Capsule CRM vs. LeadSquared

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Capsule CRM
Score 8.7 out of 10
N/A
Capsule is a CRM solution for businesses of up to 1,000 employees. The vendor boasts over 10,000 businesses globally as customers, who choose it as the platform to deliver success across their sales and customer facing teams. Capsule is presented as easy to use and quick to adopt. It also integrates with a growing range of popular apps, including Google G Suite, QuickBooks, MailChimp and Zapier. A free trial is available, and paid plans are available from $18 per user, per month.
$18
per month per user
LeadSquared
Score 7.6 out of 10
N/A
LeadSquared is a unified Sales Force Automation and Marketing Automation platform designed for high-velocity sales environments. The system utilizes machine learning (ML) models to automate lead distribution and prioritize customer interactions across sales, marketing, and field operations teams.
$50
per month per user
Pricing
Capsule CRMLeadSquared
Editions & Modules
Professional
$18
per month per user
Teams
$36
per month per user
Enterprise
$54
per month per user
Sales Super
$50
per month per user
LeadSquared Sales Pro
$60
per month per user
Offerings
Pricing Offerings
Capsule CRMLeadSquared
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAdditional add-ons and modules available for expanded functionality.
More Pricing Information
Community Pulse
Capsule CRMLeadSquared
Considered Both Products
Capsule CRM
Chose Capsule CRM
We chose Capsule CRM over Zoho CRM due to the various modules that it would take for Zoho CRM to work for our firm. Additional Zoho modules would have been needed (Zoho CRM and Projects) to make it work for us which in turn requires additional management. With Capsule CRM, …
Chose Capsule CRM
  • Easy to signup and ease of use for small business use cases.
  • Non-aggresive (a good thing) sales team helps clients try it out at their own pace.
  • Only the key important featuers are visible on the screen which matter. Helps with lesser confusion with carry out simple tasks.
Chose Capsule CRM
because the customer support is very responsive and every problem is resolved efficiently and quickly.
Chose Capsule CRM
UNLIKE OTHER CRM, Capsule CRM incorporates the latest business technologies into a single solution. It is the best application for promoting our business. The level of communication with clients is outstanding. We can get a quick and accurate read on anything by simply …
Chose Capsule CRM
Capsule CRM is an excellent application to compensate for the latest business technologies in one solution as compare to other Oracle CRM. There is nothing as good as this application in forming a solid framework for business promotions. The communication with clients is …
Chose Capsule CRM
We simply could not afford to use the other platforms and felt this was the best choice for now! And, we're really happy with our decision because it includes everything we had wanted, and at a better price. We refer a lot of clients to this product and train them on how to use …
Chose Capsule CRM
Capsule CRM feels modern, quick and on-the-ball with its layout, features and integration options. It also has an intuitive feel making it easy to adopt from an alternative system.
Chose Capsule CRM
I also looked at Less Annoying CRM. However, capsule integrated with G-suite better, looked better to use and had a free version.
Chose Capsule CRM
It stacks up pretty well in basic features but lags behind in terms of CRM features and support, there is a lack of features as compared to the multitude of these software and support only exists over mail, a live chat feature would be much appreciated, integration with …
Chose Capsule CRM
We have researched various other programs including Zoho CRM, HubSpot, Salesforce and Insightly. Each has its pros and cons, but we chose Capsule CRM due to their integration with our email marketing and accounting software and the scalability of the product for our small …
Chose Capsule CRM
Capsule CRM is a great lightweight CRM that is easy to use and has all the features a small CRM would need. The free version is really great for a company not ready to start paying for a CRM but just needs to use a CRM for a feature like contact management.
Chose Capsule CRM
CRM Is by far the best CRM I have used for small businesses. However, I find Pipedrive the better option for bigger businesses.
Chose Capsule CRM
SuiteCRM, & SugarCRM were the other final contenders when I chose Capsule CRM. I don't remember what was the final factor in making a decision, but I know that the amount of database you can get for free was really my main consideration, and the ability to grow into the paid …
Chose Capsule CRM
Salesforce was a complete failure for us because it did way too much. The learning curve was too steep, it was too expensive, and it didn't fit us overall (we're a very small business).
Insightly was clumsy and didn't have the flexibility (and huge amount of integrations) that …
LeadSquared
Chose LeadSquared
LeadSquared is a dedicated Sales CRM. Earlier we were using Freshdesk for sales following a ticket based model which was highly inconvenient as all customer activity used to get created as a separate ticket and overall effort tracking was a mess. With the Lead and Activity …
Chose LeadSquared
We were searching for a CRM which was customizable according to our requirements and we tried with a lot of tools but this application has really worked out for us.
Chose LeadSquared
Flexibility and readiness to upgrade as per client's requirement. Support is at its best - The team, including people like Pratheek, is just amazing to work with. This totally reflects the company's work culture and the ethics they operate under. They have a client first …
Chose LeadSquared
LeadSquared is able to provide very important and informative reports and dashboards which is something we were looking for a long time and LeadSquared gave us all the things that we need. This is the main reason we selected LeadSquared against other alternatives.
Chose LeadSquared
The decision to go with LedSquared is three fold
  1. Flexible and easily adaptable to your use case.
  2. Quick and easy to integrate and get going
Chose LeadSquared
Its just because the team was approachable , this is one very good point
Just a call and sms away are the team for support.
Chose LeadSquared
LeadSquared is easier to use and much less expensive. The cost of onboarding (time and expense) is less than that of competitors. It's intuitive ease of use does not require one to have super in depth knowledge. There was much less risk going with LS compared to competitors …
Chose LeadSquared
It satisfied our key metrics of features and recurring costs.
Chose LeadSquared
Zoho is not customizable, and Capillary could not deliver technically. Kapture - Bad experience in project management.
Chose LeadSquared
Much more cost-effective than the other solutions on this list. Hubspot's A/B testing and email marketing library is much better, but not needed when you compare costs.
Chose LeadSquared
We tried integrating Zoho CRM but couldn't integrate it well and get our agents to use it. So, we looked at many other options and finalized on LeadSquared.
Chose LeadSquared
Simple to use - Intensive training is not required
Best in class interfaces - intuitive and responsive
Responsive web design templates are available
Chose LeadSquared
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the …
Chose LeadSquared
As mentioned before LeadSquared is the best platform I have used for its features and usability and in the levels of support you receive.
Chose LeadSquared
We have to use ZOHO for CRM, AWeber or Get Response for auto responders and LeadPages for landing pages. LeadSquared is the complete package in one place. It saves time and improves quality and productivity.
Chose LeadSquared

