ClickDimensions vs Lead Forensics

Likelihood to Recommend

ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.

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Emily Olson

Marketing Generalist

CC&NInformation Technology and Services, 51-200 employees

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It is a costly solution but well worth the money because of the details and information. We used others in the past but switched because it links with WIX. Sometimes I feel as if it is not capturing all our web traffic simply because it doesn't even track when our business is using it. It is good for some leads but I think there can be more it is missing.

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Karissa Gregor

Marketing Manager

Affiliated Technology SolutionsTelecommunications, 11-50 employees

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Feature Rating Comparison

ClickDimensions

Lead Forensics

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

ClickDimensions

Lead Forensics

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

ClickDimensions

Lead Forensics

Calendaring

Event/webinar marketing

ClickDimensions

Lead Forensics

Social sharing and campaigns

Social profile integration

ClickDimensions

Lead Forensics

Dashboards

Standard reports

Custom reports

ClickDimensions

Lead Forensics

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Integration with SugarCRM

Pros

The nurture campaign builder was great. Easy to use and to follow along with.
The drop and drag editor was easy to use and you could start using it with no training.
I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.

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Neville Wiles

Sales & Marketing Support Specialist

Lasers ResourceBusiness Supplies and Equipment, 11-50 employees

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They do a good job of the actual deanonymization of the accounts and putting it into an easy to filter view
It is nice to be able to see the pages visited by the particular companies and how much time the were on each page.
They make it fairly easy to tag/segment groups that are visiting the website.

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Devin Ellis

Consultant

Devin EllisTransportation/Trucking/Railroad, 501-1000 employees

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Cons

Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
Managing customer preferences and subscriptions felt extremely convoluted
Interfaces generally not intuitive
Reporting was not in the class of competitors
Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.

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Verified User

Manager in Marketing

Marketing & Advertising Company, 11-50 employees

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Tracking, it doesn't track every visitor and sometimes our numbers don't match our visitor count
The real time notifications, I wish on the interface you can see if they are currently on the site in live time
Accuracy, sometimes I think the business may be different then what it says. You can let them know but the time I did they said it was right

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Karissa Gregor

Marketing Manager

Affiliated Technology SolutionsTelecommunications, 11-50 employees

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Likelihood to Renew

ClickDimensions 9.0

Based on 1 answer

I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.

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Verified User

Employee in Marketing

Information Technology and Services Company, 51-200 employees

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No score

No answers yet

No answers on this topic

Usability

ClickDimensions 5.0

Based on 3 answers

I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.

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Karen Chamberlain

Consultant

HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees

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Lead Forensics 9.0

Based on 1 answer

The tool takes a bit to learn and you go through an onboarding to get a better understanding. Once you go through that, the tool is very user friendly and a piece of cake to use - anyone can go through it, no IT skills need to run and manage their platform.

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Max Safier

Contact Center Solutions Engineer

VesuvITas Contact Center Solutions GroupInformation Technology & Services, 11-50 employees

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Support Rating

ClickDimensions 1.0

Based on 4 answers

You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.

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Karen Chamberlain

Consultant

HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees

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Lead Forensics 8.6

Based on 3 answers

While we have not had a lot of issues, the Lead Forensics team has been helpful in addressing them. The software is fairly intuitive, and issues rarely arise. This could also be from a lack of use on our part, but we have not had a great deal of interaction with the customer support team.

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Travis Brown

Account Manager and Tactical Projects Leader

Rokusek DesignMarketing and Advertising, 1-10 employees

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Alternatives Considered

Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.

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Chris Thorne

Commercial Marketing Manager

Horizon DiscoveryBiotechnology, 201-500 employees

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Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.

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Doug Mancosky

CEO

XtractMor (A Hydro Dynamics Company)Machinery, 1-10 employees

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Return on Investment

Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
Lead scoring helps develop more qualified leads.

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Emily Olson

Marketing Generalist

CC&NInformation Technology and Services, 51-200 employees

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In the end, we canceled our subscription, however, we had a couple solid leads from our use. We reached out to those clients. We didn't generate actual business, but at least we're on their radar.
In general, we have a better understanding of the marketing capabilities Lead Forensics can offer us. They provided us all of the tools we'd need to be able to recommend it to our clients.
We were able to see the effects of our marketing and learn from their successes of different tactics.

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Annie Koelker

Senior Designer

McCullough CreativeMarketing and Advertising, 11-50 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Rating Summary

ClickDimensions

Lead Forensics

ClickDimensions

Lead Forensics

ClickDimensions

Lead Forensics

ClickDimensions

Lead Forensics

Likelihood to Recommend