97 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.6 out of 100
Based on 97 reviews and ratings
Top Rated
105 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.8 out of 100
Based on 105 reviews and ratings
Feature Set Ratings
Email & Online Marketing

6.9
AWeber
69%

Gist
Feature Set Not Supported
N/A
AWeber ranks higher in 8/8 features
AWeber ranks higher in 8/8 features
WYSIWYG email editor

6.2
62%
29 Ratings
N/A
0 Ratings
Dynamic content

7.9
79%
2 Ratings
N/A
0 Ratings
Landing pages

4.7
47%
3 Ratings
N/A
0 Ratings
A/B testing

6.0
60%
6 Ratings
N/A
0 Ratings
Mobile optimization

6.1
61%
25 Ratings
N/A
0 Ratings
Email deliverability reporting

7.7
77%
57 Ratings
N/A
0 Ratings
List management

8.5
85%
30 Ratings
N/A
0 Ratings
Triggered drip sequences

8.5
85%
26 Ratings
N/A
0 Ratings
Reporting & Analytics

5.1
AWeber
51%

Gist
Feature Set Not Supported
N/A
AWeber ranks higher in 3/3 features
AWeber ranks higher in 3/3 features
Dashboards

6.2
62%
26 Ratings
N/A
0 Ratings
Standard reports

4.8
48%
30 Ratings
N/A
0 Ratings
Custom reports

4.3
43%
25 Ratings
N/A
0 Ratings
Pre-Send Testing

7.9
AWeber
79%

Gist
Feature Set Not Supported
N/A
AWeber ranks higher in 6/6 features
AWeber ranks higher in 6/6 features
URL Validation

8.6
86%
3 Ratings
N/A
0 Ratings
Link Tracking

9.0
90%
3 Ratings
N/A
0 Ratings
Image Validation

6.9
69%
3 Ratings
N/A
0 Ratings
Inbox Display

6.9
69%
3 Ratings
N/A
0 Ratings
Spam Testing

6.9
69%
3 Ratings
N/A
0 Ratings
Email Previews

9.0
90%
3 Ratings
N/A
0 Ratings
Attribute Ratings
- AWeber is rated higher in 2 areas: Usability, Support Rating
- Gist is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew
Likelihood to Recommend

6.7
AWeber
67%
36 Ratings

7.6
Gist
76%
102 Ratings
Likelihood to Renew

6.8
AWeber
68%
6 Ratings

8.2
Gist
82%
2 Ratings
Usability

7.3
AWeber
73%
2 Ratings

6.9
Gist
69%
4 Ratings
Support Rating

9.1
AWeber
91%
4 Ratings

8.5
Gist
85%
15 Ratings
Likelihood to Recommend
AWeber
AWeber is best suited for small to midsized B2B companies and smaller ecommerce suppliers who don't have huge mailing lists (20,000 or fewer subscribers) and don't need sophisticated automation sequences or personalization. Because of its pricing model (based on subscribers, but no limit on emails) it's great for vendors who do multiple mailings each month but to a reasonably small list. Larger companies will likely look for a more sophisticated offering or bring this in-house with marketing automation software.

Verified User
Consultant in Marketing
Marketing and Advertising Company, 1-10 employeesGist
If your marketing model is selling products, services, or SAAS where you are doing inbound marketing and your website will do most of the lead generation and conversion, this is a great product. From live chat, support, event tracking, and automation, you could almost put your entire business on autopilot.If your marketing model is mostly outreach to cold leads and conversion, this software currently does not have any type of sales stages or task generation. I would still use Gist for website inbound but use another software for outreach and cold leads then when they become a lead put them into Gist for marketing automation.
Creaitve Director
981 MediaMarketing & Advertising, 1-10 employees
Pros
AWeber
- Aweber manages mailing lists particularly well. By this I mean that it handles subscribe and unsubscribe requests automatically, so you never have to worry about annoying people by accidentally sending them information they opted out of.
- Aweber provides reliable scheduling of messages. This works for newsletters that you want to write and schedule in advance as well as auto-responder sequences that you create for a specific campaign. It also connects directly to your blog and social media profiles so that you can post in one location and have it show up on all your profiles. That's really handy!
- Aweber provides detailed analytics for all of your broadcasted messages without overcomplicating things. You can easily see who received, opened, and clicked the links within your messages, so that you can consistently refine your marketing efforts.
- Aweber is also affordable. Some mailing list applications cost an arm and leg, but Aweber can easily fit into just about any budget. It's reasonable cost also allows it to pay for itself very quickly.
Owner
Two Creative Design Group, LLCMarketing and Advertising, 1-10 employees
Gist
- Customer service via a unified inbox so you dont have to separately monitor your twitter, Facebook or IG account for consumer communication there. Gist unified all into one inbox, better than anyone else I've seen in the market. They archive all communications and tie them back to a single user so you get unified customer history / data.
- Marketing segmentation and automation: they track user history and behavior across the site and have super detailed segmenting capability, on par with ActiveCampaign's, but better I'd say. Better UI for the marketing admin person, and more unified data than in AC.
- Live chat and chatbot. Usually it's either one or the other but with Gist you can do both seamlessly.
founder
THYSKCosmetics, 1-10 employees
Cons
AWeber
- Aweber's drag and drop email designer could be a little easier to use.
- It is difficult to design templates for the casual user, they almost always need help.
- The user interface is a little friendlier to a techy than a noobie. MailChimp is much easier to use but I would NEVER recommend MailChimp for serious marketers.

