Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cofense PhishMe
Score 8.1 out of 10
Enterprise companies (1,001+ employees)
Cofense PhishMe is a cyber threat and phishing simulator meant to be of use in training employees to be wary against threats and also to gain information about general employee threat knowledge and preparedness. A free trial is available for small business.N/A
KnowBe4 Security Awareness Training
Score 9.0 out of 10
N/A
KnowBe4 is a security awareness and compliance training and simulated social engineering product. It is used by organizations worldwide to strengthen their security culture and reduce risk. The product includes a comprehensive suite of awareness and compliance training, real-time user coaching, AI-powered simulated social engineering, crowdsourced anti-phishing defense and an AI suite that enhances risk management through personalized training and automation. With…
$1.63
per month (billed annually) per seat
zSecurity
Score 0.0 out of 10
N/A
zSecurity, headquartered in Dublin is a provider of ethical hacking and cyber security training. They teach hacking and security to help customers become ethical hackers so they can test and secure systems from black-hat hackers. They state their goal is to educate people and increase awareness by exposing methods used by real black-hat hackers and show how to secure systems from these hackers. Additional services include penetration testing, and code review.N/A
Pricing
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Editions & Modules
No answers on this topic
Foundation
$1.63
per month (billed annually) per seat
Diamond
$1.70
per month (billed annually) per seat
Advanced
$2.79
per month (billed annually) per seat
No answers on this topic
Offerings
Pricing Offerings
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Free Trial
YesNoNo
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
YesNoNo
Entry-level Setup FeeNo setup feeOptionalNo setup fee
Additional DetailsPricing listed is for 501-1000 seats. Other levels available. For organizations with over 1,000 seats, get a quote.
More Pricing Information
Community Pulse
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Considered Multiple Products
Cofense PhishMe
Chose Cofense PhishMe
We closely looked at KnowBe4's platform as well when it came time to renew. We chose to continue with Cofense because we already had over a year's worth of data in the platform that we would lose by switching vendors.
Chose Cofense PhishMe
PhishMe is a market leader in terms of phishing simulation solutions. The customization appears unmatched when compared with competitors and the support we have experienced from Cofense has been excellent. Phish me offers lots of realistic templates which are updated regularly …
Chose Cofense PhishMe
Cofense was selected as a vendor before I was in this role. Another vendor was evaluated for additional security awareness training but not to replace the Cofense PhishMe program. We also looked at Ninjio to supplement our phishing education program.
KnowBe4 Security Awareness Training
Chose KnowBe4 Security Awareness Training
While I think PhishMe is a good product, it lacks the continuous training required once the phishing campaign is complete. SANS has a decent training platform, but training materials can become outdated. It also does not address the need to evaluate effectiveness of the …
Chose KnowBe4 Security Awareness Training
We previously used PhishMe before the cofense acquisition. At the time, it felt clunky and outlook integration was flakey. We've had much more success via training and overall usage with KnowBe4 due to effective tools and campaigns. Costs and support were also a factor, with …
Chose KnowBe4 Security Awareness Training
We looked at PhishMe, but it just didn't have the same feature set as KnowBe4. So far to us, this has been the best product we can find. There are some others that have made up ground and have some of the same features, but overall, KnowBe4 is still the best in our minds.
Chose KnowBe4 Security Awareness Training
KnowBe4 is easy to integrate with AD and Outlook so onboarding and off boarding users is easy.
The reporting, training, and templates are varied and easily changed to tailor to our business.
PhishMe is strictly a security training and reporting tool, while KnowBe4 includes …
Chose KnowBe4 Security Awareness Training
By far, KnowBe4 Security Awareness Training had the most phishing and training templates available. They also had the most professional and fun templates. that helps keep it more interesting to our users.
Chose KnowBe4 Security Awareness Training
Although Cofense was a good product, years of limited updates of any substance caused us to look into additional products. We have reduced our time of needing to review phishing emails by almost 90%. For example, 800 messages delivered into our phishing platform resulted in 650 …
Chose KnowBe4 Security Awareness Training
KnowBe4 is similar in many ways to its competitors, but has an edge in terms of training content, usability, and integration. I would like to see more technical options with our level of subscription.
