Birdeye vs. BrightLocal vs. Plug in SEO

For businesses that have customers or clients or patients with several different locations, Birdeye is essential to help with the reviews and messages received through Google and other platforms. For businesses with only 1 single location, Birdeye could still be useful but wouldn't be as essential as it would be for other businesses.

If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Their customer service is always very helpful and ready to give you the personal attention that you require.
• They connect many different sources and funnel them straight to you so you can easily capitalize on multiple platforms and information streams.
• They are constantly innovating and improving their systems with real-time feedback from their customers.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
• I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
• BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• The sentiment feature is just okay. It requires custom adjustments and time to understand where it is working well and where it is not in order to get the most out of it, while other features require very little user input.
• Social listening needs work. I often receive notifications for unrelated terms because of their similarity in spelling to my organization's name, so I don't use this feature.
• Birdeye could have more built-in features to create digital content from the reviews.
• Birdeye could also have additional reputation tools to strengthen GMB listings and to combat negative press. Review listings and rich snippets in search are great, but having a tool that measures and helps to improve overall brand health/search results would be amazing. My CEO isn’t looking at what is going right. He looks at what is going wrong. We may have thousands of positive reviews on Google, but the bad article with false information is still showing up on page one of search results. That makes for an unhappy CEO.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Up and down rankings were not always right on with the local search, but only off by one or two spots
• It felt like it was only used for local SEO, and I know there are more features, just never got to them.
• Didn't seem useful for every single client in the way Ahrefs or Spyfu did

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I think it is a good tool overall, there are some hiccups but what program doesn't have them. I think we should be notified of more things, specifically broken integrations. There have been instances where I don't notice for MONTHS a client it's having requests sent out because they are organically still getting reviews.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I think it is very easy to figure out very quickly by just playing around in the dashboard. If you have a question you can reach out to our contacts and they do a very good job of figuring out if or what is the problem and getting back to us fast.

Support is really responsive for the most part. I don't feel like they explain it the best for people who aren't as tech-savvy. I have recently had trouble with a more difficult integration and it is hard to pinpoint who I need to reach out to.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Let Birdeye do what they do

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Our choice of reputation management platform came down to two contenders, Birdeye and Listen360. Ultimately we chose Birdeye because of their ethical review gathering process. Listen360 had review-gating built in as part of their process, which is against Google's terms of service. We wanted to be very careful to gather reviews in an ethical way, and Birdeye was better for our needs.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was wanting to use it for. I selected BrightLocal because it had the features I wanted at a lower price and then add ons. After using BrightLocal for a week and speaking with Becki, a customer service executive, I have discovered more features that I would use on BrightLocal than on Thryv.

• SEO has increased due to online rep increasing
• Review count has come up significantly due to having a platform that helps
• The system puts reviews and where they are coming from into perspective to try and obtain more in other ways

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
• Reporting is nicely accomplished with their online client report dashboards.
• Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info