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BrightLocal vs. Linkdex Enterprise SEO Platform vs. Yext

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BrightLocal

    Score7.2 out of 10
    N/ABrightLocal is a search engine optimization tool that tracks search rankings, builds citations, and monitors online reviews and stresses local search performance.

    $39

    per month

    Linkdex Enterprise SEO Platform

    Score7 out of 10
    N/ALinkdex Enterprise SEO platform from the UK company Linkdex is a cloud-based search engine optimization platform featuring integrated search visibility, market share, and content performance reporting and multi-channel campaign management tools with a focus on organic marketing. It touts data rich yet comprehensible reporting leading to actionable business intelligence. Would-be users may book a demonstration for their company of this enterprise level, multi-national product. Based in London…N/A

    Yext

    Score6.8 out of 10
    N/AYext is a digital experience software provider headquartered in New York, New York.N/A
    Pricing
    BrightLocalLinkdex Enterprise SEO PlatformYext
    Editions & Modules
    Track Plan
    $39
    per month
    Manage Plan
    $49
    per month
    Grow Plan
    $59
    per month
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    BrightLocalLinkdex Enterprise SEO PlatformYext
    Free Trial
    YesNoYes
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeOptional
    Additional DetailsBrightLocal offers custom enterprise plans for businesses with more than 50 locations.—The cost of Yext varies depending on a number of factors such as package type, business size, entity count, and more. To create a solution that fits your business goals, please contact us or request a demo.
    More Pricing Information
    Community Pulse
    BrightLocalLinkdex Enterprise SEO PlatformYext
    Considered Multiple Products
    BrightLocal
    Chose BrightLocal
    The price was cheaper at BrightLocal, although I have had to pay extra for things, but I like the flexibility that an al cart type program brings. I would say that Synup is easier to use and much simpler. Yext is more expensive and requires constant enrollment, but maybe the …
    Incentivized
    Chose BrightLocal
    I use both products
    Incentivized
    Linkdex
    No answer on this topic
    Yext
    Chose Yext
    We use Yext and all the other products mentioned here. Yext overlaps a bit with BrightLocal, but BrightLocal acknowledges Yext and thus makes it easy to avoid duplicated work. Each service provides a unique service that we use with our clients. We have been with Yext since …
    Incentivized
    Key User Insights
    Would buy again
    86%
    Would buy again
    6 Answers
    No answers on this topic
    87%
    Would buy again
    20 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    7 Answers
    No answers on this topic
    87%
    Delivers good value for the price
    20 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    No answers on this topic
    96%
    Happy with the feature set
    22 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    84%
    Lived up to sales and marketing promises
    16 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    No answers on this topic
    90%
    Implementation went as expected
    18 Answers
    Features
    BrightLocalLinkdex Enterprise SEO PlatformYext
    SEO
    Comparison of SEO features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    6.7
    12 Ratings
    14% below category average
    Linkdex Enterprise SEO Platform
    7.9
    1 Ratings
    3% above category average
    Yext
    -
    Ratings
    Keyword analysis7.08 Ratings7.01 Ratings00 Ratings
    Backlink management4.05 Ratings7.01 Ratings00 Ratings
    SERP ranking tracking7.711 Ratings9.01 Ratings00 Ratings
    Page grader7.52 Ratings8.01 Ratings00 Ratings
    Competitive analysis7.611 Ratings9.01 Ratings00 Ratings
    Site audit / diagnostics9.98 Ratings7.01 Ratings00 Ratings
    Site recommendations6.64 Ratings7.01 Ratings00 Ratings
    Task management3.56 Ratings9.01 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    8.6
    13 Ratings
    12% above category average
    Linkdex Enterprise SEO Platform
    8.8
    1 Ratings
    15% above category average
    Yext
    -
    Ratings
    Local SEO8.613 Ratings9.01 Ratings00 Ratings
    Social SEO7.96 Ratings8.01 Ratings00 Ratings
    Mobile SEO10.04 Ratings9.01 Ratings00 Ratings
    Global SEO7.72 Ratings9.01 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    9.2
    11 Ratings
    9% above category average
    Linkdex Enterprise SEO Platform
    8.0
    1 Ratings
    5% below category average
    Yext
    -
    Ratings
    Multi-domain support8.59 Ratings9.01 Ratings00 Ratings
    Integration with web analytics tools9.910 Ratings7.01 Ratings00 Ratings
    Security
    Comparison of Security features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    -
    Ratings
    Linkdex Enterprise SEO Platform
    -
    Ratings
    Yext
    10.0
    3 Ratings
    22% above category average
    Role-based user permissions00 Ratings00 Ratings10.03 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    -
    Ratings
    Linkdex Enterprise SEO Platform
    -
    Ratings
    Yext
    9.8
    3 Ratings
    20% above category average
    API00 Ratings00 Ratings10.03 Ratings
    Internationalization / multi-language00 Ratings00 Ratings9.73 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    -
    Ratings
    Linkdex Enterprise SEO Platform
    -
    Ratings
    Yext
    9.0
    1 Ratings
    24% above category average
    Admin section00 Ratings00 Ratings9.01 Ratings
    Web Content Management
    Comparison of Web Content Management features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    -