Chose KnowBe4 Security Awareness Training
We knew that most of our "sister schools" used KnowBe4 Security Awareness Training and once we got in communication with the KnowBe4 Security Awareness Training team we knew it was the best product. It balances that security and robustness with ease of use and ease of …
Chose KnowBe4 Security Awareness Training
I had used KnowBe4 Security Awareness Training previously and therefore knew that it's intuitive, easy to use, quick to customize where I'm able to and works well for reporting. I did like Cofense's ability to customize training modules but ultimately went for KnowBe4 Security …
Chose KnowBe4 Security Awareness Training
Code as was strictly a phishing simulator. KnowBe4 goes beyond phishing simulations by providing security training modules, posters, and exciting new features such as QR codes.
Chose KnowBe4 Security Awareness Training
At the time we looked at the others, we found KB4 had more features and at that time was AD integrated.
Chose KnowBe4 Security Awareness Training
We have still utilized Knowbe4 for the last 3 years and on going! Hoping the pricing can come down as it is starting to become expensive especially with the current reducing IT spend and ROE
Chose KnowBe4 Security Awareness Training
I have felt the leadership of KnowBe4 was ahead in this field and has maintained a lead on others in the field. I find the platform more mature and continuing to grow in content, functionality and overall maturity. With Kevin Mitnick, a former hacker, helping to grow the …
Chose KnowBe4 Security Awareness Training
When we looked at other vendors, we felt like the platforms were relatively similar in that they would help us provide phishing exercises and education to our associates. What really set them apart was the great customer service we received from the sales team through each of …
Chose KnowBe4 Security Awareness Training
Tech guard is an up and comer and has some features that KnowBe4 could learn from. However, in terms of total product assets, it is much smaller than KB4, particularly in terms of available training modules.
Chose KnowBe4 Security Awareness Training
The other tools in this space didn't compare well in terms of easy of use, quick to implement and exceptional support.
Chose KnowBe4 Security Awareness Training
We selected based on:
- product / artifact numbers
- videos duration
Chose KnowBe4 Security Awareness Training
This product so far has outpaced anything we've looked into in the past. It seems they are on the cutting edge of hacker methods and it shows. We have a much better grasp on the topics with KnowBe4 than we ever did. Our users seem happy with the training and testing as well.
Chose KnowBe4 Security Awareness Training
I normally refer to Gartner's Magic Quadrant before selecting a product for my organization. Seeing KnowBe4 Security Awareness Training as a leader really helped boost our confidence. However we didn't want to rely only upon the Gartner's report, hence created our own test …
Chose KnowBe4 Security Awareness Training
KnowBe4 seems to be a more complete package from campaigns to training end users. We really liked the short training videos for our end users. They are pressed for time during the school year and we sometimes hesitate to break their stride with long mandatory trainings.
We push …
Chose KnowBe4 Security Awareness Training
KnowBe4 stands alone in its ability to communicate to the user what to look out for and how to be on the alert to common malicious emails. Others that I've tried just don't have the ease of use that this does. The last product was a lot more confusing for all our employees.
Chose KnowBe4 Security Awareness Training
KnowBe4 compares favorably to other competitive products.
Chose KnowBe4 Security Awareness Training
I used a trial of Cofense before making a final decision. I got quotes from them and KnowBe4 and KnowBe4 seemed much happier to work with a smaller business, and Cofense was a ridiculous cost compared to even KnowBe4's most expensive plan. I think their licensing is geared more …
Chose KnowBe4 Security Awareness Training
They don't compare. Each has its sharp points and defects, but KnowBe4 is the industry leader because of their wide range of tools and effective training program.
