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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Tableau Cloud

    Score8.1 out of 10
    N/ATableau Cloud (formerly Tableau Online) is a self-service analytics platform that is fully hosted in the cloud. Tableau Cloud enables users to publish dashboards and invite colleagues to explore hidden opportunities with interactive visualizations and accurate data, from any browser or mobile device.

    $15

    per month per user

    Pricing
    Constant ContactTableau Cloud
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Tableau Viewer
    $15
    per month billed annually per user
    Enterprise Viewer
    $35
    per month billed annually per user
    Tableau Explorer
    $42
    per month billed annually per user
    Enterprise Explorer
    $70
    per month billed annually per user
    Tableau Creator
    $75
    per month billed annually per user
    Enterprise Creator
    $115
    per month billed annually per user
    Tableau+
    Contact Sales
    Offerings
    Pricing Offerings
    Constant ContactTableau Cloud
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
    More Pricing Information
    Community Pulse
    Constant ContactTableau Cloud
    Considered Both Products
    Constant Contact
    No answer on this topic
    Tableau
    No answer on this topic
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    96%
    Would buy again
    27 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    92%
    Delivers good value for the price
    22 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    89%
    Happy with the feature set
    25 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    100%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    100%
    Implementation went as expected
    13 Answers
    Features
    Constant ContactTableau Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    Tableau Cloud
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.7104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.373 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences7.962 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    8.5
    117 Ratings
    10% above category average
    Tableau Cloud
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    Tableau Cloud
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    7.6
    74 Ratings
    7% below category average
    Pixel Perfect reports00 Ratings7.656 Ratings
    Customizable dashboards00 Ratings8.774 Ratings
    Report Formatting Templates00 Ratings6.663 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    7.6
    74 Ratings
    5% below category average
    Drill-down analysis00 Ratings8.574 Ratings
    Formatting capabilities00 Ratings7.371 Ratings
    Integration with R or other statistical packages00 Ratings6.147 Ratings
    Report sharing and collaboration00 Ratings8.672 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    7.8
    72 Ratings
    5% below category average
    Publish to Web00 Ratings8.668 Ratings
    Publish to PDF00 Ratings7.567 Ratings
    Report Versioning00 Ratings7.655 Ratings
    Report Delivery Scheduling00 Ratings8.559 Ratings
    Delivery to Remote Servers00 Ratings6.738 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    7.9
    70 Ratings
    1% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.267 Ratings
    Location Analytics / Geographic Visualization00 Ratings8.366 Ratings
    Predictive Analytics00 Ratings7.857 Ratings
    Pattern Recognition and Data Mining00 Ratings7.26 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    8.4
    69 Ratings
    1% below category average
    Multi-User Support (named login)00 Ratings8.363 Ratings
    Role-Based Security Model00 Ratings7.756 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.659 Ratings
    Report-Level Access Control00 Ratings8.87 Ratings
    Single Sign-On (SSO)00 Ratings8.754 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    7.5
    59 Ratings
    3% below category average
    Responsive Design for Web Access00 Ratings7.457 Ratings
    Mobile Application00 Ratings7.744 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.851 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Constant Contact and Tableau Cloud
    Feature
    Constant Contact
    -
    Ratings
    Tableau Cloud
    7.0
    41 Ratings
    10% below category average
    REST API00 Ratings8.036 Ratings
    Javascript API00 Ratings7.534 Ratings
    iFrames00 Ratings6.833 Ratings
    Java API00 Ratings5.729 Ratings
    Themeable User Interface (UI)00 Ratings6.735 Ratings
    Customizable Platform (Open Source)00 Ratings7.232 Ratings
    Best Alternatives
    Constant ContactTableau Cloud
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.2 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactTableau Cloud
    Likelihood to Recommend
    9.8
    (135 ratings)
    8.9
    (76 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (12 ratings)
    8.6
    (29 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    8.7
    (20 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.0
    (49 ratings)
    Data Sources
    -
    (0 ratings)
    8.3
    (49 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant ContactTableau Cloud
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Tableau
    If you're using Tableau as the primary BI tool, then Tableau Cloud is well suited to publish and share the results with a wide(r) audience. It is well suited for various degrees of self-service proficiency, from pure consumers of analytical work to more advanced users who can use web editing for smaller or larger adjustments, and even for desktop power users who will publish their work to Tableau Cloud. It has many good ways to organize the content and make it easily accessible via search, favorites, folders, collections ("playlists for your data"), or history ("recents"). It might not be ideally suited if there are many on-prem sources to be used (even though there are options to connect them) or if you have very special requirements regarding custom server setup, which is limited in a shared cloud environment like Tableau Cloud.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Tableau
    • Tableau Online is completely cloud based and that's why the reports and dashboards are accessible even on the go. One doesn't always need to access the office laptop to access the reports.
    • The visualizations are interactive and one can quickly change the level at which they want to view the information. For example, one person might be more interested in looking at the country level performances rather than client level. This is intuitive and one doesn't need to create multiple reports for the same.
    • The feature to ask questions in plain vanilla English language is great and helpful. For quick adhoc fact checks one can simply type what they are looking for and the Natural Language Programming algorithms under the hood parse the query, interpret it and then fetch the results accordingly in a visual form.
    Incentivized
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    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Tableau
    • Can be a steep learning curve for new users
    • Modeling and building algorithms aren't always intuitive and take some testing/retesting to ensure it's working as it should
    • Inability to integrate easily with our HRIS platform. Reports are pulled from HRIS at various intervals and uploaded into Tableau
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Tableau
    No answers on this topic
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Tableau
    Based on comments from our clients, I awarded it this grade. Non-technical customers frequently compliment us on the ease with which they can utilize Tableau Online. Usability is rarely a source of contention amongst our customers. Few complaints have come from me as a user of our internal products.
    Incentivized
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    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
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    Tableau
    No answers on this topic
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Tableau
    No answers on this topic
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Tableau
    I have not had any issues that require customer support from Tableau at this time, which speaks well to Tableau. I have taken an online course with Tableau and it was very professional and well done, so based on that I would assume a similar level of quality for their customer service.
    Incentivized
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    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Tableau
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Tableau
    In determining whether to go with Tableau Online versus Alteryx, two important factors stood out in determining our go-to solution. First, while Alteryx is an impressive tool for data cleansing, it did not stack up in terms of data visualization capabilities. Tableau, on the other hand, provided us everything we needed in terms of visualizing our data and analytics. The second factor is cost. Well neither solution would be considered cheap, Tableau was the more cost effective solution for our needs.
    Incentivized
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    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Tableau
    No answers on this topic
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Tableau
    • When we release new products, we are now able to quickly see data and toggle between current periods and previous to see performance
    • Generating new reports requires less IT time to build
    • Data can be shared across many different device types
    • We now have integration where our customers can extract data from our software more easily-this was a big ask from our customers
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.