What users are saying about
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Top Rated
66 Ratings

Classy

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Top Rated
66 Ratings
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Score 8.5 out of 100
141 Ratings
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Score 4.6 out of 100

Attribute Ratings

  • Classy is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating

Likelihood to Recommend

8.6

Classy

86%
50 Ratings
1.1

Blackbaud Luminate Online

11%
81 Ratings

Likelihood to Renew

Classy

N/A
0 Ratings
8.6

Blackbaud Luminate Online

86%
20 Ratings

Usability

9.0

Classy

90%
1 Rating
6.2

Blackbaud Luminate Online

62%
25 Ratings

Availability

Classy

N/A
0 Ratings
10.0

Blackbaud Luminate Online

100%
6 Ratings

Performance

Classy

N/A
0 Ratings
9.2

Blackbaud Luminate Online

92%
18 Ratings

Support Rating

9.9

Classy

99%
6 Ratings
7.8

Blackbaud Luminate Online

78%
60 Ratings

In-Person Training

Classy

N/A
0 Ratings
8.0

Blackbaud Luminate Online

80%
2 Ratings

Online Training

Classy

N/A
0 Ratings
7.3

Blackbaud Luminate Online

73%
14 Ratings

Implementation Rating

Classy

N/A
0 Ratings
3.0

Blackbaud Luminate Online

30%
8 Ratings

Configurability

Classy

N/A
0 Ratings
6.6

Blackbaud Luminate Online

66%
9 Ratings

Ease of integration

Classy

N/A
0 Ratings
6.0

Blackbaud Luminate Online

60%
1 Rating

Product Scalability

Classy

N/A
0 Ratings
9.8

Blackbaud Luminate Online

98%
11 Ratings

Vendor post-sale

Classy

N/A
0 Ratings
9.0

Blackbaud Luminate Online

90%
1 Rating

Vendor pre-sale

Classy

N/A
0 Ratings
5.0

Blackbaud Luminate Online

50%
1 Rating

Likelihood to Recommend

Classy.org

Well suited for organizations with large fundraising programs or many recurring donors, especially those who have the staffing to devote to reporting and fundraising data analysis. Variety of payment options is good for mobile-first or younger audiences who may be taking more frequent advantage of payment methods like Venmo and Apple Pay. Most useful if it is used in tandem as an event registration/event hosting platform (Classy Event Registration or Classy Live) as attendee data and fundraising is kept in a single place. Less appropriate for smaller organizations, or folks that will not be doing crowdfunding/peer-to-peer/events. There are other platforms that do standard donation pages well that have fewer bells and whistles but are accordingly cheaper.
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Blackbaud

I feel the way Luminate handles donor information is very organized and full. I am a database/reports person so I love how easy it is to find and process information. Some portals don't allow that much information into donor's profiles but Luminate provides a lot of room for history and bio information that is great for reports.
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Pros

Classy.org

  • The Classy platform is easy to use, both for the staff and our volunteer fundraisers
  • It's easy to build a great looking fundraising page
  • Classy support (particularly chat and phone) are attentive and responsive. Every one there is smart and nice!
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Blackbaud

  • The donation forms are easy to set up to start collecting donations instantly.
  • Getting an e-mail out the door is fairly straightforward.
  • The TeamRaiser module is great for fundraising for big events with multiple registration levels and allowing participants to fundraise on your behalf.
  • Constituent management is fairly easy.
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Cons

Classy.org

  • Campaigns lack customization options which can be limiting- while you can add code to make some changes, there is a basic framework that you can't always override.
  • Slow to roll out some donor payment options like Venmo.
  • Not inexpensive price point and on an annual contract, so the software is definitely an investment.
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Blackbaud

  • Email management is limited. Constituents are only able to have a primary email address and a secondary address which is only mailed to when using the CC function. Sending to the correct and preferred email address is difficult to discern and effective use in Luminate requires extensive data cleanup.
  • Reports are not as user-friendly as in other programs. It has occurred multiple times where users are unsure how to get specific fields to pull in reports.
  • TeamRaiser is a challenging addition to Luminate. Campaigns within it require extensive work and management.
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Pricing Details

Classy

Starting Price

Editions & Modules

Classy editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    Optional

    Additional Details

    Blackbaud Luminate Online

    Starting Price

    Editions & Modules

    Blackbaud Luminate Online editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      Required

      Additional Details

      Luminate Online is priced based on the number of email addresses on file, modules used and service plan. Our peer to peer offering, TeamRaiser, has a transactional, shared success pricing model.

      Likelihood to Renew

      Classy.org

      No answers on this topic

      Blackbaud

      While there are some limitations it is working for us. We just renewed and likely will again in the future. You have to invest a lot of money and time to get it set up and so the decision to switch to another vendor would need to be a big one. If costs continue to rise or performance declines relative to peers we would absolutely consider switching but for now, as long as it's one of the frontrunners and the cost is appropriate, we will continue.
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      Usability

      Classy.org

      VERY easy to use, but lacks flexibility. But very easy to learn and master, even for someone with technical skills. They offer live chat which is a great help for on-demand support. At higher call volumes, you may wait 10 minutes, but I’ve never waited for more than that and the support if 90% of the time very helpful.
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      Blackbaud

      You have to be very tech savvy to use Luminate to its fullest potential. You can get buy with the training, but there is a steep learning curve and you almost need 6 months to 1 year of in-person training to really be able to anything substantial. The online training lessons are not going to cut it while learning this program.
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      Reliability and Availability

      Classy.org

      No answers on this topic

      Blackbaud

      It's a very rare occurrence if the system isn't available when I want it. I can easily log in from home after hours if need be, and the security is enforced, but simple when you're legit! They are very good about sending email reminders and updates when system maintenance will be performed, and it's always during middle of the night hours when you likely wouldn't be using it anyways
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      Performance

      Classy.org

      No answers on this topic

      Blackbaud

      Pages load fast and 98% of the reports do run in a matter of secons/minutes. There is this one report I have that can take hours to run, but this is due to the amount of transactions being requested for one of our biggest online fundraising events (Transaction report)
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      Support Rating

      Classy.org

      Classy's team was very helpful as we transitioned over, and helped us get everything set up quite easily. The few times we've had issues or questions, their online chat feature has been a quick way to get answers. On Giving Tuesday last year, the site went down, but Classy was quick with communication to its clients and had the problem resolved in about an hour. I know that if we have any problems or questions, the company and its team will be responsive and helpful. That makes a difference to me and our small team. We don't have time to troubleshoot or stay on hold for a long time waiting for support.
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      Blackbaud

      Support staff are usually incredibly helpful and responsive. There are several ways to contact them (chat, logging a ticket, phone) which makes it easy to get help when you need it. Once in a while I get a support staff member who isn't quite as helpful, which is why I gave it a 9 instead of a 10, but that is rare and if I follow up with someone else, I get what I need.
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      In-Person Training

      Classy.org

      No answers on this topic

      Blackbaud

      Initial training was great and the instructor was very patient and helpful during the set up process. Blackbaud has a variety on online self-paced classes that supplement the training you receive. The only downfall is after training is complete. I've found the support for Luminate to be a tad lackluster. We often encounter issues that aren't on Luminate's development road map and have had a series of cases be opened.
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      Online Training

      Classy.org

      No answers on this topic

      Blackbaud

      When I used the training, I had actually been using Luminate Online but figured it might help me learn to use the tools more effectively. And it did. The sessions were helpful and even as a current user I felt like I learned how to use the tools more effectively.
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      Implementation Rating

      Classy.org

      No answers on this topic

      Blackbaud

      Implementation of Luminate itself was rather smooth, but the process involved for TeamRaiser was very difficult. Even after implementation we relied on support to help with various aspects of TeamRaiser from page design to reporting and front end user issues. The support offered for issues with Luminate was very good, but again TeamRaiser support was lacking.
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      Alternatives Considered

      Classy.org

      I have not used any other platforms like Classy. Given I came into this organization after Classy was already chosen, I was pleased with how easy it was to learn the platform and how user-friendly the entire thing is. Although I haven't used any other platforms like it, I would highly recommend it.
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      Blackbaud

      The only other product I have used for this type of fundraising work is NetCommunity and it hasn't been as scalable or versatile. It doesn't really offer the peer to peer fundraising of Luminate or the constituent management, web page development and considered donation forms. NetCommunity didn't even come close which is why we replaced it with Luminate.
      Read full review

      Scalability

      Classy.org

      No answers on this topic

      Blackbaud

      Luminate Online is a great scalable product as it provides various price points dependent on your quantity of email addresses. This allows both small and large organizations to utilize the product, which has strong email capabilities. It also means smaller organizations aren't forced to pay astronomical fees in order to have access to a quality product.
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      Return on Investment

      Classy.org

      • This has been nothing but positive. We use the basic version so there is no fee associated with it other than a percentage of each transaction. So everything that comes in is added revenue where the only investment is staff time, but there is no monetary investment.
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      Blackbaud

      • There's no denying that as a long term Convio client (now Luminate Online) that we have significantly grown our NPO with these tools. And our ROI is in the positive range.
      • The negative impact has been the cost of related services we must engage to configure and maintain and deploy many areas of Luminate Online with a small staff. There is just too much "specialized," insider-work-around knowledge to make it a stand-alone product without large additional costs to use the product to it's full potential.
      • This product used to set the trends and now it holds us back from being able to take advantage of the trends in many ways. An integrated system can become a limitation in this current social web environment. Staff coming in from outside the Luminate/Convio environment often complain about the system because they are used to the "ease-of-use" of many of today's offerings in the marketplace.
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      Screenshots

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