zSecurity

No answer on this topic

Features
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Security
Comparison of Security features of Product A and Product B
Cofense PhishMe
7.8
4 Ratings
10% below category average
KnowBe4 Security Awareness Training
8.9
350 Ratings
3% above category average
zSecurity
-
Ratings
Single sign-on capability7.44 Ratings9.0312 Ratings00 Ratings
Role-based user permissions8.24 Ratings8.7338 Ratings00 Ratings
Security Awareness Training
Comparison of Security Awareness Training features of Product A and Product B
Cofense PhishMe
7.3
4 Ratings
15% below category average
KnowBe4 Security Awareness Training
8.3
382 Ratings
2% below category average
zSecurity
-
Ratings
Training Content Library7.24 Ratings8.6379 Ratings00 Ratings
Multilingual Training Content7.14 Ratings8.3215 Ratings00 Ratings
Training Gamification7.13 Ratings7.7316 Ratings00 Ratings
Industry-Specific Security Training7.83 Ratings7.5334 Ratings00 Ratings
Individualized Security Training Plans6.93 Ratings8.2324 Ratings00 Ratings
Phishing Simulations7.23 Ratings9.3377 Ratings00 Ratings
Security Reporting8.03 Ratings8.5367 Ratings00 Ratings
Integration with Security Tech Stack7.33 Ratings8.1219 Ratings00 Ratings
Best Alternatives
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Small Businesses
Barracuda Email Protection
Barracuda Email Protection
Score 8.7 out of 10
Barracuda Email Protection
Barracuda Email Protection
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Barracuda Email Protection
Barracuda Email Protection
Score 8.7 out of 10
Medium-sized Companies
Hoxhunt
Hoxhunt
Score 8.9 out of 10
Hoxhunt
Hoxhunt
Score 8.9 out of 10
Hoxhunt
Hoxhunt
Score 8.9 out of 10
Enterprises
Hoxhunt
Hoxhunt
Score 8.9 out of 10
Hoxhunt
Hoxhunt
Score 8.9 out of 10
Hoxhunt
Hoxhunt
Score 8.9 out of 10
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User Ratings
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Likelihood to Recommend
8.7
(28 ratings)
9.2
(705 ratings)
-
(0 ratings)
Likelihood to Renew
9.1
(1 ratings)
10.0
(56 ratings)
-
(0 ratings)
Usability
7.3
(2 ratings)
9.3
(196 ratings)
-
(0 ratings)
Availability
-
(0 ratings)
9.6
(20 ratings)
-
(0 ratings)
Performance
-
(0 ratings)
9.6
(21 ratings)
-
(0 ratings)
Support Rating
9.1
(4 ratings)
7.9
(260 ratings)
-
(0 ratings)
In-Person Training
-
(0 ratings)
8.8
(5 ratings)
-
(0 ratings)
Online Training
9.1
(1 ratings)
9.4
(17 ratings)
-
(0 ratings)
Implementation Rating
8.2
(1 ratings)
8.2
(24 ratings)
-
(0 ratings)
Configurability
-
(0 ratings)
8.9
(16 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.1
(39 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
6.5
(8 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
9.6
(21 ratings)
-
(0 ratings)
Professional Services
-
(0 ratings)
8.9
(12 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
9.6
(17 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
9.6
(16 ratings)
-
(0 ratings)
User Testimonials
Cofense PhishMeKnowBe4 Security Awareness TrainingzSecurity
Likelihood to Recommend
Cofense
Cofense PhishMe is an excellent solution for scenarios where it will be sold as a managed service. I believe that PhishMe is too expensive for many clients and instead would benefit from the economies of scale where an MSSP sells it as part of a whole service, which offers the analysts and reporting included. PhishMe is excellent for training and awareness of Phishing, but shouldn't replace mandatory training for new joiners or yearly refreshers, it should only be used as an additional training option.
Read full review
KnowBe4
I think the most important factor is that our risk has decreased significantly among staff. Our staff is well below the industry (Education) benchmark in terms of users that are "prone to phishing". We also have multiple instances over the years where employees have stopped real efforts to access data illegally or an attempt to take funds from our institution
Read full review
zSecurity, Ltd
No answers on this topic
Pros
Cofense
  • It gives clear-cut segregation of different parts of an email, header, text and HTML body, URL, attachments, HTML preview and some analytical insight like "similar reports." This distinctive approach actually helps reduce data overload during an analysis.
  • The URLs captured here pass through an automatic reputation check [in our case VirusTotal] and add a tag of the reputation. If it is a well-known bad URL the tag helps us take the decision fast.
  • For creating automation rules on the reported emails the "Recipes" section is really helpful. We can create easy recipes [or rules ] to handle a huge flow of reports and also we can create more sophisticated rules depending on the Cyber intelligence feed to catch the really bad currently less known attack attempts by malicious emails.
