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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Db2

    Score8.6 out of 10
    N/ADB2 is a family of relational database software solutions offered by IBM. It includes standard Db2 and Db2 Warehouse editions, either deployable on-cloud, or on-premise.

    $0

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Pricing
    Db2Google Analytics
    Editions & Modules
    Db2 on Cloud Lite
    $0
    Db2 on Cloud Standard
    $99
    per month
    Db2 Warehouse on Cloud Flex One
    $898
    per month
    Db2 on Cloud Enterprise
    $946
    per month
    Db2 Warehouse on Cloud Flex for AWS
    2,957
    per month
    Db2 Warehouse on Cloud Flex
    $3,451
    per month
    Db2 Warehouse on Cloud Flex Performance
    13,651
    per month
    Db2 Warehouse on Cloud Flex Performance for AWS
    13,651
    per month
    Db2 Standard Edition
    Contact Sales
    Db2 Advanced Edition
    Contact Sales
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Offerings
    Pricing Offerings
    Db2Google Analytics
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Db2Google Analytics
    Web Analytics
    Comparison of Web Analytics features of Db2 and Google Analytics
    Feature
    Db2
    -
    Ratings
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Lead Conversion Tracking00 Ratings8.210 Ratings
    Bounce Rate Measurement00 Ratings8.410 Ratings
    Device and Browser Reporting00 Ratings9.311 Ratings
    Pageview Tracking00 Ratings9.111 Ratings
    Event Tracking00 Ratings8.411 Ratings
    Reporting in real-time00 Ratings7.810 Ratings
    Referral Source Tracking00 Ratings8.610 Ratings
    Customizable Dashboards00 Ratings7.910 Ratings
    Best Alternatives
    Db2Google Analytics
    Small Businesses
    Amazon RDS
    Score8.1 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    SingleStore
    Score8.2 out of 10
    Lead Forensics
    Score9 out of 10
    Enterprises
    SAP IQ
    Score5.4 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Db2Google Analytics
    Likelihood to Recommend
    9.1
    (114 ratings)
    8.5
    (193 ratings)
    Likelihood to Renew
    7.9
    (12 ratings)
    9.0
    (51 ratings)
    Usability
    8.5
    (9 ratings)
    7.4
    (19 ratings)
    Availability
    9.3
    (64 ratings)
    10.0
    (4 ratings)
    Performance
    9.1
    (12 ratings)
    10.0
    (2 ratings)
    Support Rating
    8.9
    (6 ratings)
    7.0
    (42 ratings)
    In-Person Training
    8.2
    (1 ratings)
    -
    (0 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    5.6
    (3 ratings)
    9.0
    (7 ratings)
    Configurability
    9.1
    (2 ratings)
    6.0
    (2 ratings)
    Data Sharing and Collaboration
    8.0
    (1 ratings)
    -
    (0 ratings)
    Data Sources
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.8
    (4 ratings)
    10.0
    (1 ratings)
    Product Scalability
    8.3
    (66 ratings)
    10.0
    (2 ratings)
    Vendor post-sale
    9.0
    (2 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    9.0
    (2 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Db2Google Analytics
    Likelihood to Recommend
    IBM
    I have primarily used it as the basis for a SIS - but I have migrated more than a few systems from there database systems to DB2 (Filemaker, MySQL, etc.). DB2 does have a better structural approach, as opposed to Filemaker, which allows for more data consistency, but this can also lead to an inflexibility that can sometimes be counterintuitive when attempting to compensate for the flexibility of the work environment as Schools tend to have an all in one approach.
    Incentivized
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    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
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    Pros
    IBM
    • While we query a large set of data, the results are generally available within a minute or so.
    • Always reliable - I have never experienced an application going down.
    • It is easy to write queries and find tables and columns.
    • We can log in smoothly without any headaches.
    Incentivized
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    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
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    Cons
    IBM
    • Learning curve for DB resources - Improvements to UI or native command line built-ins can help with increasing efficiencies for DB resources
    • Better resource utilization monitoring and recommendations
    • Continue to adopt support for modern frameworks and languages making it easier for organizations to see making Db2 the easy first choice
    Incentivized
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    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
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    Likelihood to Renew
    IBM
    The DB2 database is a solid option for our school. We have been on this journey now for 3-4 years so we are still adapting to what it can do. We will renew our use of DB2 because we don’t see. Major need to change. Also, changing a main database in a school environment is a major project, so we’ll avoid that if possible.
    Incentivized
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    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
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    Usability
    IBM
    You have to be well versed in using the technology, not only from a GUI interface but from a command line interface to successfully use this software to its fullest.
    Incentivized
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    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
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    Reliability and Availability
    IBM
    I have never had DB2 go down unexpectedly. It just works solidly every day. When I look at the logs, sometimes DB2 has figured out there was a need to build an index. Instead of waiting for me to do it, the database automatically created the index for me. At my current company, we have had zero issues for the past 8 years. We have upgrade the server 3 times and upgraded the OS each time and the only thing we saw was that DB2 got better and faster. It is simply amazing.
    Incentivized
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    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
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    Performance
    IBM
    The performances are exceptional if you take care to maintain the database. It is a very powerful tool and at the same time very easy to use. In our installation, we expect a DB machine on the mainframe with access to the database through ODBC connectors directly from branch servers, with fabulous end users experience.
    Incentivized
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    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
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    Support Rating
    IBM
    Easily the best product support team. :) Whenever we have questions, they have answered those in a timely manner and we like how they go above and beyond to help.
    Incentivized
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    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
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    In-Person Training
    IBM
    the material was very clear and all subjects have been handled
    Incentivized
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    Google
    No answers on this topic
    Online Training
    IBM
    No answers on this topic
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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    Implementation Rating
    IBM
    db2 work well with the application, also the replication tool can keep it up
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    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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    Alternatives Considered
    IBM
    DB2 was more scalable and easily configurable than other products we evaluated and short listed in terms of functionality and pricing. IBM also had a good demo on premise and provided us a sandbox experience to test out and play with the product and DB2 at that time came out better than other similar products.
    Incentivized
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    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    Scalability
    IBM
    By
    using DB2 only to support my IzPCA activities, my knowledge here
    is somewhat limited.

