AppsFlyer vs. REVE Chat vs. Singular

Appsflyer is excellent for running numerous campaigns across many clients and keeping track of real-time performance. Attribution is top-notch and the platform is up to date with the innovations in the area while keeping its effective & trustworthy information. Exporting reports could be a bit more friendly but all in all, a truly great MMP.

Incentivized

The REVE Chat always help me in taking care of the report and analytics. The report of visitor analytics can be viewed on hourly, daily, weekly, monthly and yearly format. This makes my work easy at my office. In the chat history option I was able to download the conversation of my clients which helped me maintaining the archive section.

Singular is perfect for companies that have limited BI developer resources. If you work with more than a few media partners, Singular aggregates all pre-install metrics and automatically connects it to your BI data / MMP provider. This use is perfect for executives/directors that want to have a quick snapshot of their marketing spend. Singular also works well for media buyers that want to export Singular report as a base for creating optimization reports.

Incentivized

• Appsflyer does deep linking well. It was reliable and works better than any past partner we've used. We no longer invest time and resources in fielding internal flags about broken links.
• Appsflyer does particularly well at telling the story on industry landscape, identifying areas of opportunity for our brand to grow based on the depth and breadth of their experience in mobile.
• The Appsflyer team offers best in class customer service. The account managers are knowledgeable, responsive, bright, invested and a pleasure to work with.

Incentivized

• FAQ Builder is the best feature. It helped me in replying to common customer queries.
• If the bot is not able to solve the customer's problem then it can be switched to live chat support. It makes my work easy.
• Support of omni channel is the best. I am able to dandle different social media accounts at one platform.

• Creative reporting is one of the features of Singular (formerly Apsalar), which I love the most.
• Tracking the user journey right from the click to purchase.

Incentivized

• Supports download of only 200K rows of raw data for in-app events
• Supports download of raw data of in-app events for only 30 days duration max and for the last 90 days
• Custom reports are limited.
• Need to download raw data for deeper analysis
• Cannot look into parameter level events without raw reports

Incentivized

• There's nothing that can be improved in my opinion.
• Every feature works well in REVE Chat and works without any difficulty.
• It's user interface is easy to use.

• Providing a clear solution to cross-device attribution and measurement: no vendor does this well currently.
• Ability to toggle advanced attribution models: first-last touch, time decay, etc.
• Comprehensive deep linking solution (similar to Branch).

Incentivized

AppsFlyer works well with our use cases already, and is working on addressing the gaps (of trackers UI)

Incentivized

The UI can be used by anyone with a little understanding of the business. However, may features are somehow hidden and the UI is a bit confusing for beginners. It's not so easy to know where each feature is. It is also not easy to figure out how certain values are calculated.

Incentivized

Overall support is good, fast to respond and helps us with both tool related queries as well as publisher related escalations when it comes to fraud or attribution, as they step in and help justify on our behalf. They have a very small team though in India, it's time for them to scale up the team probably and assign exclusive support folks to large clients.

Incentivized

When we report about a bug or a problem the support usually responds quickly and try to provide a solution/fix in a timely manner. I wish that they had a monitoring tool to notify me about bugs before I spot them myself.

Incentivized

Appsflyer is generally a more comprehensive and robust platform offering advanced analytics, detailed attribution, and strong fraud prevention features compared to its competition in the market. Also, Appsflyer is a pretty old and well-known name in the market.

Incentivized

One of the main reason for switch to REVE Chat was the user friendly interface. It is very easy to use and understand. REVE Chat is all-in-one platform for live chat Support. Better customisable option was one of the reason for switch. Omni channel is the best. I am about to operate WhatsApp, Messenger chats through REVE Chat platform.

AppsFlyer is the top of mind MMP, while Singular would be my second choice with Adjust. AppsFlyer has a great UX and customer support. While Adjust is still lagging a little bit behind.

Incentivized

• Allows us to make sure that we're meeting our advertiser's performance and optimize accordingly. Which keeps our business on going.
• Allows us to stop spend on inventory that's not performing well to save money on those placements.
• Allows us to identify fraudulent inventory and get our money back from our traffic sources.

Incentivized

• My productivity at my office has increased after using REVE chat.
• My overall experience with REVE Chat is positive.
• REVE Chat's chatbot is the best feature. Chatbot has helped with reducing man power at office. Chatbot does all the work.

• Has helped to improve the ROI.
• Helped to identify the right set of audience which need to be targeted.

Incentivized