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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Custify

    Score9.7 out of 10
    Small Businesses (1-50 employees)
    Custify is a customer success platform designed for B2B SaaS businesses. It helps users better meet customers' needs, reduce churn and increase lifetime value. The user can see in-product usage insights as well as data from CRM, support, billing, and other systems in one place. Relevant customer success KPIs and client interactions are displayed in its dashboard. Custify also identifies clients that get stuck during onboarding, those whose trial is about to expire, and those whose usage has…N/A

    Sprinklr Social

    Score8.8 out of 10
    N/ASprinklr Social is a Social Media Management platform for enterprise teams managing social publishing, scheduling, engagement, and employee advocacy. It centralizes social operations across more than 30 social and messaging channels for distributed marketing, communications, and customer-facing teams. The platform also supports Social Media Publishing, Employee Advocacy, and Social Media Analytics through content scheduling, approved employee content sharing, and…N/A
    Pricing
    CustifySprinklr Social
    Editions & Modules
    No answers on this topic
    Custom Social Media Management Solution
    Custom, quote-based pricing
    per year
    Offerings
    Pricing Offerings
    CustifySprinklr Social
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Pricing is completely custom, quote-based upon request.
    More Pricing Information
    Community Pulse
    CustifySprinklr Social
    Considered Both Products
    Custify
    No answer on this topic
    Sprinklr
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    92%
    Would buy again
    11 Answers
    Delivers good value for the price
    No answers on this topic
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Features
    CustifySprinklr Social
    Security
    Comparison of Security features of Custify and Sprinklr Social
    Feature
    Custify
    7.0
    11 Ratings
    19% below category average
    Sprinklr Social
    -
    Ratings
    Role-based user permissions7.011 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Custify and Sprinklr Social
    Feature
    Custify
    8.0
    11 Ratings
    8% below category average
    Sprinklr Social
    -
    Ratings
    API8.011 Ratings00 Ratings
    Integration with Salesforce.com8.01 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Custify and Sprinklr Social
    Feature
    Custify
    9.0
    11 Ratings
    3% above category average
    Sprinklr Social
    -
    Ratings
    Product usage9.011 Ratings00 Ratings
    Help desk / support tickets9.11 Ratings00 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Custify and Sprinklr Social
    Feature
    Custify
    8.3
    11 Ratings
    4% below category average
    Sprinklr Social
    -
    Ratings
    NPS surveys8.01 Ratings00 Ratings
    Sponsor tracking8.02 Ratings00 Ratings
    Customer profiles8.011 Ratings00 Ratings
    Automated workflow9.011 Ratings00 Ratings
    Internal collaboration7.011 Ratings00 Ratings
    Customer health scoring9.011 Ratings00 Ratings
    Customer segmentation9.011 Ratings00 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Custify and Sprinklr Social
    Feature
    Custify
    9.0
    11 Ratings
    7% above category average
    Sprinklr Social
    -
    Ratings
    Customer health trends9.011 Ratings00 Ratings
    Engagement analytics9.011 Ratings00 Ratings
    Dashboards9.03 Ratings00 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    7.7
    57 Ratings
    1% above category average
    Boolean keyword searches00 Ratings8.450 Ratings
    Filtering out noise/spam00 Ratings7.753 Ratings
    Sentiment analysis00 Ratings7.354 Ratings
    Broad channel coverage00 Ratings7.253 Ratings
    Publishing
    Comparison of Publishing features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    7.8
    57 Ratings
    4% below category average
    Content planning and scheduling00 Ratings7.854 Ratings
    Audience targeting00 Ratings8.249 Ratings
    Content optimization00 Ratings7.647 Ratings
    Workflow management00 Ratings7.851 Ratings
    Engagement
    Comparison of Engagement features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    8.4
    56 Ratings
    3% above category average
    Automated routing and prioritization00 Ratings8.348 Ratings
    Customer interaction histories00 Ratings8.454 Ratings
    Bulk actions00 Ratings8.552 Ratings
    Marketing
    Comparison of Marketing features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    7.1
    49 Ratings
    8% below category average
    Lead generation00 Ratings7.135 Ratings
    Content marketing00 Ratings8.241 Ratings
    Paid media management00 Ratings5.936 Ratings
    Campaigns and promotions00 Ratings7.243 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    6.8
    60 Ratings
    20% below category average
    Twitter00 Ratings9.457 Ratings
    Facebook00 Ratings7.458 Ratings
    LinkedIn00 Ratings6.344 Ratings
    Google+00 Ratings6.230 Ratings
    Instagram00 Ratings7.257 Ratings
    Pinterest00 Ratings5.930 Ratings
    YouTube00 Ratings5.242 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    8.1
    59 Ratings
    5% above category average
    Campaign success analytics00 Ratings8.055 Ratings
    Real-time tracking00 Ratings8.458 Ratings
    Competitor analysis00 Ratings8.041 Ratings
    Account management
    Comparison of Account management features of Custify and Sprinklr Social
    Feature
    Custify
    -
    Ratings
    Sprinklr Social
    7.6
    57 Ratings
    4% below category average
