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Cognism vs. LinkedIn Sales Navigator for Gmail (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cognism

    Score8.4 out of 10
    N/ACognism is GDPR-compliant B2B sales and marketing lead generation platform, providing B2B revenue teams with a blend of real-time company, people and event data to streamline prospecting.N/A

    LinkedIn Sales Navigator for Gmail (discontinued)

    Score8.5 out of 10
    N/ALinkedIn Sales Navigator for Gmail (formerly Rapportive) was offered as a Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which made some features of LinkedIn Sales Navigator accessible from within user's email inbox. But the products are…

    $0

    per month

    Pricing
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Considered Both Products
    Cognism
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    No answers on this topic
    89%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    9 Answers
    Features
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Prospecting
    Comparison of Prospecting features of Cognism and LinkedIn Sales Navigator for Gmail (discontinued)
    Feature
    Cognism
    8.5
    4 Ratings
    10% above category average
    LinkedIn Sales Navigator for Gmail (discontinued)
    8.3
    21 Ratings
    7% above category average
    Advanced search8.74 Ratings9.019 Ratings
    Identification of new leads8.04 Ratings7.521 Ratings
    List quality8.24 Ratings9.019 Ratings
    List upload/download9.34 Ratings8.017 Ratings
    Ideal customer targeting8.04 Ratings8.520 Ratings
    Load time/data access9.04 Ratings8.020 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Cognism and LinkedIn Sales Navigator for Gmail (discontinued)
    Feature
    Cognism
    7.8
    4 Ratings
    1% above category average
    LinkedIn Sales Navigator for Gmail (discontinued)
    9.0
    24 Ratings
    15% above category average
    Contact information8.04 Ratings8.022 Ratings
    Company information7.74 Ratings9.024 Ratings
    Industry information7.74 Ratings10.023 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Cognism and LinkedIn Sales Navigator for Gmail (discontinued)
    Feature
    Cognism
    8.4
    4 Ratings
    12% above category average
    LinkedIn Sales Navigator for Gmail (discontinued)
    6.9
    22 Ratings
    8% below category average
    Lead qualification process7.74 Ratings8.018 Ratings
    Smart lists and recommendations7.74 Ratings8.018 Ratings
    Salesforce integration9.73 Ratings5.516 Ratings
    Company/business profiles8.04 Ratings7.522 Ratings
    Alerts and reminders9.33 Ratings8.015 Ratings
    Data hygiene8.33 Ratings4.020 Ratings
    Automatic data refresh7.74 Ratings7.520 Ratings
    Tags7.74 Ratings7.017 Ratings
    Filters and segmentation9.34 Ratings6.518 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Cognism and LinkedIn Sales Navigator for Gmail (discontinued)
    Feature
    Cognism
    9.5
    2 Ratings
    24% above category average
    LinkedIn Sales Navigator for Gmail (discontinued)
    7.5
    15 Ratings
    1% above category average
    Sales email templates10.02 Ratings8.014 Ratings
    Append emails to records9.02 Ratings7.015 Ratings
    Best Alternatives
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    LinkedIn Sales Navigator
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Likelihood to Recommend
    9.5
    (6 ratings)
    9.0
    (26 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (2 ratings)
    Usability
    8.7
    (4 ratings)
    8.5
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    CognismLinkedIn Sales Navigator for Gmail (discontinued)
    Likelihood to Recommend
    Cognism
    Cognism works great for startups, scale-ups and large enterprises. It helps us close deals faster because we can very easily find the right people who can move our deal forward fast, and reach them directly instead of having to go through an HQ number/gatekeeper. It also saves us hours and hours on research we'd otherwise have to do manually.
    Incentivized
    Read full review
    Discontinued Products
    The Sales Navigator has allowed us to increase our awareness of our potential lead pool and has allowed us to grow our customer base. The system is easy to use and allows us to have great control over the number of leads we can see and the number of leads that we can connect to. Using the system has also helped us in being able to manage the number of leads that we can send.
    Incentivized
    Read full review
    Pros
    Cognism
    • They give us a headsup if the phone number is direct, mobile, or HQ
    • They advise us if the email is verified - that reduces our bounce rate.
    • They also advise us if our prospect's number is in the DNC list
    Incentivized
    Read full review
    Discontinued Products
    • Has many filter capabilities for me to find exactly who I am looking for.
    • Integrates with other prospecting tools to create a well rounded with the information it can collect.
    • Integrates with SFDC- automatically uploads them as leads.
    • Integrates with Salesloft for me to easily start the cadence.
    Incentivized
    Read full review
    Cons
    Cognism
    • The mobile number quality needs to improve as the connect rate is lower
    • It should also add sub industries to contract the list and find ICP
    • The AI assistant is not ideal
    Incentivized
    Read full review
    Discontinued Products
    • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
    • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
    Incentivized
    Read full review
    Likelihood to Renew
    Cognism
    No answers on this topic
    Discontinued Products
    Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
    Read full review
    Usability
    Cognism
    Cognism's UI is modern and sleek. While some functions like setting up sequences required a few more clicks than I think is necessary, every other feature is intuitive and easy to use. Everything is easy to find and users are able to quickly navigate to where they need to go for different use cases like research, email creation and sequence building
    Incentivized
    Read full review
    Discontinued Products
    The user interface is very user-friendly and easy to navigate. The workflow is an easy thing to incorporate into your day-to-day as a sales person. It’s very rare that I come across a glitch or website slowness. The collaborative Aspect is also a plus when I am working with others on my sales team
    Incentivized
    Read full review
    Support Rating
    Cognism
    No answers on this topic
    Discontinued Products
    I have never used Their support
    Incentivized
    Read full review
    Alternatives Considered
    Cognism
    Cognism is great as its positioned itself in the middle of the pack from a pricing perspective, as it provides quality data for campaigns. The lower and cheaper options do offer it at a fraction of the cost but that just means that data quality is lower. Cognism is the best allrounder
    Incentivized
    Read full review
    Discontinued Products
    LinkedIn Sales Navigators provides different services than most other products and has the unique ability to take advantage of LinkedIn's proprietary user data. That also comes with a drawback that the system is dependent on users to update their data in a timely and accurate manner in order to get the correct intel back to users. I'd recommend other products like Seamless.ai or MediaRadar for more accurate and updated contact information, but also to use LinkedIn Sales Navigator for Gmail for better market and company intel, timely pitching opportunities and seamless integration between Gmail and LinkedIn.
    Incentivized
    Read full review
    Return on Investment
    Cognism
    • The bounce rate is lower now by 50%
    • The lead quality is improved by 20%
    • We need all in one platform so we dont have to navigate between bundle of tools
    Incentivized
    Read full review
    Discontinued Products
    • Really lets me leverage my entire business network
    • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
    • We have no other system like it, so it's irreplaceable for us
    Incentivized
    Read full review
    ScreenShots