Bigin by Zoho CRM vs. WordPress

Startups Needing Quick Setup with Low Overhead
Startups that need a CRM quickly and don’t have the time or resources to onboard heavy tools can set up Bigin in a matter of hours. It covers all the basic CRM needs out of the box, making it ideal for teams just getting started.

In my opinion, smaller organizations with simpler layouts would be well suited to use WordPress, however, larger organizations with more advanced website feature needs may need another product. We found the website to be great at first, but as we grew, we needed more options that were not fitting for the product we had with WordPress and had to look at alternatives.

Incentivized

• Zero-friction onboarding
• Imported 200 Google-Sheet leads in under 5 min via copy-paste wizard; field mapping was drag-&-drop, no CSV-headache.
• Email templates – yes, but the editor is limited.
• Merge-tags work, yet you can’t drop in advanced HTML; our logo had to be linked from an external URL. On the plus side, a bulk send of 25 emails went through without a hitch and none landed in spam – big win for us.
• Reports – fast but shallow.
• The dashboard quickly shows “deals closed” and “average stage duration,” yet you can’t pull conversion rates by lead source without digging into an export. Good enough for the board, too thin for an analyst.
• Automation – paywalled only.
• We wanted Bigin to auto-send a survey when a deal moved to “Won,” but workflows are a paid feature. You can test them during the trial; once it expires it’s back to manual clicks.

Incentivized

• Easy to use User Interface
• Coding / Plugin Implementation is awesome
• There's always a solution available for the platform
• Security is easy to use and robust
• Implementation with 3rd party platforms, such as Google's variety of tools
• Can download and host on your own server or use their hosted servers

Incentivized

• The interface is clean, but I can see how, as we get into more complex workflows, it may be limited, whereas a heavier CRM may be necessary at that point.
• Mobile app works pretty well, it isn't quite as smooth as the web app.
• Reporting could be a little more robust, but it does what we need.

• WordPress breaks often so you need to have someone who understands how to troubleshoot, which can take time and money.
• Some plugins are easier to customize than others, for example, some don't require any coding knowledge while others do. This can limit your project if you are not a coder.
• WordPress can be easily hacked, so you also need someone who can ensure your sites are secure.

Incentivized

Sales Development Representative Account Executivessss sssssssssssssssss ss ssss s ss s ssssss ss s s ss sss sssssss sssss s ssssssss sssss sss sssssssssssssss ss ss sss sssss s ssss sssssss s s s s ssss sss s s ss ss ssss s s sssssss s ssssssssss sssss sss ss eads sd

Incentivized

As time goes on, websites will become less focused on paged content and more immersive. At the same time, the need for security will only go up. While WordPress has served the web community well for over 11 years, it's probably time to look for other better platforms.

Zoho Bigin has been almost perfect in almost every sense of the word. It has been very easy for us to use. Onboarding new staff has been a breeze, and we have never had to retrain them on how to use it, as they get the hang of it on the very first attempt. It has also saved us a lot of money compared to what it would have cost if we had used other CRM tools.

WordPress has excellent UX/UI, mainly because it's familiar. The platform is still a bit dated on the back end, but it has improved from the past. I wouldn't give it a 10 in this area because it does require some coding and development knowledge. You can't just jump in and create a website with confidence, like you would with Jimdo, Squarespace or similar tools.

Incentivized

Anyone can visit WordPress.org and download a fully functional copy of WordPress free of charge. Additionally, WordPress is offered to users as open-source software, which means that anyone can customize the code to create new applications and make these available to other WordPress users.

Mostly, any performance issues have to do with using too many plugins and these can sometimes slow down the overall performance of your site. It is very tempting to start adding lots of plugins to your WordPress site, however, as there are thousands of great plugins to choose from and so many of them help you do amazing things on your site. If you begin to notice performance issues with your WordPress site (e.g. pages being slow to load), there are ways to optimize the performance of your site, but this requires learning the process. WordPress users can learn how to optimize their WordPress sites by downloading the WPTrainMe WordPress training plugin (WPTrainMe.com) and going through the detailed step-by-step WordPress optimization tutorials.

The support is all international and it takes a while to get support as you have to go through chats and set up times, not as easy to just call and get the support you need. They are very nice when you do finally connect with someone and they are knowledgeable, just challenging being international sometimes.

Incentivized

WordPress itself only has community service so your experience will depend on where you turn. Online, through forums and community boards, support is rudimentary but effective. You can easily turn to your local community and find exceptional individuals who know and use WordPress regularly for more advanced, inexpensive, support. I'm rating this less than 10 because of the lack of any formal support provided by a company.

Varies by the person providing training. High marks as it's incredibly easy to find experienced individuals in your community to provide training on any aspect of WordPress from content marketing, SEO, plugin development, theme design, etc. Less than 10 though as the training is community based and expectations for a session you find may fall short.

It is very easy to find online resources to learn how to do just about anything with WordPress.

WordPress is not a great solution if you have: 1) A larger site with performance / availability requirements. 2) Multiple types of content you want to share - each with its own underlying data structure. 3) Multiple sites you need to manage. For very small sites where these needs are not paramount, WordPress is a decent solution

Simplicity, usability, and a modern, intuitive UI.
Easy to learn and simple to guide customers through. Flexible enough to fit diverse business scenarios with seamless integration. Enables managing marketing, operations, customer service, sales, and even assets all in one place. Smooth connections with external services.
Delivers huge value at a fair price.

There are no other site builders/platforms that stand up to the ease and versatility (heavy custom coding and customizations included) as Wordpress. Drupal is clunky and outdated, as is Joomla, and while Wix or Squarespace may be sufficient for someone with very low web needs, much like Shopify, it's incredibly limiting and either requires hitting it with a hammer and hacking code together to do what you want, or relying on often shoddily-built third party themes and liquid scripts.

Incentivized

WordPress is completely scalable. You can get started immediately with a very simple "out-of-the box" WordPress installation and then add whatever functionality you need as and when you need it, and continue expanding. Often we will create various WordPress sites on the same domain to handle different aspects of our strategy (e.g. one site for the sales pages, product information and/or a marketing blog, another for delivering products securely through a private membership site, and another for running an affiliate program or other application), and then ties all of these sites together using a common theme and links on each of the site's menus. Additionally, WordPress offers a multisite function that allows organizations and institutions to manage networks of sites managed by separate individual site owners, but centrally administered by the parent organization. You can also expand WordPress into a social networking or community site, forums, etc. The same scalability applies to web design. You can start with a simple design and then scale things up to display sites with amazing visual features, including animations and video effects, sliding images and animated product image galleries, elements that appear and fade from visitor browsers, etc. The scaling possibilities of WordPress are truly endless.

• Reaching more possible customers quickly and with less effort. The fact of being able to automate sending to our contact database, which has previously been tagged and categorized, has allowed us to send information in a more agile way (previously we simply used Outlook, without any type of automation).
• Automatically consulting all the email history you have with any of the contacts has allowed us to be more efficient and avoid duplication in communications.
• The process of implementing and integrating Bigin in our company, although it was not difficult, we found some difficulties to synchronize the database loaded in Bigin by Zoho CRM with our Office365 account.

• Allowed us to being all websites under a single umbrella, saving costs on similar products.
• It's increased our website turn time and made us faster and more efficient at launching websites.
• Edits and tweaks happen much faster as we have a customized environment.

Incentivized