    • Great system to handle huge volume.
    • Great customer support.
    Incentivized
    Read full review
    Cons
    Airship (formerly Urban Airship)
    • The automated A/B testing winner selection and application should be added
    • The flexibility of message shape, specifically incorporating transparency so messages do not need to be a rectangular shape
    • Faster and more reliable servers around the globe
    • Making more detailed use cases and tutorials to be followed can simplify things for users
    Incentivized
    Read full review
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    OneSignal
    • Is still in development: we know OneSignal is still in development and sometimes it takes longer to create or fulfill certain features.
    • Payment: payment menu is not at the glance, [and] is just difficult sometimes to find -it is a minor issue.
    • Send to certain custom segments through specific OneSignal IDs; you can do it though API doing a GET call with tools like Postman. If this can be done from OneSignal it would be great.
    Incentivized
    Read full review
    Usability
    Airship (formerly Urban Airship)
    The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
    Read full review
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
    Read full review
    OneSignal
    I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
    Incentivized
    Read full review
    Support Rating
    Airship (formerly Urban Airship)
    I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
    Read full review
    Gannett
    No answers on this topic
    OneSignal
    Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
    Incentivized
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    Alternatives Considered
    Airship (formerly Urban Airship)
    We've tested a bunch of different CRM tools over the years and Airship has been a winner for its functionality, features, cost, and ability to integrate with other softwares that we use. It has been great for SMS and mobile in particular. It could certainly be a one stop shop for CRM.
    Incentivized
    Read full review
    Gannett
    LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
    Incentivized
    Read full review
    OneSignal
    In my opinion, OneSignal documentation / API is more friendly [than] Firebase. Maybe because Firebase is already "too big," but OneSignal is focused on one solution that giving our notification through to our customer. In that case, OneSignal is chosen by our company. Several years after that, Firebase announced it supported [the] iOs platform too but our company already using OneSignal to our notification provider.
    Incentivized
    Read full review
    Scalability
    Airship (formerly Urban Airship)
    No answers on this topic
    Gannett
    As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
    Incentivized
    Read full review
    OneSignal
    No answers on this topic
    Return on Investment
    Airship (formerly Urban Airship)
    • The ROI has increased more than approx. 50% (exact details to be confirmed) based on cross-channel orchestration
    • Using push notifications alone, we have seen a huge increase in app engagement which was a challenge before to nudge users to get back to the App after initial download
    Incentivized
    Read full review
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
    Read full review
    OneSignal
    • OneSignal has allowed us to grow number of subscribers in a short time.
    • We are able to send our news and offers easily and instantly.
    • We have become able to drive more website traffic and increase in sales.
    Incentivized
    Read full review
    ScreenShots

    Airship Screenshots

    Product screenshotProduct screenshotProduct screenshot

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.