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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bloomreach

    Score9.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    Bloomreach personalizes the customer experience for brands around the world. Loomi AI, its agentic platform, understands customers in context — then tailors their experience in real time. Connected to applications at every touchpoint, Loomi AI brings personalization to life across email, web,…N/A
    Pricing
    Bloomreach
    Editions & Modules
    No answers on this topic
    Offerings
    Pricing Offerings
    Bloomreach
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    Yes
    Entry-level Setup FeeOptional
    Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.
    More Pricing Information
    Community Pulse
    Bloomreach
    Considered Both Products
    Bloomreach
    Chose Bloomreach
    More modern and advanced features and options to use, and it is also better to use the scenario builder to implement all the different marketing channels within the marketing automation, for example, CLV scenarios, Birthday, Jubilee, and abandoned cart.
    Incentivized
    Chose Bloomreach
    It’s very user friendly, rheir omnichannwl scope is real and sllows you to manage correctly your campaigns and personalization on top of the reporting module which is very complete
    Incentivized
    Chose Bloomreach
    Bloomreach is the first product of this type that ive used so i cant compare it to other platforms.
    Incentivized
    Chose Bloomreach
    It was not my direct decision but rather a business one, but I can say that compared to Klaviyo, Bloomreach makes it much easier to manage multi-language campaigns.
    Incentivized
    Chose Bloomreach
    Bloomreach provides a better overview of all of the systems that we use
    Incentivized
    Chose Bloomreach
    Much stronger and more relevant results.
    Incentivized
    Chose Bloomreach
    Back then it was more advanced solution than Emarsys and far more cheaper and easier to work on that Salesforce offers. Basically, what I understood then, We would need to buy 2 different solution from Salesforce to be comparable to bloomreach.
    Incentivized
    Chose Bloomreach
    Bloomreach is the first true CDP that integrates all customer data that I have used, but previously I have used other CRM/email marketing tools as outlined above. We chose Bloomreach because of its ability to work with so much complex offline data, and the ability to create …
    Incentivized
    Chose Bloomreach
    Easier to use, more advanced & better for cross channel marketing.
    Incentivized
    Chose Bloomreach
    There is a lot more capability with Bloomreach - The Agentic Platform for Personalization.
    Incentivized
    Chose Bloomreach
    Not just an email platform. Bloomreach - The Agentic Platform for Personalization offer much much more in terms of how to target customers both on and offline. With endless ways to set up customer journeys and serve to customers. Making it a crucial part of our business and how …
    Incentivized
    Chose Bloomreach
    Bloomreach has been around in this company since 2016 and will still be. It has become the core concept repository / library. Other alternatives that have been considered in the part were discarded because with our current platform we have quick delivery, good performance and a …
    Incentivized
    Chose Bloomreach
    Bloomreach has it all in one package - and for retailers with many products and many markets you'll find that Bloomreach makes it easy to get an overview over performance for each country, and the email editor is a great tool for multi-language customers. Especially the newest …
    Incentivized
    Chose Bloomreach
    The support was much stronger and the sales process far more straightforward.