    Anyway,
    from what I was able to understand, DB2 is extremely scallable.

    Maybe the information below could serve as an example of scalability.
    Customer have an huge mainframe environment, 13x z15 CECs, around
    80 LPARs, and maybe more than 50 Sysplexes (I am not totally sure about this
    last figure...)

    Today
    we have 7 IzPCA
    databases, each one in a distinct Syplex.

    Plans
    are underway to have, at the end, an small LPAR, with only one DB2 sub-system,
    and with only one database, then transmit the data from a lot of other LPARs,
    and then process all the data in this only one database.



    The
    IzPCA collect process (read the data received, manipulate it, and insert rows
    in the tables) today is a huge process, demanding many elapsed
    hours, and lots of CPU.

    Almost
    100% of the tables are PBR type, insert jobs run in parallel, but in 4 of the 7
    database, it is a really a huge and long process.



    Combining
    the INSERTs loads from the 7 databases in only one will be impossible.......,,,,



    But,
    IzPCA recently introduced a new feature, called "Continuous
    Collector"
    .
    By
    using that feature, small amounts of data will be transmited to the central
    LPAR at every 5 minutes (or even less), processed immediately,in
    a short period of time, and with small use of CPU,
    instead of one or two transmissions by day, of very large amounts of data and
    the corresponding collect jobs occurring only once or twice a day, with long
    elapsed times, and huge comsumption of CPU



    I
    suspect the total CPU seconds consumed will be more or less the same in
    both cases, but in the new method it will occur in small bursts
    many times a day!!
    Incentivized
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    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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    Return on Investment
    IBM
    • Negative: Difficult and manual deployment
    • Negative: Missing assistants from common monitoring metrics
    • Positive: Stability
    • Positive: Performance
    • Positive: Resiliency and high availability (HADR)
    • Positive: Data Replication (Q-Rep)
    • Positive: Interaction with storage subsystems for backups (TSM, SVC)
    • Positive: Gigantic monitoring features in the form of table functions
    Incentivized
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    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    ScreenShots

    Db2 Screenshots

    Screenshot of Db2 - Data sharingScreenshot of Db2 - Machine LearningScreenshot of Db2 - Real time insights