According to me LeadSquared is a complete package for any one who does marketing and needs to manage multiple leads from different sources, and I am one of them. I felt LeadSquared was the best platform for me to work on without facing any difficulties.

So I started using …

Chose LeadSquared
It's most effective and less expensive.
Chose LeadSquared
The only Product we used and using "LeadSquared"
Chose LeadSquared
I moved from MailChimp to LeadSquared. Primarily because I wanted landing pages and email marketing in one software. Plus I wanted more advanced ways of segmenting customers and data based triggering of autoresponders.
Chose LeadSquared
When it comes to Marketing Automation, LeadSquared wins hands-down in terms of features. They also have a very friendly support team who go that extra mile to make the customer happy.
Features
Capsule CRMLeadSquared
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Capsule CRM
7.1
Ratings
10% below category average
LeadSquared
-
Ratings
Customer data management / contact management8.00 Ratings00 Ratings
Workflow management7.00 Ratings00 Ratings
Territory management6.00 Ratings00 Ratings
Opportunity management8.00 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.00 Ratings00 Ratings
Contract management8.00 Ratings00 Ratings
Quote & order management6.00 Ratings00 Ratings
Interaction tracking7.00 Ratings00 Ratings
Channel / partner relationship management6.00 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Capsule CRM
8.4
Ratings
9% above category average
LeadSquared
-
Ratings
Case management8.60 Ratings00 Ratings
Call center management8.10 Ratings00 Ratings
Help desk management8.50 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Capsule CRM
8.5
Ratings
9% above category average
LeadSquared
-
Ratings
Lead management8.00 Ratings00 Ratings
Email marketing9.00 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Capsule CRM
7.7
Ratings
0% below category average
LeadSquared
-
Ratings
Task management9.00 Ratings00 Ratings
Billing and invoicing management7.00 Ratings00 Ratings
Reporting7.00 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Capsule CRM
7.0
Ratings
9% below category average
LeadSquared
-
Ratings
Forecasting7.00 Ratings00 Ratings
Pipeline visualization8.00 Ratings00 Ratings
Customizable reports6.00 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Capsule CRM
7.4
Ratings
4% below category average
LeadSquared
-
Ratings
Custom fields7.00 Ratings00 Ratings
Custom objects6.00 Ratings00 Ratings
Scripting environment8.60 Ratings00 Ratings
API for custom integration8.00 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Capsule CRM
9.0
Ratings
6% above category average
LeadSquared
-
Ratings
Single sign-on capability9.00 Ratings00 Ratings
Role-based user permissions9.00 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Capsule CRM
7.0
Ratings
8% below category average
LeadSquared
-
Ratings
Social data7.00 Ratings00 Ratings
Social engagement7.00 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Capsule CRM
7.5
Ratings
1% below category average
LeadSquared
-
Ratings
Marketing automation8.00 Ratings00 Ratings
Compensation management7.00 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Capsule CRM
8.0
Ratings
4% above category average
LeadSquared
-
Ratings
Mobile access8.00 Ratings00 Ratings
Best Alternatives
Capsule CRMLeadSquared
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.3 out of 10
Creatio
Creatio
Score 9.3 out of 10
Enterprises
Creatio
Creatio
Score 9.3 out of 10
Creatio
Creatio
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Capsule CRMLeadSquared
Likelihood to Recommend
8.0
(0 ratings)
7.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.8
(0 ratings)
Usability
8.6
(0 ratings)
9.0
(0 ratings)
Support Rating
8.6
(0 ratings)
9.8
(0 ratings)
User Testimonials
Capsule CRMLeadSquared
Likelihood to Recommend
Using Capsule CRM, businesses can have a perfect CRM solution without the risk of being forced to pay on a monthly subscription basis. Compared to other customer relationship management apps, it has a wide range of unique features. Functional and cost-effective are the main advantages. Because we're a small company, its simplicity appeals to us greatly. For a limited time, start-ups can store up to 250 contacts in the free version. Capsule CRM is well-suited to Gmail and offers many other integration possibilities. Even though it lacks some more powerful CRM features, the Capsule platform makes up for this with a widespread list of integrations.
Read full review
Leadsquared is well suited for small to medium-sized enterprises where the team is small and you have a lot of areas to explore. Every team can have their suites/ accounts customised accordingly. I am not sure if I can compare it for bigger enterprises but I feel this best of best to get your work done more efficiently.
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Pros
