Clicktools vs. Google Surveys

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Clicktools
Score 10.0 out of 10
N/A
Clicktools is a cloud-based survey software. It enables business users to collect information through surveys, call scripts, and web forms; automatically centralize the data in CRM; and act on those insights to increase loyalty. The program is offered by Callidus Cloud, which in turn was acquired by SAP in 2017 when the companies formed a strategic partnership.N/A
Google Surveys
Score 7.6 out of 10
N/A
Google Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.
$10
per completed survey
Pricing
ClicktoolsGoogle Surveys
Editions & Modules
No answers on this topic
Surveys
10¢
per completed survey
Offerings
Pricing Offerings
ClicktoolsGoogle Surveys
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
ClicktoolsGoogle Surveys
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Clicktools
8.3
14 Ratings
6% above category average
Google Surveys
7.5
13 Ratings
4% below category average
Survey templates7.011 Ratings7.013 Ratings
Themes8.912 Ratings7.811 Ratings
Custom logo/branding8.914 Ratings7.710 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Clicktools
8.9
16 Ratings
3% above category average
Google Surveys
8.0
13 Ratings
7% below category average
Changes to live survey8.916 Ratings7.913 Ratings
Question design help8.914 Ratings7.310 Ratings
Multiple question types8.916 Ratings8.713 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Clicktools
8.0
13 Ratings
4% below category average
Google Surveys
8.3
12 Ratings
0% below category average
Survey logic flexibility8.013 Ratings8.312 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Clicktools
9.5
16 Ratings
14% above category average
Google Surveys
8.5
13 Ratings
3% above category average
Response tracking9.914 Ratings8.613 Ratings
Data export9.915 Ratings8.512 Ratings
Standard reports9.013 Ratings8.911 Ratings
Custom reports9.911 Ratings7.79 Ratings
Analytics9.011 Ratings8.711 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Clicktools
8.9
14 Ratings
6% above category average
Google Surveys
8.1
13 Ratings
3% below category average
Access controls8.914 Ratings8.412 Ratings
Compliance9.06 Ratings7.910 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Clicktools
9.0
6 Ratings
11% above category average
Google Surveys
7.9
10 Ratings
2% below category average
Vendor-offered crowdsourcing10.01 Ratings8.37 Ratings
Respondent restrictions8.06 Ratings7.59 Ratings
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User Ratings
ClicktoolsGoogle Surveys
Likelihood to Recommend
8.9
(28 ratings)
8.8
(13 ratings)
Likelihood to Renew
9.0
(12 ratings)
-
(0 ratings)
Usability
8.2
(4 ratings)
9.0
(13 ratings)
Performance
8.0
(2 ratings)
-
(0 ratings)
Support Rating
8.8
(6 ratings)
7.5
(12 ratings)
Online Training
7.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.6
(5 ratings)
-
(0 ratings)
Configurability
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
7.0
(1 ratings)
-
(0 ratings)
Product Scalability
7.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
ClicktoolsGoogle Surveys
Likelihood to Recommend
SAP
For any organization that is using salesforce.com and needs to implement a survey system that directly ties back to their salesforce.com system I would highly recommend Clicktools. We tried building our own customer satisfaction survey and it was not worth the effort, especially as our questions are ever changing. The integration with the case module was easy to configure
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Google
Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
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Pros
SAP
  • Integration with Salesforce: it is critical to us as we use Salesforce, and a lot of record management is automated thanks to great Clicktools integration with Salesforce.
  • Responsiveness of technical support: a lot of program staff across our organization use Clicktools every day, so having a quick response time to troubleshoot arising issues is important.
  • User-friendly interface: Clicktools improved their interface to make it more user-friendly which improves efficiency.
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Google
  • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
  • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
  • Run an election for board members (use of the "other" notation so that people can write in their own choices).
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Cons
SAP
  • Speed - the quality of graphics is high and a lot of info is being pulled, it can take quite a bit of time to produce results.
  • I am unable to open multiple tabs to run several functions within Clicktools simultaneously.
  • Easier/more intuitive graphics uploading.
  • Run reports based on a certain factor (i.e. if there is a particular product we continuously run reports on, I would like to see a chart comparison of how that products scores have varied over time).
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Google
  • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
  • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
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Likelihood to Renew
SAP
We have loved using Clicktools and will continue to use it for the foreseeable future. The price and Salesforce integration is what really sets it apart from any other solution out there. I have learned a great deal about surveys and how to manage them in a CRM by using Clicktools. We will certainly be renewing our contract.
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Google
No answers on this topic
Usability
SAP
ClickTools is very easy to use and get started doing the basics. Anyone will be able to easily log in an create a survey from day 1. Skip logic can be a little tricky and is less user friendly, so testing is very important. I would say that, overall, usability is good.
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Google
Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
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Performance
SAP
ClickTools is always available when I need it. The interface is quick and does not drag. Survey responses show up quickly after a survey is submitted. The survey analyzer is swift as well. There is no waiting around for something to process when you are using ClickTools.
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Google
No answers on this topic
Support Rating
SAP
I get frustrated by not being able to find the answers to my questions online by myself. I would rather search FAQs and find things that way, but it seems I always have to contact support to get the answer I need. They need a more robust support center so you can do it yourself. But on the upside, when I do contact support, they respond immediately and usually solve my problem quickly
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Google
This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
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Implementation Rating
SAP
If you are setting up integration with a CRM (Salesforce) get this done early on in the process. You can always do it later, but it's easiest to lay your foundation first and then build up and around it later
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Google
No answers on this topic
Alternatives Considered
SAP
There was no need to create survey landing pages from Salesforce for external polls, we could decide where survey results were captured in Salesforce (if at all - can report straight from CT), and with simple html skills we could brand everything
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Google
I selected Google Surveys to create them because it was free and helped to improve our overall information and data. It was easy to build it into our systems and get the data. Other survey providers have offered a larger variety of options, which have helped even more - but the higher costs were not worth the extra money.
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Return on Investment
SAP
  • Clicktools plays a crucial role in our Net Promoter Score (NPS) survey. Twice a year we deploy the survey, and because of the flexibility of ClickTools and its integration with SFDC, we've seen a 40% response rate in a survey that formally only received 6-7%.
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Google
  • Team members are more apt to respond quickly to a Google Survey request rather than a normal email - makes my job as an admin easier.
  • Easy to check on who hasn't responded - that way I only have to one-on-one follow up with select individuals instead of everyone.
  • You can customize the survey to your team's specific brand, which is especially handy if sent to those outside of our work sphere.
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ScreenShots