Alteryx vs AppsFlyer | TrustRadius

What users are saying about

Score 8.6 out of 10

Based on 170 reviews and ratings

Score 9 out of 10

Based on 97 reviews and ratings

Feature Rating Comparison

Alteryx

AppsFlyer

Pixel Perfect reports

Customizable dashboards

Report Formatting Templates

Alteryx

AppsFlyer

Drill-down analysis

Formatting capabilities

Integration with R or other statistical packages

Report sharing and collaboration

Alteryx

AppsFlyer

Publish to Web

Publish to PDF

Report Versioning

Report Delivery Scheduling

Delivery to Remote Servers

Alteryx

AppsFlyer

Pre-built visualization formats (heatmaps, scatter plots etc.)

Location Analytics / Geographic Visualization

Predictive Analytics

Alteryx

AppsFlyer

Multi-User Support (named login)

Role-Based Security Model

Multiple Access Permission Levels (Create, Read, Delete)

Single Sign-On (SSO)

Alteryx

AppsFlyer

Responsive Design for Web Access

Pros

Alteryx does a great job of allowing more beginner Analysts to automate many of their routine process but also allowing advanced Analysts to ability to leverage deep statistical modelling for predictive analytics.
Given the visual workflow nature of Alteyrx, the learning curve is not steep.
The Alteryx Gallery allows non-technical consumers to execute complex workflows by leveraging an intuitive web interface.
Alteryx allows data scientists to bring their own programming language to Altyerx, such as R or Python.

Read full review

Verified User

Director in Information Technology

Health, Wellness and Fitness Company, 10,001+ employees

View all 48 answers on this topic

Appsflyer does deep linking well. It was reliable and works better than any past partner we've used. We no longer invest time and resources in fielding internal flags about broken links.
Appsflyer does particularly well at telling the story on industry landscape, identifying areas of opportunity for our brand to grow based on the depth and breadth of their experience in mobile.
The Appsflyer team offers best in class customer service. The account managers are knowledgeable, responsive, bright, invested and a pleasure to work with.

Read full review

Verified User

Supervisor in Marketing

Newspapers Company, 1001-5000 employees

View all 46 answers on this topic

Cons

Sometimes the desktop version of authoring tool crashes! It's been unstable in the previous versions but gets better. Even if it doesn't crash, it used to be slow or not responding.
When running several version of database drivers in local machine or server, it is tricky to set up database connections. Often you have to figure out it by googling the problem and solution. There are not many knowledge bases from Alteryx.
Alteryx project file creates .bak file automatically. It is useful to prevent for the purpose of back up, sometimes it's not necessary. But it is not changeable for some reason. By default, it always creates backups.

Read full review

Verified User

Project Manager in Research & Development

Hospital & Health Care Company, 10,001+ employees

View all 48 answers on this topic

Supports download of only 200K rows of raw data for in-app events
Supports download of raw data of in-app events for only 30 days duration max and for the last 90 days
Custom reports are limited.
Need to download raw data for deeper analysis
Cannot look into parameter level events without raw reports

Read full review

Senior Data Analyst

FirstCry.com (BrainBees Solutions Pvt. Ltd.)Retail, 1001-5000 employees

View all 46 answers on this topic

Likelihood to Renew

Alteryx 6.5

Based on 14 answers

We've developed a working partnership with Alteryx. As an enablement suite, we're continuing to innovate and deliver great products with use of Alteryx in our solutions. Alteryx use expands to our global product development teams and is in use in multiple parts of our organization. Alteryx also delivers Experian demographic content to other clients in their product offering. We're highly likely to renew, but that decision is way above my pay grade.

Read full review

Director, Technology Services

ExperianInformation Technology and Services, 5001-10,000 employees

View all 14 answers on this topic

AppsFlyer 10.0

Based on 1 answer

AppsFlyer works well with our use cases already, and is working on addressing the gaps (of trackers UI)

Read full review

Srikanth Bangalore

Principal Software Engineer

Yahoo! Inc.Internet, 10,001+ employees

View all 1 answers on this topic

Usability

Alteryx 9.5

Based on 4 answers

I found it very easy to use very quickly. Part of it had to do with the training I received from Alteryx and the other part was how intuitive the tool is out of the box. Highly recommended for analysts especially ones with little code experience. Helpful to build basic code skills.

