Conga Advantage CPQ vs. SAP Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Conga Advantage CPQ
Score 8.9 out of 10
N/A
Conga CPQ empowers sales, partners, and customers to efficiently configure complex products and services offerings, and provide personalized prices and quotes, utilizing codified product and pricing information - to drive higher win rates and a more pleasurable buying experience. Conga CPQ also helps to maintain a single price book, discounting structure, and quoting structure across all channels. With an API-first approach, configuration, pricing, or quoting…
$35
per month per user
SAP Sales Cloud
Score 8.6 out of 10
N/A
SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.N/A
Pricing
Conga Advantage CPQSAP Sales Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Conga Advantage CPQSAP Sales Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Conga Advantage CPQSAP Sales Cloud
Features
Conga Advantage CPQSAP Sales Cloud
CPQ
Comparison of CPQ features of Product A and Product B
Conga Advantage CPQ
8.5
65 Ratings
3% below category average
SAP Sales Cloud
-
Ratings
Quote sharing/sending8.860 Ratings00 Ratings
Product configuration9.160 Ratings00 Ratings
Configuration options8.860 Ratings00 Ratings
Pricing rules8.660 Ratings00 Ratings
Price adjustment9.061 Ratings00 Ratings
Purchase history and open contracts7.649 Ratings00 Ratings
Guided selling/Sales portal8.546 Ratings00 Ratings
CPQ reporting & analytics7.054 Ratings00 Ratings
CPQ-CRM integration8.657 Ratings00 Ratings
Attachments to quotes8.955 Ratings00 Ratings
Order capturing8.831 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.5
154 Ratings
8% above category average
Customer data management / contact management00 Ratings8.3146 Ratings
Workflow management00 Ratings8.7148 Ratings
Territory management00 Ratings8.2132 Ratings
Opportunity management00 Ratings9.0144 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.2138 Ratings
Contract management00 Ratings8.0135 Ratings
Quote & order management00 Ratings8.7135 Ratings
Interaction tracking00 Ratings8.8139 Ratings
Channel / partner relationship management00 Ratings8.5133 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.9
132 Ratings
14% above category average
Case management00 Ratings8.7127 Ratings
Call center management00 Ratings9.1116 Ratings
Help desk management00 Ratings8.8117 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.1
133 Ratings
5% above category average
Lead management00 Ratings8.1132 Ratings
Email marketing00 Ratings8.1113 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.3
145 Ratings
7% above category average
Task management00 Ratings8.4137 Ratings
Billing and invoicing management00 Ratings8.3115 Ratings
Reporting00 Ratings8.2133 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.4
143 Ratings
9% above category average
Forecasting00 Ratings8.1133 Ratings
Pipeline visualization00 Ratings8.9134 Ratings
Customizable reports00 Ratings8.1138 Ratings
Customization
Comparison of Customization features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.1
140 Ratings
6% above category average
Custom fields00 Ratings7.9140 Ratings
Custom objects00 Ratings7.9133 Ratings
Scripting environment00 Ratings8.6116 Ratings
API for custom integration00 Ratings8.1125 Ratings
Security
Comparison of Security features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
9.2
143 Ratings
9% above category average
Single sign-on capability00 Ratings9.3137 Ratings
Role-based user permissions00 Ratings9.1137 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
9.0
100 Ratings
18% above category average
Social data00 Ratings8.7100 Ratings
Social engagement00 Ratings9.496 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.5
119 Ratings
12% above category average
Marketing automation00 Ratings8.3115 Ratings
Compensation management00 Ratings8.795 Ratings
Platform
Comparison of Platform features of Product A and Product B
Conga Advantage CPQ
-
Ratings
SAP Sales Cloud
8.3
124 Ratings
8% above category average
Mobile access00 Ratings8.3124 Ratings
Best Alternatives
Conga Advantage CPQSAP Sales Cloud
Small Businesses
QuoteWerks
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Score 9.7 out of 10
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Score 10.0 out of 10
Medium-sized Companies
QuoteWerks
QuoteWerks
Score 9.7 out of 10
Kintone
Kintone
Score 9.7 out of 10
Enterprises
Everstage
Everstage
Score 9.1 out of 10
Creatio
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Score 9.3 out of 10
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User Ratings
Conga Advantage CPQSAP Sales Cloud
Likelihood to Recommend
8.9
(82 ratings)
8.5
(165 ratings)
Likelihood to Renew
9.8
(10 ratings)
8.1
(15 ratings)
Usability
8.0
(3 ratings)
7.0
(10 ratings)
Availability
10.0
(2 ratings)
9.1
(2 ratings)
Performance
10.0
(2 ratings)
9.1
(2 ratings)
Support Rating
6.0
(4 ratings)
5.9
(13 ratings)
Online Training
7.0
(1 ratings)
9.1
(3 ratings)
Implementation Rating
1.0
(3 ratings)
7.6
(4 ratings)
Configurability
-
(0 ratings)
9.1
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
9.1
(1 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
-
(0 ratings)
8.6
(125 ratings)
Professional Services
