Bloomfire vs. Postwire

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomfire
Score 9.5 out of 10
Enterprise companies (1,001+ employees)
Bloomfire provides knowledge engagement, aiming to deliver an experience that connects teams and individuals with the information they need to excel at their jobs. Their cloud-based knowledge engagement platform aims to give people one centralized, searchable place to engage with shared knowledge and grow their organization's collective intelligence.
$25
per month
Postwire
Score 9.6 out of 10
N/A
Postwire is a SaaS product that enables marketers to capture and organize content that salespeople and account managers can use to create a personalized resource page. Postwire merged with the Social Communications Company in 2015.
$20
per month
Pricing
BloomfirePostwire
Editions & Modules
Basic
$25.00
per month
No answers on this topic
Offerings
Pricing Offerings
BloomfirePostwire
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$25 No setup fee
Additional Details
More Pricing Information
Community Pulse
BloomfirePostwire
Considered Both Products
Bloomfire
Postwire

No answer on this topic

Top Pros
Top Cons
Best Alternatives
BloomfirePostwire
Small Businesses
Notion
Notion
Score 8.8 out of 10
GetAccept
GetAccept
Score 7.5 out of 10
Medium-sized Companies
Tridion
Tridion
Score 9.0 out of 10
Paperflite
Paperflite
Score 9.7 out of 10
Enterprises
Tridion
Tridion
Score 9.0 out of 10
Paperflite
Paperflite
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BloomfirePostwire
Likelihood to Recommend
9.2
(174 ratings)
9.6
(4 ratings)
Likelihood to Renew
8.0
(5 ratings)
6.0
(1 ratings)
Usability
9.0
(14 ratings)
-
(0 ratings)
Support Rating
9.0
(15 ratings)
-
(0 ratings)
User Testimonials
BloomfirePostwire
Likelihood to Recommend
Bloomfire
Ad testing:
  • PTS: needed to bring a new senior marketing team member up to speed on how we got to our current TV campaign
  • Solution: Series featuring consumer insights, why specific spokesperson, agency brief, the entire creative process - scrips, animatics, rough cuts, feedback, and testing at each step. Including the actual creative from each step.
  • Total time to build: 1 hour
Concept testing:
  • PTS: things get lost, findable but version control
  • Solution: everything in one placeConcepts, testing, IHUTs, verbatims, videos with transcripts. Reduces the possibility of missing something, helps with any builds (reuse), but gives us a the chance to dig deeper. Example: search on terms like "indulgent", or "crispy" or "share" much faster
  • Total time to build: 1 hour
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Social Communications Company
Postwire is best used in any type of situation where you're trying to deliver data sheets, content or videos to customer or clients in one please. Instead of sending multiple emails with a lot of stuff attached, this is a great place to store it. It looks professional and often times, the client appreciates not having to look through all of their emails.
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Pros
Bloomfire
  • Quickly reach out to whatever employee segment you want to reach by posting a topic and it will send a notification to everyone in that group with a link to the posting.
  • Bloomfire saves all of the previous posts so in your free time you can go to the site, and explore the various range of topics others have posted. The information on there will only be as good as the person posting it, but it will be people within your company and industry posting it. So it will always be helpful.
  • Bloomfire is a place to be noticed by your peers. Have a great topic you want to express, my company allows all to post there as long as we keep it professional. So you can share your ideas or experiences in a safe and productive manner. But we do have some fun on there too!
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Social Communications Company
  • Content Sharing - Easy way to share content.
  • Content Engagement Tracking - Easy way to track prospects engagement with the content
  • Ease of Use - Ability to set up a site in minutes.
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Cons
Bloomfire
  • I would recommend adding a feature to combine different posts/series by job title (so in addition to the Revenue Ops category, there could be a structured walkthrough for Revenue Manager).
  • Live Q+A sessions for group onboarding initiatives.
  • Ability to label bookmarks by priority/job type.
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Social Communications Company
  • Enough people don't know about Postwire, and I think that because of that, prospective clients often disregard these links as spam.
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Likelihood to Renew
Bloomfire
Most likely we will renew, our team needs a refresher on possible opportunities to advance our usage and learning of opportunities to move this answer to a 10, can't live without it.
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Social Communications Company
Unfortunately, the decision to renew does not fall on me. However, I have told the decision maker that I believe that we utilized Postwire incorrectly when we started. I believe that rather than sending links to our Postwire pages to prospective clients in our introduction email, they would be better suited to send after connecting and agreeing to send them additional information. That way, you can explain that it will be in the format of a Postwire link due to it's ease of use.
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Usability
Bloomfire
Bloomfire is an easy-to-use platform for posting information and asking questions of my peers. It also has a user-friendly search capability. Yet like any other CMS, the secret to success rests in such items as the ability to use metadata to tag content or posts, and Bloomfire provides a wide range of options to make posting content and subsequently searching for it.
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Social Communications Company
No answers on this topic
Support Rating
Bloomfire
I have not needed to pose questions to the support team yet, as it is a very simple piece of software to use, however, its help documents and the bot ready to answer questions let me know I am in good hands. The help center could load a little quicker, but that's my only complaint.
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Social Communications Company
No answers on this topic
Alternatives Considered
Bloomfire
I like Bloomfire because it is more concise with the work I do whereas Google search engine would provide broader information. It has just been so user-friendly, and easier to use [than] I could have imagined. I would use this program over any other that I have tried in the past.
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Social Communications Company
Clearside has less features and is very simple. It's convenient because it comes free with Sales Navigator. There is limited functionality and you can only have a certain number of different clear slides accessible at once. There is also a lot of other random LinkedIn content that shows up on ClearSlide, but I'm not a fan. I prefer paying with Postwire over free with LinkedIn.
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Return on Investment
Bloomfire
  • Feedback from users in being able to perform transactions for members has greatly improved.
  • There has been an increase in engagement of material presented in posts by learners in training classes.
  • Reps and agents say they feel confident they can easily locate information if ever there is a need on the front line.
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Social Communications Company
  • Sales conversion rates
  • Sales image
  • Sales efficiency
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ScreenShots

Bloomfire Screenshots

Screenshot of You are provided with a variety of options to brand your Bloomfire community, such as customizing its colors, displaying your organization’s logo, and building a custom Promo Bar. This creates an aesthetic that truly reflects your company’s culture.Screenshot of Bloomfire features an AI-powered search that makes sharing and searching for information a lot easier. It deep indexes every word in each piece of content, regardless of whether it’s a PDF, slide deck, video, or any other file type. The platform also creates tags for your content automatically. And if a video is uploaded, Bloomfire automatically transcribes it, making the spoken words searchable and allowing users to jump to the exact part of a video where certain keywords appear.

All of those features result in an easy and smart searching experience. There’s no need to navigate through folders or guess file names. All you need to do is perform a search like you would with Google. When searching, you can further narrow down your results based on categories such as author and content type.Screenshot of Bloomfire's AI enables you to search and find the video you are looking for based on its audio contents.Screenshot of Use Bloomfire while you work seamlessly across your favorite apps.