Verified User
C-Level Executive in Corporate
Marketing and Advertising Company, 1-10 employeesGist
- Plan limits can be confusing. For example, there is a monthly charge for support and a monthly charge for "growth," plus there's a separate charge depending on how many contacts and seats you have. Perhaps this is normal in the industry, but it can make it a little challenging to understand the bill every month.
- The vast amount of features means development will never be as fast as you'd like it to be (even though they release updates all the time). This may not actually be a valid concern, and it certainly isn't unique to Gist (who doesn't have a wishlist they're waiting on their favorite SaaS to get to?), but I do believe the likelihood of being stuck without your desired feature being developed goes up a lot as the product gets bigger and bigger.
- Email deliverability has been less than perfect in the past, but it has improved drastically in the last year.
Multipurpose Utility Tool
Honestly EssentialHealth, Wellness and Fitness, 1-10 employees
Pricing Details
AWeber
General
Free Trial
—Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$0 Up to 500 subscribers & 3,000 email sends per month
AWeber Editions & Modules
Edition
AWeber Free | $01 |
---|---|
AWeber Pro | $16.152 |
- Up to 500 subscribers & 3,000 email sends per month
- per month
Additional Pricing Details
AWeber offers a free plan up to 500 subscribers and 3,000 email sends per month. Pricing for the Pro Plan is determined based on the total number of subscribers in your account. Pricing starts as low as $19.99/month. Additional savings are available by paying quarterly or annually.Gist
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$29 per month
Gist Editions & Modules
Edition
Professional | $29.001 |
---|---|
Premium | $99.001 |
- per month
Additional Pricing Details
—Likelihood to Renew
AWeber
AWeber 6.8
Based on 6 answers
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
Virtual Assistant and Online Business Manager
Social Media ImplementationsMarketing and Advertising, 1-10 employees
Gist
Gist 8.2
Based on 2 answers
Gist is a quite reliable service with a lot of added values. We don't need to pay for different Saas for these important features. If I had an issue the team was super responsive and helpful, that is essential for every business. The email delivery is great, so virtually no email has landed into spam folder
Co Founder & UX designer
EndorphynDesign, 1-10 employees
Usability
AWeber
AWeber 7.3
Based on 2 answers
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
Owner
Herbst MarketingMarketing and Advertising, 1-10 employees
Gist
Gist 6.9
Based on 4 answers
It’s pretty simple, but it does a lot so there are more complicated features which depend on an individuals ability for software implementation. I am not an IT expert and I’ve managed to implement everything myself, others that are more tech-minded may find everything easier.
Founder
360 ResilienceProfessional Training & Coaching, 1-10 employees
Support Rating
AWeber
AWeber 9.1
Based on 4 answers
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
Owner
Herbst MarketingMarketing and Advertising, 1-10 employees
Gist
Gist 8.5
Based on 15 answers
Fantastic support. Ask a question, get an answer within 24 hours every time. And sometimes within a few minutes. They've always come through for me, helpful and, even when it's an issue on my end, they point me in the right direction.
Ghostwriter and Web Designer
Writing MomentumPublishing, 1-10 employees
Alternatives Considered
AWeber
We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.

Verified User
Director in Marketing
Alternative Medicine Company, 1-10 employeesGist
Gist combines all our previous products into one application and adds many more features that would require more apps. Gist is excellent and a no-brainer all-in-one application when compared to having to manage multiple applications at higher cost. The support from the whole Gist team has been extremely responsive.
Co-founder
Spark ChartComputer Software, 1-10 employees
Return on Investment
AWeber
- If the campaign is well designed in the first place, ROI is immediate.
- Occasionally, when we do test runs, we find AWeber can even show us ways we can make our campaign even better, or catch something we had not foreseen.
CEO
Creating The Future Today.LifeExecutive Office, 11-50 employees
Gist
- They are perfect for me as a someone who needs a lot of bang for the buck. The chat messenger device on my website alone has brought me new prospects that I did not have to spend money recruiting.
- I am able to save hours of time with the automated emails that are GDPR compliant.
- I don't have to pay for a designer to have excellent looking emails either.
Director
Inspired To Hired Education LtdProfessional Training & Coaching, 1-10 employees