    We moved from Emarsys which was a poor platform
    Incentivized
    Chose Bloomreach
    Way more user-friendly, feature-heavy and fitting into our overall business and customer goals.
    Incentivized
    Chose Bloomreach
    Much much better. Data tracking, web customization. UI.
    Incentivized
    Chose Bloomreach
    A leader and very customisable solution
    Incentivized
    Chose Bloomreach
    We selected Bloomreach - The Agentic Platform for Personalization because it offers a powerful combination of automation, personalisation and analytics all within one platform.
    Incentivized
    Chose Bloomreach
    We were with Red eye before!
    Incentivized
    Chose Bloomreach
    A/B Tesing tool, used mainly for reg flow optimization, feature flag based use cases
    Incentivized
    Chose Bloomreach
    NA
    Incentivized
    Chose Bloomreach
    Each one has its good and bad things. The change to Bloomreach was made because of its supposed ease of use in our case and it has been a success, but it is not perfect for us since for that something very specific would be necessary, as if you were ours.
    Incentivized
    Chose Bloomreach
    From working almost 4 years with Klaviyo we started noticing many discrepancies on the analytics side, and also on the user experience we were providing with the product recommendations that did not performed the way we expected. Bloomreach - The Agentic Platform for …
    Incentivized
    Chose Bloomreach
    It is more user friendly
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    169 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    131 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    169 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    104 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    115 Answers
    Features
    Bloomreach
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Bloomreach
    Feature
    Bloomreach
    8.3
    102 Ratings
    7% above category average
    WYSIWYG email editor8.589 Ratings
    Dynamic content8.798 Ratings
    Ability to test dynamic content8.297 Ratings
    Landing pages6.855 Ratings
    A/B testing8.998 Ratings
    Mobile optimization9.189 Ratings
    Email deliverability reporting9.199 Ratings
    List management8.084 Ratings
    Triggered drip sequences7.974 Ratings
    Lead Management
    Comparison of Lead Management features of Bloomreach
    Feature
    Bloomreach
    7.6
    82 Ratings
    3% below category average
    Lead nurturing automation7.870 Ratings
    Lead scoring and grading8.065 Ratings
    Data quality management8.477 Ratings
    Automated sales alerts and tasks6.846 Ratings
    Lead segmentation and distribution7.03 Ratings
    Campaign Management
    Comparison of Campaign Management features of Bloomreach
    Feature
    Bloomreach
    7.2
    76 Ratings
    3% below category average
    Calendaring6.870 Ratings
    Event/webinar marketing7.553 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Bloomreach
    Feature
    Bloomreach
    7.5
    54 Ratings
    0% above category average
    Social sharing and campaigns7.146 Ratings
    Social profile integration7.937 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Bloomreach
    Feature
    Bloomreach
    8.2
    101 Ratings
    11% above category average
    Dashboards7.9101 Ratings
    Standard reports8.497 Ratings
    Custom reports8.497 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Bloomreach
    Feature
    Bloomreach
    8.3
    127 Ratings
    10% above category average
    API8.7121 Ratings
    Role-based workflow & approvals8.680 Ratings
    Customizability8.890 Ratings
    Integration with Salesforce.com7.612 Ratings
    Integration with Microsoft Dynamics CRM7.812 Ratings
    Integration with SugarCRM7.89 Ratings
    Third-party software integrations7.664 Ratings
    Best Alternatives
    Bloomreach
    Small Businesses
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    GetResponse
    Score8.5 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternatives
    User Ratings
    Bloomreach
    Likelihood to Recommend
    9.2
    (190 ratings)
    Likelihood to Renew
    8.6
    (12 ratings)
    Usability
    8.6
    (54 ratings)
    Availability
    7.6
    (22 ratings)
    Performance
    7.8
    (21 ratings)
    Bloomreach Customer Support
    8.0
    (17 ratings)
    Support Rating
    8.5
    (153 ratings)
    In-Person Training
    8.4
    (2 ratings)
    Online Training
    9.1
    (2 ratings)
    Implementation Rating
    7.2
    (4 ratings)
    Configurability
    8.6
    (2 ratings)
    Ease of integration
    8.8
    (2 ratings)
    Product Scalability
    8.0
    (22 ratings)
    Vendor post-sale
    9.1
    (2 ratings)
    Vendor pre-sale
    7.9
    (2 ratings)
    User Testimonials
    Bloomreach
    Likelihood to Recommend
    Bloomreach
    They've just been a great partner to work with. They put forth 100% when bringing platforms to the merchant and were highly prepared and knowledgeable during the sales cycle and implementation, and remained very connected post-implementation to ensure client success with the platform. Their CEO is always eager to sit down, talk shop, and listen to clients' needs, and you can tell from his enthusiasm that he cares about making this company the best in class.
    Incentivized
    Read full review
    Pros
    Bloomreach
    • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
    • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
    • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
    Incentivized
    Read full review
    Cons
    Bloomreach
    • Improve introduction to Bloomreach-specific terminology such as running aggregates. These are really powerful but can be difficult to understand
    • Introduce more options for report exporting - it would be good to be able to schedule reports to send to different email addresses
    Incentivized
    Read full review
    Likelihood to Renew
    Bloomreach
    We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
    Incentivized
    Read full review
    Usability
    Bloomreach
    In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
    Incentivized
    Read full review
    Reliability and Availability
    Bloomreach
    The platform is generally reliable - major outages are rare and most day-to-day campaign operations run without interruption. Where it dips: occasional slowdowns in the analytics dashboard during peak loads, and sometimes scenario executions get delayed without clear explanation. The real-time event processing is mostly solids. Overall uptime is strong - it is not something that keeps me up at night, but it is not flawless either.
    Incentivized
    Read full review
    Performance
    Bloomreach
    Performance in Bloomreach Content is quite good but you need to be ready. Your implementation should follow all the good practices (avoid crazy patterns) and the environment setup should be the right one. With all that, Bloomreach's performance is quite solid. Our usage makes use of complex queries and most of them are really quick. Only when you need something really complex and you aggregate queries that should be separated you would get slower results (but then again, that is not a good practice for any platform).
    Incentivized
    Read full review
    Support Rating
    Bloomreach
    The project team consistently delivers excellent collaboration and is always available whenever assistance is needed. Their responsiveness and commitment make working together smooth and efficient. Bloomreach support, which is included for free in the platform, can also be quite useful, especially for quick clarifications. However, the quality and speed of their responses can sometimes vary, depending on the issue.
    Incentivized
    Read full review
    In-Person Training
    Bloomreach
    The Training was awesome
    Incentivized
    Read full review
    Online Training
    Bloomreach
    very informative and patient
    Incentivized
    Read full review
    Implementation Rating
    Bloomreach
    All the deployments were done on time
    Incentivized
    Read full review
    Alternatives Considered
    Bloomreach
    Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
    Incentivized
    Read full review
    Scalability
    Bloomreach
    there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
    Incentivized
    Read full review
    Return on Investment
    Bloomreach
    • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
    • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
    • Knowing the customer allows improved communication and personalize our recommendations.
    • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
    • The most effective tool out there when ROI is in question.
    Read full review
    ScreenShots

    Bloomreach Screenshots

    Screenshot of Funnels that simplify targeting.Screenshot of Retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of Web layers with A/B testing.Screenshot of The drag and drop campaign editor.Screenshot of The WYSIWYG Email editor & Fully customisable Email templates.Screenshot of The CRM with 360° customer behaviour history.