What users are saying about
30 Ratings
17 Ratings
30 Ratings
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Score 3.7 out of 100
17 Ratings
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Score 7 out of 100

Likelihood to Recommend

ClickDimensions

ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
Emily Olson | TrustRadius Reviewer

Listrak

It is definitely a contender if you run an e-commerce website. It connects with a host of different e-comm platforms (we use Magento) which makes product recommendations, purchase history/amounts, website behavior, etc. a lot easier to segment on and set trigger campaigns or targeted sends.If you're a B2B company, you probably won't want to use Listrak. The tools they have don't accommodate that segment as well as B2C, as many features would go unused since they simply don't make sense. I'm sure there are instances where Listrak would work just fine, but coming from that area previously, it is definitely a B2C tool.
Steffany Winkelmann | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ClickDimensions
4.3
Listrak
WYSIWYG email editor
ClickDimensions
5.3
Listrak
Dynamic content
ClickDimensions
4.2
Listrak
Ability to test dynamic content
ClickDimensions
4.6
Listrak
Landing pages
ClickDimensions
2.7
Listrak
A/B testing
ClickDimensions
4.9
Listrak
Mobile optimization
ClickDimensions
4.5
Listrak
Email deliverability reporting
ClickDimensions
2.7
Listrak
List management
ClickDimensions
4.0
Listrak
Triggered drip sequences
ClickDimensions
5.5
Listrak

Lead Management

ClickDimensions
3.7
Listrak
Lead nurturing
ClickDimensions
2.8
Listrak
Lead scoring and grading
ClickDimensions
4.6
Listrak
Data quality management
ClickDimensions
3.2
Listrak
Automated sales alerts and tasks
ClickDimensions
4.1
Listrak

Campaign Management

ClickDimensions
2.7
Listrak
Calendaring
ClickDimensions
4.1
Listrak
Event/webinar marketing
ClickDimensions
1.2
Listrak

Social Media Marketing

ClickDimensions
5.6
Listrak
Social sharing and campaigns
ClickDimensions
8.0
Listrak
Social profile integration
ClickDimensions
3.2
Listrak

Reporting & Analytics

ClickDimensions
2.9
Listrak
Dashboards
ClickDimensions
2.4
Listrak
Standard reports
ClickDimensions
2.4
Listrak
Custom reports
ClickDimensions
3.9
Listrak

Platform & Infrastructure

ClickDimensions
5.0
Listrak
API
ClickDimensions
1.2
Listrak
Role-based workflow & approvals
ClickDimensions
1.3
Listrak
Customizability
ClickDimensions
5.3
Listrak
Integration with Salesforce.com
ClickDimensions
7.0
Listrak
Integration with Microsoft Dynamics CRM
ClickDimensions
7.3
Listrak
Integration with SugarCRM
ClickDimensions
8.0
Listrak

Pros

ClickDimensions

  • The nurture campaign builder was great. Easy to use and to follow along with.
  • The drop and drag editor was easy to use and you could start using it with no training.
  • I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
Neville Wiles | TrustRadius Reviewer

Listrak

  • Segmentation is one of my favorite features. We love being able to pull specific audiences and tailor our marketing to the individual customer.
  • Importing and exporting lists is very self explanatory and easy to manage.
  • The main dash has a great overview of your most recent messages and metrics.
Anonymous | TrustRadius Reviewer

Cons

ClickDimensions

  • Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
  • Managing customer preferences and subscriptions felt extremely convoluted
  • Interfaces generally not intuitive
  • Reporting was not in the class of competitors
  • Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.
Anonymous | TrustRadius Reviewer

Listrak

  • It is rare that I have issues or feel like Listrak has an area to improve in. The company is constantly ahead of the market and making additions/improvements on a monthly basis. That being said ... I have one area to suggest improvements: COMPOSER
  • Composer - Drag & Drop editor: Although their design software with the new 'Composer' is better than your average WYSIWYG editor, their drag & drop editor lacks some basic design tools that stunt your ability to design out-of-the-box email campaigns. I typically write all my email code, so this doesn’t necessarily affect me in a negative manner. But ... if coding emails isn't your strong point, then the lack of design features and limited template selection could be bothersome. (*disclaimer - I do not believe Listrak's drag & drop editor is garbage, but it does fall short when compared to some of its competition.)
Taylor Patton | TrustRadius Reviewer

Likelihood to Renew

ClickDimensions

ClickDimensions 9.0
Based on 1 answer
I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.
Anonymous | TrustRadius Reviewer

Listrak

No score
No answers yet
No answers on this topic

Usability

ClickDimensions

ClickDimensions 5.0
Based on 3 answers
I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
Karen Chamberlain | TrustRadius Reviewer

Listrak

No score
No answers yet
No answers on this topic

Support Rating

ClickDimensions

ClickDimensions 1.0
Based on 4 answers
You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
Karen Chamberlain | TrustRadius Reviewer

Listrak

No score
No answers yet
No answers on this topic

Alternatives Considered

ClickDimensions

Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
Chris Thorne | TrustRadius Reviewer

Listrak

The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. We find that we do our best work with hand-holding and account support.
shari hoenig | TrustRadius Reviewer

Return on Investment

ClickDimensions

  • Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
  • Lead scoring helps develop more qualified leads.
Emily Olson | TrustRadius Reviewer

Listrak

  • Increasing our awareness of effective marketing email campaigns
  • Reducing the effectiveness of our campaigns due to the complexity of software and inability to cancel our contract despite being LOYAL customers for 2 years.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

ClickDimensions

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Listrak

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

ClickDimensions
3.3
Listrak
6.8

Likelihood to Renew

ClickDimensions
9.0
Listrak

Usability

ClickDimensions
5.0
Listrak

Support Rating

ClickDimensions
1.0
Listrak

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