Read full review

Verified User

Analyst in Customer Service

Logistics and Supply Chain Company, 1001-5000 employees

View all 4 answers on this topic

No score

No answers yet

No answers on this topic

Reliability and Availability

Alteryx 10.0

Based on 2 answers

I use many programs and compared to others, Alteryx virtually never goes down, freezes up or gives an application error. Over a 4 year time period that I have used this program, any of these may have happened 3 times. It is an incredibly stable program that I feel completely confident in.

Read full review

Manager, Market & Competitive Insights

Office DepotBusiness Supplies and Equipment, 10,001+ employees

View all 2 answers on this topic

No score

No answers yet

No answers on this topic

Support Rating

Alteryx 9.0

Based on 6 answers

Good support, but could have used more when installing the server. Had a minor issue for a long time that took a lot of work to resolve. Other than that, there has been a lot of free training especially when brining on new designer license holders. Support is good overall.

Read full review

Verified User

Analyst in Customer Service

Logistics and Supply Chain Company, 1001-5000 employees

View all 6 answers on this topic

AppsFlyer 6.6

Based on 6 answers

Overall support is good, fast to respond and helps us with both tool related queries as well as publisher related escalations when it comes to fraud or attribution, as they step in and help justify on our behalf. They have a very small team though in India, it's time for them to scale up the team probably and assign exclusive support folks to large clients.

Read full review

Verified User

Vice-President in Marketing

Internet Company, 51-200 employees

View all 6 answers on this topic

Implementation Rating

Alteryx 10.0

Based on 2 answers

There is really not much to it (the installation, that is). Once you get it installed, along with any of the add-ons (demographics, R, etc.), you are up and running almost immediately. There is really no additional setup. You can immediately begin blending data, running demographics, performing spatial queries, running predictive analysis, etc. And for many of these functions, the learning curve is quite easy.

Read full review

Manager, Market & Competitive Insights

Office DepotBusiness Supplies and Equipment, 10,001+ employees

View all 2 answers on this topic

No score

No answers yet

No answers on this topic

Alternatives Considered

Talend is primarily for data integration and has quite advanced capabilities. But the user has to be more technical. Alteryx makes the process simple and any user can make use of its features.Tableau was a good choice for data visualization. We needed beautiful charts and ways to represent data. Alteryx falls short in this aspect.

Read full review

Sanket Bharaswadkar

Process Analyst

HoneywellWarehousing, 10,001+ employees

View all 48 answers on this topic

Again, AppsFlyer has an edge over others because of its 1. easy to use interface 2. brilliantly researched modules 3. the kind of support they provide in term of knowledge base records and human support both 4. innovations and new module launches they come up with to keep you market ready always.There are many reasons to choose AppsFlyer, major ones are already listed.

Read full review

Deputy Manager - Digital Marketing

ADDA52Computer Games, 201-500 employees

View all 46 answers on this topic

Return on Investment

Alteryx does an excellent job of integrating consumer and spatial data to calculate and visualize things like locations within a certain drive-time radius.
For visualization purposes I had to move the data to excel for some decent graphs.
It can become very expensive.

Read full review

Verified User

Engineer in Research & Development

Education Management Company, 11-50 employees

View all 48 answers on this topic

Allowed us to measure ROI correctly. We couldn't before.
Cut our Facebook ad and Google Adwords costs per install almost in half.
Added a few extra cents to each install, but it's worth it when looking at the optimization of the ads.

Read full review

Chief Marketing Officer

DinelyInternet, 1-10 employees

View all 46 answers on this topic

Screenshots

See All (5) Alteryx Screenshots

See Both AppsFlyer Screenshots

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

No

Alteryx Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Optional

$0*

* Less than 1000 installs

AppsFlyer Editions & Modules

Edition

Zero	Free Forever
Growth	0.06²
Enterprise	Contact sales team

per conversion

Additional Pricing Details

—

Rating Summary

Alteryx

AppsFlyer

Alteryx

AppsFlyer

Alteryx

AppsFlyer

Alteryx

AppsFlyer

Alteryx

AppsFlyer

Alteryx

AppsFlyer

Add comparison