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Conga Advantage CPQSAP Sales Cloud
Likelihood to Recommend
Conga
It is well suited to providing quick pricing recommendations, allowing those who are quoting to get our agreements out efficiently. Where I find there may be some limitations is around the details that it uses to establish recommendations and the overrides. For example it would be nice to have a way to set overrides for those criteria like length of agreement, etc. and have it apply across the board
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SAP
SAP Sales Cloud is highly suited for manufacturing and distribution enterprises and especially for people and companies who are already into SAP architecture. It is also great for industries which are consumer-packaged goods oriented, and it is highly structured for B2B sales which has predictive pipelines. I would say it is less suited for hyper growth or newer startups, especially people who are not familiar with the SAP ERP. It is multi-dimensional and has complex matrix structures, so it is a bit difficult to learn, and it might be daunting for new people.
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Pros
Conga
  • The perceived power strength is that it is supposed to contain CPQ, Contract Management, Document generation and template manipulation, and cash/invoice process all in one wrapped package.
  • It was developed on the Force.com platform.
  • They provide multiple releases of their product per year.
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SAP
  • I love its ability to automate the entire sales process for us.
  • Another thing I love is how it combines data from different touchpoints to provide a 360-degree view of the customer.
  • What I like best about SAP Sales Cloud is the real-time analytics it provides for my organization.
Read full review
Cons
Conga
  • Our number one complaint with Conga CPQ has been speed. In my experience, Conga CPQ is extremely slow, especially for large orders.
  • In my opinion, the configuration methods of Conga CPQ are outdated and error-prone. One literally puts configurations into string-based custom settings, including the API field names. This often leads to deployment issues and run-time configuration errors.
  • In my experience, Conga CPQ is everything but simple to develop. You need things like a 12-step pricing callback to support custom pricing.
  • In my experience, Conga CPQ support is not responsive.
  • When it comes time to lock in a renewal contract for Conga CPQ, in my experience, they delay engagement, so you are truly behind the 8 ball when it comes time to decide if you are going to continue with Conga CPQ.
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SAP
  • One area of concern is the many data silos that are present within SAP sales cloud
  • While creating filters for accessing sales lead reports, the accuracy is missing sometimes.
  • The product is quite vast and a lot more learning material and knowledge base documents are required.
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Likelihood to Renew
Conga
The rating is based on several things: 1) Ongoing support requirements being able to be addressed by cross training existing Salesforce administrators 2) Apttus superior corporate vision for the quote to cash space 3) Apttus execution of the corporate vision with automated agents (Max), and Artificial Intelligence/Machine Learning offerings to leverage the investment in Configure Price Quote 4) Apttus corporate health and investment in the product line
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SAP
SAP sales enables organizations to manage their sales activities, such as inquiries, quotations, orders, deliveries, billing, and payments. Also integrates with other SAP modules, such as finance, logistics, and marketing, to provide a comprehensive solution for managing the entire sales cycle. thats makes SAP a good choice
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Usability
Conga
Conga CPQ is a great tool but lacks good support and [a] very limited knowledge base which doesn't include day to day errors which users face, thus leading us to support and take more time in turn. Also cart performance can be improved drastically which will enhance the user experience as the user doesn't have to wait for the pricing.
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SAP
In short, SAP CRM is a complete service that will help improve marketing strategy and productivity. It covers various topics, from big data analytics to resource management and housing sales data. SAP CRM has a long list of features and can do them all.
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Reliability and Availability
Conga
I have not heard of any issue
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SAP
Product was mostly available. A couple accessibility issues did exist when sending API calls, and there was either no response, or a delayed response.
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Support Rating
Conga
Tier1/tier 2 support can only handle native functionality. Customizations have to be escalated to developers which aren’t included in the support program.

