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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    Quid

    Score4.9 out of 10
    Enterprise companies (1,001+ employees)
    Quid supports AI-driven consumer and market intelligence. Their Generative AI provides organizations with a holistic insight into customer context. Beyond capturing data, Quid enables organizations to see data through the lens of the future. By moving beyond data analysis, Quid predicts future trends, bridging data collection with predictive accuracy. Quid states its customers currently include companies like Ogilvy, T-Mobile, Lufthansa, and Walmart, who use Quid for an in-depth understanding of…N/A
    Pricing
    ContentsquareQuid
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ContentsquareQuid
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    ContentsquareQuid
    Considered Both Products
    Contentsquare
    No answer on this topic
    Quid
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    No answers on this topic
    Features
    ContentsquareQuid
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and Quid
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    0% below category average
    Quid
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and Quid
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    Quid
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Best Alternatives
    ContentsquareQuid
    Small Businesses
    Fullstory
    Score8.9 out of 10
    No answers on this topic
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    No answers on this topic
    Enterprises
    Glassbox
    Score6.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareQuid
    Likelihood to Recommend
    8.2
    (118 ratings)
    7.0
    (111 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    8.1
    (87 ratings)
    Usability
    9.5
    (8 ratings)
    9.0
    (13 ratings)
    Performance
    -
    (0 ratings)
    9.5
    (6 ratings)
    Support Rating
    10.0
    (5 ratings)
    9.1
    (11 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.6
    (4 ratings)
    Configurability
    -
    (0 ratings)
    8.5
    (5 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ContentsquareQuid
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
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    Quid
    In my use of [NetBase] Quid, I found the tool particularly suitable for curating pertinent content. It allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that [NetBase] Quid is delivered as a web app. I did some of my [NetBase] Quid work on a low-end Chromebook without issues.
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    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
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    Quid
    • Their NLP is very strong with the ability to distinguish subject in sentences and then apply analysis based on either the subject or sentence. Competitors lack strong NLP and often have lower degrees of accuracy.
    • The platform is highly flexible with dozens of ways to filter and cut the data. It is great for an analyst that really wants to deep dive into the data. However, the analysis done automatically by NetBase is also strong enough that less experienced users would still be able to gain insight with ease.
    • The customizable dashboards are perfect for client reporting and drastically reduce the amount of time spent preparing recurring reports and decks. These are also very flexible depending on reporting needs.
    Incentivized
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    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
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    Quid
    • Dashboards can only currently be exported as PDFs. It would be helpful to have a more read/writable format (eg. PPT) that enables us to combine Netbase's outputs with other sources, or to make them more consistent with our own branding (colours, fonts etc.)
    • The business model revolves around a limited number of login seats. I would like to be able to roll out the tool to make it available/accessible to more people in the business, but the pricing model makes this impractical/uneconomical.
    • Logging out users after a period of inactivity can be frustrating when multitasking/task switching and unsaved work is lost.
    • While Netbase's focus on language processing is its key strength, additional functionality around social analysis (eg. people who follow a brand account, users who talk about X are also likely to talk about Y) is somewhat limited.
    Incentivized
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    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
    Read full review
    Quid
    We've had a good experience using the tool and have invested quite a bit of time training the internal team on how to get the most benefit out of it. There would need to be a compelling reason or business case to port over all of our existing topics and tool know-how to another platform.
    Incentivized
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    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
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    Quid
    Very simple to use, quick to pick up on the key principles, and a task-centric design (ie. Topics to set up what you want to analyze, Analysis to do the exploration/analysis, and Dashboards to pull results and findings together to generate reports.) All intuitive, drag & drop etc.
    Incentivized
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    Performance
    Contentsquare
    No answers on this topic
    Quid
    NetBase constantly updates the platform with features. The platforms ability to analyze complex social listening topics is exceptional. Its fast and gives you the ability to create standardized reports for a quick topic analysis. Additionally, the standard overview tab provides the topic at a glance and assists in quickly identifying areas to further analyze. Great product with excellent support behind it!
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    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
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    Quid
    Our support contact is always available and will spend all of the time required to make sure our questions are answered.
    Incentivized
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    Implementation Rating
    Contentsquare
    No answers on this topic
    Quid
    We had an internal implementation meeting with the NetBase team as well as a business seat implementation for one of our clients. I would highly recommend having all stakeholders attend an implementation meeting as they can understand the power of this platform.
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    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
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    Quid
    Meltwater took too long to load whenever you had to change keywords, their customer service was not very responsive, and their interface was not very customizeable. We decided to search for a new software company and we invited many companies to present. We selected Netbase after a free trial for reasons stated earlier.
    Incentivized
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    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
    Read full review
    Quid
    • Positive - NetBase allows us to quickly gather a high level over view of a topic, which helps for new business pitch and being able to inform the account teams of basic information.
    • Negative - We have to use other tools to gather news, which affects our budget.
    Incentivized
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    ScreenShots