    Ratings
    Linkdex Enterprise SEO Platform
    -
    Ratings
    Yext
    8.0
    2 Ratings
    19% above category average
    SEO support00 Ratings00 Ratings5.01 Ratings
    Bulk management00 Ratings00 Ratings9.42 Ratings
    Availability / breadth of extensions00 Ratings00 Ratings9.42 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    -
    Ratings
    Linkdex Enterprise SEO Platform
    -
    Ratings
    Yext
    10.0
    1 Ratings
    21% above category average
    Conversion tracking00 Ratings00 Ratings10.01 Ratings
    Digital Experience Platform
    Comparison of Digital Experience Platform features of BrightLocal and Linkdex Enterprise SEO Platform and Yext
    Feature
    BrightLocal
    -
    Ratings
    Linkdex Enterprise SEO Platform
    -
    Ratings
    Yext
    8.9
    3 Ratings
    5% above category average
    Cloud enablement00 Ratings00 Ratings7.01 Ratings
    Content aggregation00 Ratings00 Ratings9.01 Ratings
    Content classification00 Ratings00 Ratings8.01 Ratings
    DXP Third-Party Integrations00 Ratings00 Ratings10.02 Ratings
    Multi-website management00 Ratings00 Ratings10.02 Ratings
    Digital asset management00 Ratings00 Ratings9.52 Ratings
    Best Alternatives
    BrightLocalLinkdex Enterprise SEO PlatformYext
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Xperience by Kentico
    Score7 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Sitecore Digital Experience Platform
    Score8.9 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    Progress Sitefinity
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    BrightLocalLinkdex Enterprise SEO PlatformYext
    Likelihood to Recommend
    8.6
    (14 ratings)
    7.0
    (1 ratings)
    9.1
    (25 ratings)
    Usability
    -
    (0 ratings)
    -
    (0 ratings)
    9.2
    (4 ratings)
    Support Rating
    7.5
    (2 ratings)
    -
    (0 ratings)
    6.3
    (12 ratings)
    User Testimonials
    BrightLocalLinkdex Enterprise SEO PlatformYext
    Likelihood to Recommend
    BrightLocal
    If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.
    Incentivized
    Read full review
    Linkdex
    From my research, Linkdex is the least expensive enterprise SEO platform available. If you have a team of optimization specialists or you are managing SEO efforts for multiple clients, Linkdex is a perfect entry-level enterprise platform. If you are a solo practitioner managing a single site - even if you work at a multiple billion dollar organization - Linkdex may be TOO much for a single individual or a small team to handle, as you surely will not use the platform for its collaboration ability and not dive into certain areas on a frequent enough basis to make the cost justifiable.
    Incentivized
    Read full review
    Yext
    We have multiple branch locations throughout our market area. It's very challenging to manage the web listings for each location, with a large volume of listings across numerous platforms for each of those locations. Yext significantly reduces the workload by allowing me to make a single update and Yext automatically pushes the notifications across the other platforms
    Incentivized
    Read full review
    Pros
    BrightLocal
    • When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
    • I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
    • BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
    Incentivized
    Read full review
    Linkdex
    • Share of Search is awesome! It is one of the primary features we use and talks about with our clients and it always makes its way on to our monthly dashboards. Being able to assess your organic coverage in comparison with your competition is extremely focused and drives action.
    • Content 360 allows you to not only see areas which have SEO issues and how many keywords the page is ranking for, but it also integrates data from Google Analytics - showing engagement and value metrics. This lets you quickly assess whether you are going to optimizing a page that is trafficked frequently or if you are optimizing a page that no one cares about.
    • It is a comprehensive SEO platform. Linkdex incorporates not only base SEO tools like issue tracking, keyword rankings, etc., but its integration with Google Analytics and Search Console provide an even clearer picture - helping you prioritize your optimization work. In addition, it has content strategy tools within the platform to help you plan your next blog post or content update by sharing competitive analysis and showing online authors - so you know where to look and who to reach out to if you are link building.
    Incentivized
    Read full review
    Yext
    • Yext is very, very user-friendly and easy to use.
    • Yext provides information within the portal on how you can enhance your listings as well as how you can fix any issues with your listings that may exist.
    • Yext's dedicated account managers can help you with any issues that may arise. For example our location pin on Apple Maps was wrong on one of our clinic listings and our Yext account manager reached out directly to Apple support and fixed the issue.
    Incentivized
    Read full review
    Cons
    BrightLocal
    • Up and down rankings were not always right on with the local search, but only off by one or two spots
    • It felt like it was only used for local SEO, and I know there are more features, just never got to them.
    • Didn't seem useful for every single client in the way Ahrefs or Spyfu did
    Incentivized
    Read full review
    Linkdex
    • While on-boarding was done relatively well, with recurring meeting and even the account rep logging into our account and doing some of the grunt work for us, Linkdex is a bit of a beast to setup and configure to get the full potential out of the platform. So you cannot expect to get immediate value out of it on day one.
    • Dashboarding and Report Generation capabilities could be better, as the visualizations are somewhat limited and lack filter abilities where needed. This can cause additional work of exporting data and manipulating it manually. Depending on scenarios, this could be solved using the API; however, for those don't want to go that route, this would create a gap.
    • Lack of integrations. It would be ideal to pull in additional data points beyond the out of the box Google Analytics, Search Console, and Twitter options. Facebook, YouTube, and other social media and marketing platforms would help make the data set more robust.
    Incentivized
    Read full review
    Yext
    • Cost. This platform offers a lot of powerful features, but it has an expensive barrier to entry.
    • Annual contracts limit flexibility for smaller companies
    • The biggest drawback is that you need to keep your subscription active or listings/citation data will revert back to what it was pre-Yext implementation
    Incentivized
    Read full review
    Usability
    BrightLocal
    No answers on this topic
    Linkdex
    No answers on this topic
    Yext
    Yext is pretty easy and straightforward to utilize out of the box. While I work for a digital marketing agency, and this is second nature to me at this point, I do believe the average SMB owner with zero digital marketing experience could be a proficient Yext user within 1 hour or so of usage. It's easy
    Incentivized
    Read full review
    Support Rating
    BrightLocal
    Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
    Incentivized
    Read full review
    Linkdex
    No answers on this topic
    Yext
    Have been very impressed with the support we receive from Yext. I always feel I am listened to and if I have any problems or concerns they are quickly addressed. I have multiple ways to obtain support, either technical or strategic support, and they are responsive. I couldn't ask for more.
    Incentivized
    Read full review
    Alternatives Considered
    BrightLocal
    Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was wanting to use it for. I selected BrightLocal because it had the features I wanted at a lower price and then add ons. After using BrightLocal for a week and speaking with Becki, a customer service executive, I have discovered more features that I would use on BrightLocal than on Thryv.
    Read full review
    Linkdex
    Linkdex is truly an enterprise solution. We have had enterprise clients attempt to use Moz as an enterprise solution and it falls short. Specifically with the ability to add unlimited users to the platform and configure rights. The task management capability is also great to enterprise teams, as you can assign tasks and include comments around hypothesis or context as to why you are implementing an SEO solution. Being able to review when changes were made to a site and then measuring how rankings/traffic/engagement changed because of it, without having to use an SEO tool, Google Analytics, and Excel... it is all in a single platform. If you are a small organization or a single individual, that is the only reason, in my opinion, to choose Moz.
    Incentivized
    Read full review
    Yext
    We initially chose Yext because it provided the greatest control for our multiple listings. Plus, it had access to the most publishers. However, when evaluating Synup we were very impressed. You would not go wrong to choose either!
    Incentivized
    Read full review
    Return on Investment
    BrightLocal
    • BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
    • Reporting is nicely accomplished with their online client report dashboards.
    • Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.
    Incentivized
    Read full review
    Linkdex
    • We were manually pulling data to provide a rough calculation of Share of Search before Linkdex. This process would take 3-4 hours per client, per month. With Linkdex, we would log in and see Share of Search... it was just there without any work. We were able to provide a better service to our clients by spending more time analyzing the data and less time cultivating it.
    • The relatively small investment from a monthly/quarterly tool budget perspective was great for us. At approximately $600 per month, it was so insignificant to the many clients we served that by staying in the same platform versus having to log in to multiple platforms, multiple times to see information across clients, we easily saved $600 in task switching simply from a login/logout perspective on a monthly basis.
    • The fact that the account rep would take some tasks off of our plate and go in and configure the system for us was great and saved our consultants time to bill the client doing additional activities, while still moving forward in configuring the platform.
    Incentivized
    Read full review
    Yext
    • Consistency in business listing management - without Yext, we would surely have more inconsistencies with our business address across the web. This can lead to poor communication to our customers, and potentially lost business if we lose trust as a reputable business.
    • Yext saves me hours of legwork to manage numerous web listing platforms individually.
    Incentivized
    Read full review
    ScreenShots

    BrightLocal Screenshots

    Screenshot of Location SummaryScreenshot of Local Search Rank CheckerScreenshot of Local Search GridScreenshot of Local Search AuditScreenshot of Google My Business AuditScreenshot of Citation Tracker

    Yext Screenshots

    Screenshot of Yext Knowledge GraphScreenshot of Yext ListingsScreenshot of Yext PagesScreenshot of Yext ReviewsScreenshot of Yext SearchScreenshot of Yext Analytics