I go ahead and copy the people I directly worked with on implementation for assistance. I would rate them an 8 for support assistance.
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SAP
SAP's customer service is quick and efficient, with a response time of fewer than some minutes. In either case, you'll get instant help from the vendor or online forums. In addition, the vendor provides excellent global support for this tool. Like Salesforce, SugarCRM, etc., it's probably fine as a standalone CRM option.
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Online Training
Conga
We attended 5 hours worth of webinars early on.

We had to understand how objects worked to figure out how to structure our data.

I would have liked more in-depth training but it would have been an additional cost
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SAP
Training was mostly completed over a couple conference calls, and reading the API documentation. Our developers were able to implement quickly after reading the documentation.
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Implementation Rating
Conga
Be iterative. Take the opportunity to build a catalog based on how Apttus works well. Learn the tool yourself or use an SI. Take the time to build a configuration / pricing migration tool with X-Author for Excel or roll your own. Stick with OOTB Apttus as any customization will cost you every time a new version is released
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SAP
I would rate the implementation a 7. While the process overall was successful, there were challenges related to data migration, integration with other systems, and initial user adoption. However, the support from SAP during the implementation phase was helpful, and we were able to resolve the major issues as the process progressed.
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Alternatives Considered
Conga
We selected Apttus CPQ over SteelBrick due to the simplicity of SteelBrick's out of the box pricing and ability to customize quoted products. As a global organization with selling a highly configurable products, we felt the ability of Apttus to handle our requirements as standard functionalty rather than a customization was a material difference between the platforms.
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SAP
These other products are not fully focused on sales. Of course you can create a workflow for your employees but they have too much info that youll probably won't end Up using. Also their AI assistance is not that accurate when you need some advice or personalized Insights. That's why we swapped to another software that was focused on the sales funnel.
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Scalability
Conga
No answers on this topic
SAP
1. It much needed to the end-user like sales person and marketing team to read the real time analysis for better decision making and deal closing. 2. Cost calculation and tracking becomes easier on go. 3. HR department, sales and marketing teams are getting insights for further improvement of the process of sales and conversion rate. 4. Easier to know customer behavior and taste.
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Return on Investment
Conga
  • The ability to generate engineered configurations that is right by construction has reduced the cycle time of the customer engagement. The fact that we are able to guide the process and end up with a validated bill of material reduces the iterations with the customers.
  • As long as the validations rules are correct the generated bill of material is accurate. We are now looking at using Apttus to perform quality checks in our product rules since the tool is able to test different configurations quickly and efficiently.
  • Configuration that use to take weeks and consumed valuable engineering resources has been transformed to become a customer facing application that is simple enough for customer to self-service.
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SAP
  • Integration with additional sales tools, such as LinkedIn Sales Navigator, greatly improves the speed and efficiency of our entire process.
  • Standard templates facilitate easy and efficient lead interaction.
  • The time is reduced and representative job productivity increases when SAP Sales Cloud is used.
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ScreenShots

Conga Advantage CPQ Screenshots

Screenshot of the Product's Capabilities. It can validate any combination of rules & constraints with an unlimited number of configuration attributes​.Screenshot of the interface to model & deploy any pricing structure or strategy​ - pricing intelligence & discounting rules​ and profitability insights ​& margin visibility​.Screenshot of the interface for product & pricing configurations​, for simple and complex products.Screenshot of the quoting interface.

SAP Sales Cloud Screenshots

Screenshot of the SAP Sales Cloud dashboard, where users can can automate critical selling processes and give sellers AI-based recommendations. The dashboard features:
Cloud deployment
A unified view of customers
An optimised mobile selling experience
AI-driven insights, recommendations, and analytics
Embedded generative AI highlights and summarization