  • Capsule is very easy to use. You can just jump in and learn as you go. There are advantages to really learning the ins and outs, but for those who aren't sold on a CRM to begin with it's good for just getting them started. It is what you make of it--you can use the most basic features or really dive in to the many functionalities.
  • The UI is clean and intuitive. We don't get easily overwhelmed while using it.
  • Capsule has a very robust contact management system. It allows for the generation of very specific lists within existing contacts, which is good if the user has to keep track of thousands of individuals and companies. There is a tagging feature that is great for further organizing contacts.
  • I like that there is a simple workflow option. I encourage the sales guys to make use of this "Tracks" feature, and they often do (but if they don't, it's not the end of the world, which is nice). It provides custom sets of tasks that are created as soon as you start an opportunity or a case.
  • Capsule has a LOT of integrations, which is great if you're looking to expand what you do with your CRM. We got Capsule just to keep track of the sales pipeline, but now that everyone's on board with the concept of a CRM (they weren't sold at first!) we can look into implementing more robust programs that can "talk to" Capsule.
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  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
Read full review
Cons
  • Its integration with Mail chimp is not smooth. Also, it does not allow to list contacts alphabetically which is a great downside of this tool. It does not contain some essential marketing features.
  • It needs to improve the user interface and make it more productive especially on the calendar view.
  • The contact sorting is quite disappointing. It would be nice if it allows users to set screen filters.
Read full review
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
Read full review
Likelihood to Renew
No answers on this topic
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
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Usability
  • Ease of use for small business owners who have very less time to learn how to use a CRM.
  • Mobile application is nice and clean with key features being highlighted. Helps to update them on the go.
  • Free plan has good features which helps with client buyin after setting it up and the client trying the setup out before making a purchase.
Read full review
1. The learning curve is not too steep; it is fairly simple. The UI albeit old looking, is fairly simple. 2. It has a lot of integrated apps using which you can directly access other systems under a single umbrella. 3. Processes and permission templates allow for role based access, thereby further simplifying the system by removing unnecessary element with respect to a specific group
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Support Rating
Capsule CRM effectively specifies the causes of any project's disadvantage and problem-solving. This application is effortless because of its genuine approach to business empowerment. Everything is easily accessible with a single click. Our clients will appreciate our technical and user-friendly promotions. Furthermore, it is well worth our company's time to run.
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Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
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Alternatives Considered
  • Easy to signup and ease of use for small business use cases.
  • Non-aggresive (a good thing) sales team helps clients try it out at their own pace.
  • Only the key important featuers are visible on the screen which matter. Helps with lesser confusion with carry out simple tasks.
  • Free plan is one of the best on offer to try it out.
Read full review
LeadSquared is a dedicated Sales CRM. Earlier we were using Freshdesk for sales following a ticket based model which was highly inconvenient as all customer activity used to get created as a separate ticket and overall effort tracking was a mess. With the Lead and Activity model, tracking became much easier and yes, Freshdesk is a support tool and Freshsales does exist but LeadSquared fulfilled our usecase at a much lesser price.
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Return on Investment
  • Capsule CRM software not only interprets with resource planning but maintains the customer relationship at its peak.
  • This software is altogether a big package to promote and control the business movements on a high scale
  • This application tends to work with all versions but, there is no plan to cop up with the R13 version so, the latest version should have all effects to compensate for the business dealings.
Read full review
  • Lead leakage stopped, positively impacting the CPL.
  • Customized Lead Stages helped the sales team to have a better follow up thus improving the conversion rates.
  • Automations and Drip implementation helped in drawing direct/indirect conversions from dormant leads - Adding to LTV of a customer.
Read full review
ScreenShots

Capsule CRM Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation