Buffer is a social sharing tool. When browsing content, clicking on the Buffer icon automatically stores the content and schedules posts to social media channels throughout the day.
$6
per month per channel
Sprinklr Social
Score 8.6 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$359
per month per seat
Pricing
Buffer
Sprinklr Social
Editions & Modules
Free
$0
Essentials
$6
per month per channel
Team
$12
per month per channel
Self-Serve SMM and Customer Service Solution
$359
per month per seat
Enterprise Custom Social Media Management Solution
Contact Sales
Offerings
Pricing Offerings
Buffer
Sprinklr Social
Free Trial
Yes
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Optional
Additional Details
A discount is offered for annual billing.
Discount available for annual pricing.
More Pricing Information
Community Pulse
Buffer
Sprinklr Social
Features
Buffer
Sprinklr Social
Publishing
Comparison of Publishing features of Product A and Product B
Buffer
8.0
77 Ratings
1% below category average
Sprinklr Social
8.0
57 Ratings
1% below category average
Content planning and scheduling
8.677 Ratings
8.054 Ratings
Content optimization
7.470 Ratings
7.847 Ratings
Workflow management
7.866 Ratings
8.051 Ratings
Audience targeting
00 Ratings
8.349 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Buffer
7.2
70 Ratings
7% below category average
Sprinklr Social
8.2
59 Ratings
6% above category average
Campaign success analytics
7.270 Ratings
8.155 Ratings
Real-time tracking
00 Ratings
8.558 Ratings
Competitor analysis
00 Ratings
8.141 Ratings
Account management
Comparison of Account management features of Product A and Product B
Buffer
8.3
72 Ratings
4% above category average
Sprinklr Social
7.8
57 Ratings
2% below category average
Role-based user permissions & privileges
8.559 Ratings
8.656 Ratings
Mobile access
8.268 Ratings
6.950 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Buffer
-
Ratings
Sprinklr Social
7.8
57 Ratings
3% above category average
Boolean keyword searches
00 Ratings
8.550 Ratings
Filtering out noise/spam
00 Ratings
7.753 Ratings
Sentiment analysis
00 Ratings
7.554 Ratings
Broad channel coverage
00 Ratings
7.453 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Buffer
-
Ratings
Sprinklr Social
8.5
56 Ratings
5% above category average
Automated routing and prioritization
00 Ratings
8.448 Ratings
Customer interaction histories
00 Ratings
8.654 Ratings
Bulk actions
00 Ratings
8.652 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Buffer
-
Ratings
Sprinklr Social
7.4
49 Ratings
4% below category average
Lead generation
00 Ratings
7.335 Ratings
Content marketing
00 Ratings
8.441 Ratings
Paid media management
00 Ratings
6.336 Ratings
Campaigns and promotions
00 Ratings
7.443 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
It helps me save hours by devoting only half an hour in a month's worth of posting, in addition to that it is quite simple to use. Buffer for scheduling social posts well in advance, but I have begun using it instead of posting natively on the social apps themselves because it makes it super easy to post the same messages to more than one platform.
In my perspective, I would say Sprinklr Modern Sales & Engagement is best suited for teams and organizations who are more involved in automating social media activities, getting a great analytical report on activity engagement, and generating lists and bolds that helps determine the trends and events, etc. One of the best tools that one could use for clients with every information they would need.
Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
Expensive Analytics: The upgrade you need to access your analytics is quite expensive, and I have come across other tools that provide the same or even more for a lesser priced plan.
No Media Library: The one feature I have found on another social media planning tool that I wish Buffer had is a media library. This allows you to upload photos you aren't using right away to have them readily available when you do decide to use them. This is not a feature in Buffer.
Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
I am giving buffer this rating because of a couple issues that it has compared to other platforms. It does not always post to instagram and you will need to go in an manually post. Also, one of the biggest qualms that we have with buffer is the price it costs to have robust analytics
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
We use Buffer for certain website content that should be shared on social networks, having this tool helps us to do it faster and easier since we can send the publications from the internet browser and the stack of scheduled messages. It is really fast and easy for all team members who share access to the account, so at the same time that we analyze the information that we can share, the message stack is prepared
The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
I also used Combin which is easy and free to use. However, Combin only posts when the computer is active and connected to the internet. So, posting while you are not actively using your computer at that moment is not possible, therefore Buffer is much more efficient as you can even post while being on vacation without working.
As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses
Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.