    Role-based user permissions & privileges00 Ratings8.556 Ratings
    Mobile access00 Ratings6.850 Ratings
    Best Alternatives
    CustifySprinklr Social
    Small Businesses
    ClientSuccess
    Score6 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    ChurnZero
    Score7.9 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Gainsight CS
    Score8.8 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CustifySprinklr Social
    Likelihood to Recommend
    9.0
    (11 ratings)
    9.0
    (85 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (29 ratings)
    Usability
    9.0
    (2 ratings)
    7.3
    (13 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (5 ratings)
    Performance
    -
    (0 ratings)
    8.2
    (4 ratings)
    Support Rating
    9.0
    (2 ratings)
    10.0
    (34 ratings)
    In-Person Training
    -
    (0 ratings)
    7.0
    (2 ratings)
    Online Training
    -
    (0 ratings)
    8.4
    (3 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (5 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    CustifySprinklr Social
    Likelihood to Recommend
    Custify
    Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
    Read full review
    Sprinklr
    In my perspective, I would say Sprinklr Modern Sales &
    Engagement is best suited for teams and organizations who are more involved in
    automating social media activities, getting a great analytical report on
    activity engagement, and generating lists and bolds that helps determine the
    trends and events, etc. One of the best tools that one could use for clients
    with every information they would need.
    Incentivized
    Read full review
    Pros
    Custify
    • 360 degree view of anything that has to do with a single account, including health score history across many elements, all the lifecycles of that account, different usage and adoption trends on multiple users in the same account, and more.
    • Getting multiple health scores and trends on one screen.
    Read full review
    Sprinklr
    • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
    • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
    • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
    Incentivized
    Read full review
    Cons
    Custify
    • There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
    • The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.
    Read full review
    Sprinklr
    • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
    • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
    Incentivized
    Read full review
    Likelihood to Renew
    Custify
    No answers on this topic
    Sprinklr
    I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
    Read full review
    Usability
    Custify
    I like custify because it does exactly what you think it would. It's reliable and delivers quality organization and analytics for our usage. It's only downfall is it's lack of specific analytics and combination with sales tools that make customer transferring easy. Overall highly recommend using custify and are in a smaller business.
    Incentivized
    Read full review
    Sprinklr
    The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
    Incentivized
    Read full review
    Reliability and Availability
    Custify
    No answers on this topic
    Sprinklr
    Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
    Read full review
    Performance
    Custify
    No answers on this topic
    Sprinklr
    Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
    Read full review
    Support Rating
    Custify
    Philipp has been there for us throughout the process. Very nice guy and a great help. He guided us in setting KPIs, goals, healthscores. Really gave us a lot more than we wanted. We also had some custom integrations and even though they did not support them, their team released a patch for our CRM so we could integrate it
    Read full review
    Sprinklr
    Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
    Incentivized
    Read full review
    In-Person Training
    Custify
    No answers on this topic
    Sprinklr
    I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
    Read full review
    Online Training
    Custify
    No answers on this topic
    Sprinklr
    Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
    Read full review
    Implementation Rating
    Custify
    No answers on this topic
    Sprinklr
    The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
    Read full review
    Alternatives Considered
    Custify
    This software makes it easy to analyze your data and optimize your onboarding - maybe the easiest I've seen, but you've got to be willing to dig into its features and setting. And of course without their Concierge Onboarding this is not so easy.
    Read full review
    Sprinklr
    As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
    Incentivized
    Read full review
    Scalability
    Custify
    No answers on this topic
    Sprinklr
    Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
    Read full review
    Return on Investment
    Custify
    • Free to paid conversions have gone up, and we see more customers choosing premium options than before, since we're using the automatic workflows to make sure the trial is a lot more focused on helping them see results before they pay a single dollar.
    Read full review
    Sprinklr
    • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
    • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
    • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
    Read full review
    ScreenShots

    Custify Screenshots

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