Creatio vs. LeadSquared

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Creatio
Score 9.4 out of 10
N/A
Creatio is a provider of a platform to automate industry workflows and CRM with no-code and maximum degree of freedom. The Creatio offering includes a no-code platform (Studio Creatio), CRM applications (Marketing, Sales, and Service), industry workflows for 20 verticals and marketplace add-ons. Marketing Creatio - a ready-to-use platform to automate marketing campaigns and lead management workflows with no-code and maximum degree of freedom.…
$125
per month for 5 users (minimum)
LeadSquared
Score 8.0 out of 10
N/A
LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$25
per month per user
Pricing
CreatioLeadSquared
Editions & Modules
Growth
$25
per month per user
Enterprise
$55
per month per user
Unlimited
$85
per month per user
Sales Pro
$25
per month per user
Sales Super
$50
per month per user
Marketing Pro
$1067
per account
Marketing Super
$1779
per account
Offerings
Pricing Offerings
CreatioLeadSquared
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup fee$100 Per Account
Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Additional AI Tokens are available for $150 per pack.Additional add-ons and modules available for expanded functionality. Special pricing for startups.
More Pricing Information
Community Pulse
CreatioLeadSquared
Top Pros
Top Cons
Features
CreatioLeadSquared
Low-Code Development
Comparison of Low-Code Development features of Product A and Product B
Creatio
8.8
36 Ratings
5% above category average
LeadSquared
-
Ratings
Visual Modeling9.033 Ratings00 Ratings
Drag-and-drop Interfaces9.535 Ratings00 Ratings
Platform Security8.634 Ratings00 Ratings
Platform User Management8.636 Ratings00 Ratings
Reusability8.634 Ratings00 Ratings
Platform Scalability8.935 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Creatio
-
Ratings
LeadSquared
7.4
39 Ratings
10% below category average
WYSIWYG email editor00 Ratings7.035 Ratings
Dynamic content00 Ratings7.027 Ratings
Landing pages00 Ratings5.832 Ratings
A/B testing00 Ratings8.110 Ratings
Mobile optimization00 Ratings6.033 Ratings
Email deliverability reporting00 Ratings5.039 Ratings
List management00 Ratings9.038 Ratings
Triggered drip sequences00 Ratings10.024 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Creatio
-
Ratings
LeadSquared
8.5
40 Ratings
3% above category average
Lead nurturing automation00 Ratings10.038 Ratings
Lead scoring and grading00 Ratings9.039 Ratings
Data quality management00 Ratings5.116 Ratings
Automated sales alerts and tasks00 Ratings10.036 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Creatio
-
Ratings
LeadSquared
4.1
25 Ratings
52% below category average
Calendaring00 Ratings2.114 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Creatio
-
Ratings
LeadSquared
6.0
39 Ratings
14% below category average
Dashboards00 Ratings6.039 Ratings
Standard reports00 Ratings8.039 Ratings
Custom reports00 Ratings4.033 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Creatio
-
Ratings
LeadSquared
9.0
35 Ratings
10% above category average
API00 Ratings10.031 Ratings
Role-based workflow & approvals00 Ratings8.030 Ratings
Customizability00 Ratings10.035 Ratings
Best Alternatives
CreatioLeadSquared
Small Businesses
Kintone
Kintone
Score 7.7 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Quixy
Quixy
Score 9.9 out of 10
LocaliQ
LocaliQ
Score 8.9 out of 10
Enterprises
Quickbase
Quickbase
Score 9.1 out of 10
Agile CRM
Agile CRM
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CreatioLeadSquared
Likelihood to Recommend
9.5
(58 ratings)
7.0
(41 ratings)
Likelihood to Renew
9.8
(4 ratings)
8.8
(9 ratings)
Usability
8.8
(39 ratings)
9.0
(4 ratings)
Availability
9.1
(1 ratings)
-
(0 ratings)
Performance
7.3
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(38 ratings)
9.8
(4 ratings)
Online Training
8.2
(1 ratings)
-
(0 ratings)
Implementation Rating
8.6
(2 ratings)
-
(0 ratings)
Configurability
9.1
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
8.2
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
CreatioLeadSquared
Likelihood to Recommend
Creatio
Changing CRMs can be a very daunting proposition. Creatio's Support and Customer Success teams have been nothing short of fantastic as we recently navigated this change. The regular check-ins helped ensure we had the tools we needed to be successful. I do not have any programming background or experience. Creatio's low-code design has allowed me to implement the majority of changes very easily without additional third-party consultants. Some of the resource documents have not been updated to current versions of the software and/or would benefit from 'How to' videos for the novice user/administrator.
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LeadSquared
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
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Pros
Creatio
  • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
  • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
  • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
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LeadSquared
  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
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Cons
Creatio
  • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
  • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
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LeadSquared
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
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Likelihood to Renew
Creatio
We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
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LeadSquared
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
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Usability
Creatio
Because it is so easy to use and navigate through - even the most technophobic people in our company are using it on a regular basis. It is easy to change around and switch through different sections and keep neat and tidy.
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LeadSquared
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
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Reliability and Availability
Creatio
Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
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LeadSquared
No answers on this topic
Performance
Creatio
Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
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LeadSquared
No answers on this topic
Support Rating
Creatio
The people at the Creatio offices world wide are very friendly, patience and always happy to help. I have a huge respect for them, especially the people that were based in the Ukraine. Still in these strange times they always keep the focus on the customer, where we would have totaly understanded it if it was any different. So huge compliments to the whole team, keep up the energy and the good work
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LeadSquared
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
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Online Training
Creatio
Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
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LeadSquared
No answers on this topic
Implementation Rating
Creatio
The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
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LeadSquared
No answers on this topic
Alternatives Considered
Creatio
The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.
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LeadSquared
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
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Scalability
Creatio
I can see the promise of how it can be customized to other aspects of our business.
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LeadSquared
No answers on this topic
Return on Investment
Creatio
  • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
  • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
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LeadSquared
  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
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ScreenShots

Creatio Screenshots

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LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation