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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contently

    Score9.9 out of 10
    N/AContently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A

    Heap

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.

    $0

    per month

    Pricing
    ContentlyHeap
    Editions & Modules
    No answers on this topic
    Free
    $0
    Up to 10k sessions/month
    Growth
    Starting at $3,600 annually
    Up to 300k sessions/year
    Pro
    Contact Heap Sales
    Custom sessions per month and unlimited projects
    Premier
    Contact Heap Sales
    Custom sessions per month
    Offerings
    Pricing Offerings
    ContentlyHeap
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Heap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.
    More Pricing Information
    Community Pulse
    ContentlyHeap
    Considered Both Products
    Contently
    No answer on this topic
    Contentsquare
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    216 Answers
    Delivers good value for the price
    No answers on this topic
    99%
    Delivers good value for the price
    149 Answers
    Happy with the feature set
    No answers on this topic
    95%
    Happy with the feature set
    215 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    97%
    Lived up to sales and marketing promises
    117 Answers
    Implementation went as expected
    No answers on this topic
    89%
    Implementation went as expected
    121 Answers
    Features
    ContentlyHeap
    Content Creation
    Comparison of Content Creation features of Contently and Heap
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    Heap
    -
    Ratings
    Ideation10.09 Ratings00 Ratings
    Approval workflows9.59 Ratings00 Ratings
    Content collaboration10.08 Ratings00 Ratings
    Content calendar8.58 Ratings00 Ratings
    Network for content licensing/production10.07 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Contently and Heap
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    Heap
    -
    Ratings
    Content hub10.09 Ratings00 Ratings
    Forms / Gated content9.06 Ratings00 Ratings
    Embedded CTAs10.05 Ratings00 Ratings
    Content distribution9.57 Ratings00 Ratings
    Content promotion10.07 Ratings00 Ratings
    Content automation9.06 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Contently and Heap
    Feature
    Contently
    9.6
    4 Ratings
    26% above category average
    Heap
    -
    Ratings
    Audience profiling and targeting10.04 Ratings00 Ratings
    Closed-loop tracking and reporting9.04 Ratings00 Ratings
    Content performance analytics10.04 Ratings00 Ratings
    Campaign optimization dashboard9.04 Ratings00 Ratings
    Competitive analytics10.04 Ratings00 Ratings
    Best Alternatives
    ContentlyHeap
    Small Businesses
    Percolate, now part of Seismic
    Score9 out of 10
    Mixpanel
    Score8.3 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Gainsight PX
    Score7.6 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Gainsight PX
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentlyHeap
    Likelihood to Recommend
    9.5
    (11 ratings)
    8.4
    (233 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.3
    (9 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (65 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Performance
    -
    (0 ratings)
    8.4
    (61 ratings)
    Support Rating
    10.0
    (1 ratings)
    9.0
    (8 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (3 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.3
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    ContentlyHeap
    Likelihood to Recommend
    Contently
    It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
    Incentivized
    Read full review
    Contentsquare
    Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
    Incentivized
    Read full review
    Pros
    Contently
    • Consolidating my work in one place to make my work life easier
    • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
    • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
    Incentivized
    Read full review
    Contentsquare
    • Realtime interactions which are captured automatically is a unique feature which no other product offers.
    • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
    • Detailed customer behaviours can be studied with captured replay sessions
    • Due to all the above points - it helped to improve customer experience
    Incentivized
    Read full review
    Cons
    Contently
    • I have been using it for 3.5 years, and have had no response from potential clients.
    • The portfolio section is pretty easy to use, but I don't love the format.
    • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
    • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
    Incentivized
    Read full review
    Contentsquare
    • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
    • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
    Incentivized
    Read full review
    Likelihood to Renew
    Contently
    No answers on this topic
    Contentsquare
    It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
    Incentivized
    Read full review
    Usability
    Contently
    No answers on this topic
    Contentsquare
    On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
    Incentivized
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    Reliability and Availability
    Contently
    No answers on this topic
    Contentsquare
    I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
    Incentivized
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    Performance
    Contently
    No answers on this topic
    Contentsquare
    Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
    Incentivized
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    Support Rating
    Contently
    I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
    Incentivized
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    Contentsquare
    Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
    Incentivized
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    Implementation Rating
    Contently
    No answers on this topic
    Contentsquare
    The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
    Incentivized
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    Alternatives Considered
    Contently
    I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
    Incentivized
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    Contentsquare
    Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
    Incentivized
    Read full review
    Scalability
    Contently
    No answers on this topic
    Contentsquare
    The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
    Incentivized
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    Return on Investment
    Contently
    • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
    • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
    Incentivized
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    Contentsquare
    • It has helped us make decisions on what products to scope for our MVP based on the usage data.
    • It's allowed us to measure success with our beta product.
    • It's helped us view our conversion rates in an easy and usable manner.
    Incentivized
    Read full review
    ScreenShots

    Heap Screenshots

    Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.