Sales.Rocks vs. Highspot

In customer prospecting through cold contact, "cold mailing" is a very cost-effective practice and is widely used in the U.S. market, particularly for selling saas software and high-cost business services. (In my case it is used for selling insurance policies). We generally find several saas (i.e., monthly paid) email contact generation software on the market, generally found on linkedin and freely accessible. But this is not enough, you need software for sending emails (additional cost) and it must be specific to cold mailing otherwise you end up in spam. And you need a CRM, not all cold mailing software has that! Additional cost is for paid email verification and you have to waste time uploading and downloading the excel files to be verified and derived from the verification... then adapt them to the cold mailing software... A yes, not all cold mailing software has email warmers and many do not warm all types of emails (instead Sales.Rocks warmed because of my emails from an unknown hosting that no system warmed...). But if you had one software that does everything in one platform without driving you crazy switching between them, especially if you have large volumes of emailing and with the ability to track everything, create email sequences based on funnel-like behaviors, schedule phone calls or maybe an initial linkedin message from your Sales.Rocks linked account ... well, Sales.Rocks is all of that, and with support that lets you know how serious the company is. It's an expensive product for a freelancer like me, but it's unique, and for a structured company it's simply beneficial and has a huge return.

Incentivized

Great for delivering insight on which personas are engaging with the material shared. If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.

• International contact search
• Scheduling multiple conttato sequences based on the prospect's actions
• Monitoring of campaigns and the technical side of cold mailing (deliverability and spam folder avoidance)
• Customization of messages, campaigns, images, timing and modes
• Great online support and documentation on the tool and sales strategies
• Dashboard selectable in multiple languages, I for example am Italian and there is my language

Incentivized

• Outlook Plug-In is very easy to use and allows users to easily access Highspot content
• Highspot provides instant feedback when an email is opened and data about the length of time the reader spent in the document.
• Overall ease of use. Highspot is very easy to use and navigation is very intuitive.

Incentivized

• Monthly prospect limits versus annual cost

Incentivized

• I feel one area is in Search - probably this is the one area where AI would assist.
• Sometimes it can be confusing when sending someone a document that is in "my content" which people don't have access to, when I meant to send them the version of the content from the general area.

Incentivized

I love Highspot, it saves me a ton of time every single day. I like how my correspondence looks professional and I know what I'm sending is accurate and company approved. I'm able to add it to an email template in seconds and choose multiple brochures if it fits the information the student wants or requested. I can also customize templates to make them company specific when appropriate

Incentivized

I use Highspot every day. It is basically my go-to spot to find anything I need to know about the product, like pricing and internal processes. It also helps me provide value-added emails to my prospects with extreme ease. Without Highspot I would not have the current success that I have right now in sales.

Incentivized

I have not needed any customer support until now, I guess this is because they work on a proactive maintenance of the platform. We have an internal team working with Highspot so if I need help I go to my internal team not directly to Highspot. I have never heard any complaints.

Incentivized

Saleshandy, Hexospark, Getmails, Postaga. Mature product like Saleshandy, constantly updated for further improvements like Saleshandy and Hexospark. Sales.Rocks is the opposite of Getmails: the former has a myriad of features and a dashboard that gives you control like a NASA technician! But that is not why it is difficult to use. Getmails is super simple, wants to do everything automatically saving time for nerds like me who get curious and waste time trying every menu.

Incentivized

From an investment perspective, Highspot was very reasonable in price for both the main platform and the LMS. The ease of use and management seemed to be a lot less than some of the others we looked at. If we had a more robust solution, I could see where there could be value in what the others offered, but for what we needed Highspot checked all the boxes.

Incentivized

• return on investment within a few months
• High initial time investment for those who have never dealt with cold mailing professionally

Incentivized

• Highspot has created more efficiency within our Sales team as reps no longer have to "hunt" for up-to-date collateral
• Highspot helps us understand what collateral gets deals in pipeline
• Highspot aids in new employees getting ramped easier and faster with one location to review training content

Incentivized