  • The "Threat Indicators" section is also useful to use as a threat intelligence source to check the URLs for their maliciousness.
Read full review
KnowBe4
  • Phish tests can be set to various difficulty levels as staff becomes more knowledgeable in catching phish emails.
  • Automated phish tests and training save a lot of admin time. The product can also test for phone and USB stick practices.
  • The phish alert button in Outlook, along with PhishER and PhishFlip allow easy managing and response to actual phishing emails.
  • The interactive training is well designed to cover all types of phishing and safe email and phone behavior.
Read full review
zSecurity, Ltd
No answers on this topic
Cons
Cofense
  • Completely switching to the new UI - Most is redesigned, but some old elements remain
  • Ability to spoof known brands - limited in scope now and you are not allowed to use fully "convincing" campaigns that we are seeing in the wild
  • Ability to own and manage own domains - right now adding a new company domain requires a ticket, allow us to add/verify ourselves
Read full review
KnowBe4
  • Many items in the library aren't applicable to our use case, and it's sometimes difficult to filter out what I'm looking for.
  • I don't love the training dashboard, but maybe that's just a "me" thing.
  • Setting up groups can be tedious.
Read full review
zSecurity, Ltd
No answers on this topic
Likelihood to Renew
Cofense
No answers on this topic
KnowBe4
No question, KnowBe4 Security Awareness Training is a great value to our organization. Properly training our users in the proper use of email and how to be aware of possible dangerous emails is incredibly important now. Also, training users in the best practices for phone calls, as well as internet browsing can prevent data or information from being stolen or exposed. Users have even benefited when using their personal devices as a result of the trainings they have received at work.
Read full review
zSecurity, Ltd
No answers on this topic
Usability
Cofense
Its built with UX in mind and is aimed at non-tech people, to ensure that almost everyone can run the campaign. But if we go deeper - sometimes you will need an HTML editor or support in order to figure out some advanced edits you might want to add in your scenarios.
Read full review
KnowBe4
The training videos we have access to are high quality, and provide a wide variety. The Inside Man videos has a cult following within our organization, and has driven a much greater interest in security awareness. And KB4's willingness to negotiate pricing for us as a nonprofit has been very valuable to us as well.
Read full review
zSecurity, Ltd
No answers on this topic
Reliability and Availability
Cofense
No answers on this topic
KnowBe4
There have only been a handful of outages in the 2 years we have had the product. Even during those instances, parts of the system were still operational
Read full review
zSecurity, Ltd
No answers on this topic
Performance
Cofense
No answers on this topic
KnowBe4
Pages load quickly, filter/sort quickly, and don't slow down or freeze. Everything is smooth and very easy to use. There are a places in the UI where you can forget how to get there, but other than that everything is great. We have had no issues using any part of the website.
Read full review
zSecurity, Ltd
No answers on this topic
Support Rating
Cofense
I have not had to use their support for pretty much anything. The software works well, and is very intuitive. I would imagine their support would be rather basic as there is not too much that can go wrong with a report phishing button, and if it were I would probably consider a different software.
Read full review
KnowBe4
Tech prod support is great! I did have to ask for a new customer success rep, needed a more experienced person to match my 12 years of experience running Cybersec training programs. Would suggest that more matching of rep level of knowledge to client level knowledge would help.
Read full review
zSecurity, Ltd
No answers on this topic
In-Person Training
Cofense
No answers on this topic
KnowBe4
Helpful and knowledgeable account managers have helped us navigate and use the system to our full potential
Read full review
zSecurity, Ltd
No answers on this topic
Online Training
Cofense
It's a must, even if you are never going to use the tool. Cofense aims to provide phishing training first and tool second.
Read full review
KnowBe4
confusing question. I inherited this application so I didnt get any formal training other than the person who was leaving. The CSM provided some later on when I asked in a zoom call
Read full review
zSecurity, Ltd
No answers on this topic
Implementation Rating
Cofense
There are some hiccups, but there are meant to be, when you implement something in a large scale enterprise.
Read full review
KnowBe4
The implementation went really well and KnowBe4 was there the whole time on setup to make sure things were setup correctly. The only thing we had to figure out on our own was to script users automatically being added to security groups. So that when they sync to knowBe4 from AD they are placed into the same/correct groups.
Read full review
zSecurity, Ltd
No answers on this topic
Alternatives Considered
Cofense
Cofense PhishMe was the first choice for us as the user interface as well as their bundle package with Cofense Triage and Vision has helped the organisation to alleviate the overall security awareness posture. The other vendors did not provide a vast range of phishing scenarios as compared to Cofense PhishMe platform.
Read full review
KnowBe4
KnowBe4 offered a significantly more favorable cost-benefit ratio compared to other solutions. Its seamless integration with our existing infrastructure—particularly Active Directory and email systems—was the most compatible with our operational and security requirements.
Read full review
zSecurity, Ltd
No answers on this topic
Contract Terms and Pricing Model
Cofense
No answers on this topic
KnowBe4
I was not involved in the pricing, billing or contract terms.
Read full review
zSecurity, Ltd
No answers on this topic
Scalability
Cofense
No answers on this topic
KnowBe4
The product scales greatly. As long as you upgrade the license to support the number of users you are needing, adding in those new users is easy. Also getting those users set up with trainings/campaigns is very easy as well
Read full review
zSecurity, Ltd
No answers on this topic
Professional Services
Cofense
No answers on this topic
KnowBe4
The team was great to work with and took their time to ensure that we knew what we were doing with the product and that it was set up to meet the specific needs of our organization. This wasn't just a cookie-cutter deployment, but rather they focused specifically on our needs.
Read full review
zSecurity, Ltd
No answers on this topic
Return on Investment
Cofense
  • Recipes in the system are capable of handling almost 2x what an analyst does, which cuts down the efforts [of] an analyst and provides more time for accurate strategies.
  • With roughly 90% false positives coming through, the remaining 10% of true positives need as much attention as they can get for the full investigation and analysis.
  • 1,500 or more phishing messages can come through in a given week and the amount of time/employees required to review this without a tool like Cofense is surely beyond [the] expected/anticipated budget.
Read full review
KnowBe4
  • There is really no way one can make all the needed trainings with in house resources anymore! The cost for this would be way way more than that of any platform!
  • There is no way to even calculate the damage a company would suffer in case of a cybersecurity breach! So the cost for the use of the KnowBe4 Security Awareness Training platform if minimal compared to that of a possible breach!
  • The cost of creating content for security awareness training is no longer realistic for a company. This is really no option, and it is in no way comparable to the cost of access to the training material available in the KnowBe4 Security Awareness Training platform. Also the training content needs to be constantly updated!
Read full review
zSecurity, Ltd
No answers on this topic
ScreenShots

Cofense PhishMe Screenshots

Screenshot of Image 1 – Board of Directors (BOD) report showcasing results of your phishing defense programScreenshot of Image 2 – Create New Scenario PageScreenshot of Image 3 – Intelligent Program Automation using PlaybooksScreenshot of Image 4 – Organizational Suspicious Email Reporting StatisticsScreenshot of Image 5 – Phishing Scam Announcement Templates

KnowBe4 Security Awareness Training Screenshots

Screenshot of The Phishing Dashboard. This displays how end users are doing at-a-glance and in comparison to peers across industries with Industry Benchmarking.Screenshot of KnowBe4's partners, including The Security Awareness Company, Popcorn Training, exploqii, Twist & Shout, El Pescador, CLTRe, Saya University, and MediaPRO. Together, they create security awareness training content available in the ModStore.Screenshot of A security training quiz question showing "Security Moments Series: Spot the Bad Link" asking what Lisa should do when receiving an unexpected email with an HTML attachment, with three answer options and Submit/Cancel buttons.Screenshot of The AIDA Phishing Template Generator interface, which displays a customizable phishing simulation tool with template setup options on the left and a preview of a generated "Annual Bonus Announcement" email featuring a QR code attack vector on the right.Screenshot of The AIDA Configure Training interface, which displays settings for personalized remedial phishing training, including user enrollment options, completion timeframes, knowledge refresher schedules, and notification preferences, with an "Activate Remedial Training" button to implement the configuration.